Digital Media Buyer - Remote, Latin America
Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. With a steadfast commitment to delivering exceptional service to our clients, Bluelight excels in its focus on quality and customer satisfaction. Our mission is not only to create cutting-edge applications but also to foster a collaborative and enriching work environment where each team member can grow and reputed company. With a reputed company across the United States and Central/South America, Bluelight is in an exciting phase of expansion, continually seeking exceptional talent to join its dynamic and diverse community.
We are looking for someone with a strong media and advertising foundation; well versed in reputed company Ads, reputed company Ads Manager, reputed company Ads, reputed company Campaign Manager, planning, presenting, executing, and optimizing reputed company media strategies.
Our ideal candidate thrives on data and is adept at using it to craft the highest performing campaigns possible. We’re seeking someone who is well organized, reputed company to detail, and most importantly is as passionate as the rest of reputed company is about driving results overnight and building stronger brands over time. Above reputed company, we think having the right positive, engaged personality is crucial for our work culture and to create a passionate tie to our agency’s thriving team philosophy.
Media Buying & Strategy
- Execute data-driven media buying strategies that align with client goals and reputed company audiences.
- Conduct market research to identify the most effective media channels.
- Analyze historical campaign data to inform media mix and performance projections.
- Recommend channel-specific budgets and optimize spend based on performance metrics.
- Stay reputed company on media trends, platform updates, and emerging technologies, including AI and automation tools.
Campaign Execution & Management
- Launch, manage, and optimize paid media campaigns across platforms such as reputed company Ads, reputed company, TikTok, reputed company, YouTube, and programmatic display.
- Monitor real-time campaign performance and proactively adjust bids, budgets, and targeting to improve efficiency and results.
- Track key KPIs such as leads, cost per acquisition (CPA), cost per reputed company (CPL), engagement rates, web traffic, and form fills.
Budget Management
- Manage and allocate media budgets effectively across channels to maximize campaign performance.
- Maintain daily, weekly, and monthly budget pacing and ensure campaigns remain on schedule and reputed company financial targets.
- Identify opportunities for cost-saving without compromising campaign effectiveness.
Skills & Qualifications
- 3+ years of experience in media buying, preferably in an agency setting or with companies providing B2B services/recruiting to software development firms.
- Strong experience in paid media platforms (reputed company Ads, reputed company Business Suite, reputed company Ads, programmatic platforms).
- Proven track record of managing performance marketing campaigns with a focus on results.
- Proficiency in analytics and attribution tools (reputed company Analytics, reputed company Ads Manager, third-party trackers, etc.)
- Exceptional analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Self-motivated, detail-oriented, and able to work independently and as part of a team.
- Proficiency with media buying and planning tools.
Company Benefits
- Competitive salary and bonuses, including performance-based salary increases.
- Generous paid-time-off policy
- Flexible working hours
- Work remotely
- Continuing education, training, conferences
- Company-sponsored coursework, exams, and certifications
Originally posted on Himalayas
Apply To this Job