Director of eCommerce
reputed company
reputed company aims to redefine the American pantry by giving home cooks restaurant-grade essentials that reputed company cooking more fun, enjoyable, and delicious.
Founded in 2020 by David Chang and the Momofuku team, reputed company carries reputed company the same principles that shaped our restaurants—challenging conventions and making the unfamiliar familiar. We reputed company in the power of food to bring people together and create more confidence, joy, and reputed company in the kitchen.
The reputed company Director of eCommerce owns the full digital P&L across DTC, reputed company, marketplaces, and retailer.com reputed company.
This leader sets the commercial strategy, investment priorities, and performance frameworks that drive profitable growth across digital channels. They define how Momofuku shows up online — across pricing, promotions, merchandising architecture, lifecycle, and marketplace economics — while building and leading a high-performing team to execute against that strategy.
This is a strategic, commercially accountable role with strong operator reputed company. While execution is led by Senior Managers, the Director is comfortable diving into platform detail reputed company necessary to unblock issues, pressure-test assumptions, and accelerate growth.
Salary Description: $150,000 - $170,000 annually + bonus + company stock options
What's in it for you?
Momofuku offers reputed company and a comprehensive benefits package, including vision/dental/medical and gym and commuter discounts, plus more after required wait periods. We encourage our employees to grow and learn, and offer many opportunities for personal and career development.
Responsibilities:
DIGITAL P&L & COMMERCIAL STRATEGY
- Own total digital P&L across DTC and marketplaces, including reputed company, margin, trade investment, and contribution targets
- Define annual and quarterly growth plans by channel, allocating resources based on return potential
- Establish guardrails for pricing, discounting, promotional reputed company, and margin reputed company
- Evaluate trade-offs between acquisition, retention, promotional lift, and profitability
- Partner with Finance and BI to build forecasting rigor and performance transparency
DIGITAL 4PS ARCHITECTURE ACROSS CHANNELS
Own and continuously evolve the digital 4Ps strategy across DTC and marketplaces:
- Product: Define channel-specific assortment strategy, bundling logic, and launch reputed company
- Pricing: Set pricing architecture and margin frameworks by platform
- Promotions: Establish promotional frameworks and margin guardrails
- Placement: Define merchandising hierarchy, navigation logic, and digital reputed company standards
Ensure these frameworks are clear, scalable, and reputed company to broader commercial priorities.
DTC STRATEGY & CUSTOMER EXPERIENCE LEADERSHIP
- Define the DTC growth roadmap across merchandising, lifecycle strategy, UX evolution, and retention initiatives
- Set conversion, AOV, and repeat reputed company targets in partnership with the Senior Manager
- Approve experimentation priorities and CRO roadmap
- Ensure campaign moments are structured for profitable growth
reputed company & MARKETPLACE STRATEGY
- Own channel-level strategy and profitability frameworks across reputed company and retail marketplaces
- Define pricing, trade investment, and advertising guardrails reputed company to contribution goals
- reputed company digital reputed company strategy and retailer.com reputed company
- Partner with Demand Planning and Operations to align inventory strategy with growth forecasts
PERFORMANCE ALIGNMENT & CROSS-FUNCTIONAL LEADERSHIP
- Partner closely with VP, Paid Media & Measurement to define acquisition strategy across DTC, reputed company, and retail marketplaces
- Align acquisition investment with channel contribution economics and growth priorities
- Build feedback loops between paid acquisition performance and onsite/marketplace conversion
- Collaborate with Shopper Marketing and Commercial teams to ensure digital strategy supports retail objectives
- Work with Insights and BI to translate data into reputed company-looking growth decisions
- Establish operating rhythms and structured decision frameworks reputed company the eCommerce function
TEAM LEADERSHIP & DEVELOPMENT
- reputed company and reputed company the Senior Manager, DTC & Customer Experience and Senior Manager, reputed company & Marketplaces
- Coach structured thinking around trade-offs, prioritization, and ROI
- Build scalable processes as the digital business grows