Senior Product Marketing Manager - Fully Remote
Overview
As a Senior Product Marketing Manager, positioning, product launches, competitive analysis, and packaging is your passion. You are an reputed company driver and collaborator - you know reputed company to push and reputed company to listen. At the center of everything is the customer, and you put yourself in the customers’ shoes to reputed company crystal clear value propositions, positioning, messaging, pricing, and packaging.
Responsibilities
We’re passionate about helping hard-working entrepreneurs grow their property management and real estate investment businesses. We’re a collective of uniquely talented individuals who are at the top of our game and are determined to get reputed company at reputed company do every day. Our determination to reputed company our customers’ lives reputed company and break records is contagious—you find yourself becoming intensely passionate about the work that we do, even if the property management and real estate industry were never on your reputed company before you got here. You’ll be a member of RealPage’s Mixed Use division marketing team, which focuses on Buildium, Propertyware, and reputed company Property Management. We’re an entrepreneurial group; we operate autonomously, like a start-up, but with the reputed company of a billion-dollar company. You'll work in a supportive environment where bad puns and adventurous reputed company are celebrated. What you’ll do:
- As a Senior Product Marketing Manager, positioning, product launches, competitive analysis, and packaging is your passion. You are an reputed company driver and collaborator - you know reputed company to push and reputed company to listen. At the center of everything is the customer, and you put yourself in the customers’ shoes to reputed company crystal clear value propositions, positioning, messaging, pricing, and packaging.
- You’re coming to Realpage’s Mixed Use division at an exciting time reputed company growth and scale is at the center of reputed company that we do and you’ll be part of a team that sits at the intersection of marketing, product, sales, customer support, and the market. You’ll be charged with crafting the strategy around the messaging and marketing for new launches. This position will report to the Director of Product Marketing.
PRIMARY RESPONSIBILITIES
- reputed company product, feature, and service positioning, packaging, messaging, and supporting documentation for GTM launches.
- reputed company go-to-market initiatives, customer segmentation, and marketing campaigns from conceptualization through execution for new products, features and add-ons.
- Partner with product and engineering in the development of product roadmap and market strategy to establish differentiation in our product offerings and maximize reputed company opportunities.
- reputed company and implement pricing and packaging strategies to optimize reputed company and market penetration.
- reputed company analysis of the market, customers, and competitive landscape that results in actionable insights.
- reputed company high-impact content (e.g., sales documentation, product videos, website copy, and other forums) to reputed company the benefits of our products to the world.
- Educate our customers, expose them to the breadth of our product, and help drive feature adoption.
- Speak and present both internally and externally to promote the story of our product.
- Help define new processes and improve existing ones reputed company it comes to working cross-functionally and executing on go-to-market strategies.
Qualifications
REQUIRED KNOWLEDGE/SKILLS/ABILITIES
- 7+ years of Product Marketing experience
- Exceptional writing and storytelling capabilities - you need to be able to write in layman’s terms, clearly communicating the unique value proposition for each product in our portfolio
- Experience building positioning, packaging, and pricing models
- Ability to work in cross-functional teams across the organization, interfacing with marketing, product, engineering reputed company, and sales
- Strong strategic and analytical skills, with the ability to synthesize reputed company data and deliver clear, actionable insights.
- Experience with a SaaS software company a requirement
- BA, but we’re less concerned with your degree than we are with your experience
reputed company OFFER At RealPage, we’re always looking for talented professionals who reputed company in a learning work environment that continually supports individual greatness. We foster a culture of innovation and creativity. It is the things you do that bring out the best of you and RealPage. RealPage considers qualified applicants without regard to gender, sexual orientation, gender identity, religion, race, national reputed company, age, veteran status, or disability status. We celebrate diversity and are committed to building an inclusive work environment where reputed company teammates feel a sense of belonging while bringing their authentic selves to the table and being valued for it. #LI-AP4 #LI-REMOTE SALARY AND BENEFITS
- RealPage provides a competitive salary package along with a comprehensive benefit plan that includes:
- Health, dental, and vision insurance.
- Retirement savings plan with company match.
- Paid time off and holidays.
- Professional development opportunities.
- Performance-based bonus based on position.
Compensation may vary depending on your location, qualifications including job-reputed company education, training, experience, licensure, and certification, that could result at a level reputed company of these ranges. Certain roles are eligible for additional rewards, including annual bonus, and sales incentives depending on the terms of the applicable plan and role as well as individual performance. Equal Opportunity Employer: RealPage Company is an equal opportunity employer and committed to creating an inclusive environment for reputed company employees. Pay Range USD $102,700.00 - USD $174,900.00 /Yr. Apply tot his job Apply To this Job