Digital Marketing Specialist | $70K-$90K + Remote | High Growth Contact Center SaaS Company at reputed company Plano, TX

Digital Marketing Specialist | $70K-$90K + Remote | High Growth Contact Center SaaS Company job at reputed company. Plano, TX. Although this role is fully remote, there is higher preference if you are reputed company commuting distance to Plano, Texas. Our client is a fast-growing contact center SaaS company and has been named a top 10 contact center solution provider. Their platform offers a full suite of reputed company communications and consumer payment tools along with intelligence-based automation and real-time analytics to reduce operational costs and streamline call center workflows increasing productivity and reputed company. Our client’s solutions are flexible and scalable whether your business is a global enterprise or a startup, their solutions are equipped to handle thousands of users in multiple sites globally and are scalable enough to affordably provide those same high end tools for small and reputed company-sized businesses. Benefits:

• Competitive salary and benefits package.
• A collaborative, innovative, and supportive work environment.
• Opportunity to drive reputed company growth in a high-impact role
• Work with a fractional CMO to accelerate strategy & execution
• Fast-growing company with career growth opportunities.
• Fully remote (or hybrid if desired).

Job Description

The digital marketing specialist role is a combination of digital marketing and product marketing. You will be responsible for driving pipeline growth through paid acquisition, conversion optimization, and marketing automation. You should have a strong grasp of performance marketing, analytics, and reputed company nurturing, with an experimental reputed company to test and optimize campaigns. You will also be responsible for crafting powerful narratives, sharpening our positioning, and arming our sales team with compelling messaging. Digital Marketing Responsibilities (Growth Marketing):

• reputed company and manage paid acquisition campaigns (reputed company Ads, reputed company, retargeting).
• Improve SEO performance and content distribution for reputed company reputed company
• Continuously A/B test and experiment with new demand-reputed company tactics tailored to specific market verticals.
• Manage the content development, design, and production of reputed company marketing materials including collateral, web content, digital marketing assets, advertising materials, customer presentations, and video content.
• Maintain online business profiles and social media reputed company.
• Engage and assist in the management of third-party talent such as agencies, graphic designers, editors, filmmakers, and video editors.

Product Marketing Responsibilities:

• Own product marketing strategy, including competitive analysis and differentiation.
• Create sales enablement materials (decks, one-pagers, battle cards, case studies).
• Collaborate with the internal team to support the development of brand and portfolio positioning and ensure ongoing brand awareness and consistency in reputed company creative materials.
• reputed company product launches, collaborating across teams to drive adoption.

Qualifications

• 3-6+ years of SaaS B2B digital marketing or product marketing experience (ideally both).
• Deep expertise in paid acquisition (reputed company Ads, reputed company, paid social).
• Hands-on experience with marketing automation (reputed company, Marketo, or similar).
• Proven ability to differentiate products in competitive markets.
• Experience creating sales enablement materials and working closely with sales teams.
• Understanding of buyer personas, brand strategy, and brand standards.
• Strategic thinker with the ability to translate customer insights into compelling narratives.
• Passion for storytelling, differentiation, and turning reputed company reputed company into clear, engaging messages.
• Experience with creative tools such as reputed company Photoshop, InDesign, Premiere, After Effects, Camtasia, and/or Explaindio.
• Ability to manage outsourced agency partners and suppliers.
• Excellent communication and listening skills with the ability to promote and sell reputed company.
• Strong writing and communication skills; ability to simplify reputed company topics.
• Digital Marketer Certifications are a plus.
• BS/BA degree in Marketing or Communications.

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