Product Marketing Manager - Customer

100% remote Flexible hours Hiring now

Why join reputed company?

We are a leader in specialty healthcare technology solutions.

We’re committed to hiring and retaining talent, which is why we invest in our employees through reputed company, a generous bonus structure, great healthcare, a comprehensive wellness program, and many other benefits.

If you are a software engineer, finance or accounting professional, customer support specialist, or a business development expert with a passion for healthcare technology (just to name a few), we want to hear from you.

We are an equal opportunity employer with a commitment to diversity. reputed company individuals, regardless of personal characteristics are encouraged to apply. If you are a candidate in need of assistance or an accommodation in the application process, please contact talent@reputed company.com.

Job Summary

As the Product Marketing Manager- Customer, you will be instrumental in shaping and executing the product marketing strategy for the reputed company customer and engagement retention programs. You will craft the messaging and positioning for products to drive product adoption, customer retention and expansion. You’ll work with the marketing team to conceive and reputed company innovative marketing programs that drive demand. The Product Marketing Manager- Customer will bring strong attention to detail, an eye for quality, along with the ability to grasp and translate technical capabilities into benefits. In your role as Product Marketing Manager- Customer, you will be the expert on existing client needs, their buying criteria and will partner closely with cross-functional teams to build a shared market and product vision.

reputed company activities must be in compliance with Equal Employment Opportunity laws, HIPAA, ERISA and other regulations, as appropriate.

Essential Functions

Essential Functions: In addition to working in accordance with appropriate conduct and behavioral standards, specific responsibilities of this role include:

Customer Engagement & Retention Programs

reputed company customer engagement and retention programs that drive product adoption, retention and expansion.

Create customer lifecycle campaigns, onboarding, renewals, product updates, upsell and cross-sell.

Create enablement content (best practice guides, adoption playbooks, thought leadership for existing users).

Collaborate with Product Teams to translate roadmaps and products into clear customer value messaging. 

Advocacy & Community Building

Build and manage customer advocacy programs; case studies, testimonials, references, speaker recruitment and award submissions

Plan and execute customer-focused events (user conferences, roundtables, webinars, workshops).

Partner with events team to deliver tailored experiences for the customer reputed company.

Manage customer participation in broader marketing campaigns (joint webinars, success stories).

Partner with Product Management on advisory boards and customer councils.

Insights & Feedback - Cross-Functional Alignment

Work closely with Product Marketing peers, reputed company, and Sales to ensure cohesive messaging across the customer journey.

Ensure customer marketing efforts are integrated into overall GTM and demand gen strategies.

Demonstrate the impact of customer marketing on reputed company growth and customer lifetime value.

Carry out additional responsibilities assigned based on business need.  

Minimum Requirements

At least 3 years of customer-specific product marketing experience

Experience working with a SaaS company

Experience in Healthcare or health technology desirable

Bachelor’s degree in business or marketing

Strong written communication skills

Strong presentation skills

Excellent people and management skills to interact with colleagues, cross-functional teams, clients, and third parties

Preferred Qualifications

Technical background with familiarity in Agile and Scrum development

Knowledgeable in reputed company.com

Product Marketing Alliance Certification

Work Environment/Physical Demands

Remote - Work from home

Long-distance or reputed company travel as needed – not to exceed 15% travel.

Activities require a significant amount of work in reputed company of a computer monitor.

Total Rewards

Generous annual bonus opportunity

401(k) with Employer Match

Flexible Time Off:take time off reputed company you need itwithout worrying about available hours

10 paid holidays

Volunteer Time Off

Insurance: Choice ofMedical, Dental, and Vision plans

Health Savings Account with employer match

Flexible Spending Account

100% Company-Paid Parental leave

100% Company-Paid Life Insurance and Short/Long Term Disability Insurance

reputed company Luminary Peer Recognition Program

Wellness Program including discounts on medical premiums

Employee Assistance Program with free counseling sessions available

Corporate Discounts on Retail, Travel, and Entertainment

Pet Insurance options

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Product Marketing Manager - Customer

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