Product Marketing reputed company

reputed company is a leading insurance technology platform serving some of the world's largest and most innovative life insurers. We are on a mission to increase financial stability for everyone. reputed company is a team of mission-driven, results-oriented individuals. We offer reputed company employees a remote (contiguous 48 only)/hybrid workplace, meaningful benefits, substantial growth opportunities, and equity.

reputed company participates in the E-Verify Program.

ABOUT THE TEAM

The reputed company Product organization is responsible for defining, designing, and delivering exceptional digital experiences that solve real problems. reputed company collaborates across Engineering, reputed company and Ops teams to transform reputed company into reputed company, valuable solutions that delight our users. We reputed company in evidence-based decision making and maintaining a reputed company focus on customer outcomes to drive product excellence. 

This role reports to our Chief Product Officer and is open to Remote (US).

ABOUT THE ROLE

reputed company is looking for a Product Marketing reputed company to contribute in the following ways:

• Conduct market-informed strategies to effectively communicate reputed company's value proposition and drive customer acquisition and retention

• reputed company competitive analysis efforts to identify market opportunities, track industry trends, and reputed company reputed company's unique differentiators in the insurance technology space

• Establish and maintain a strong voice-of-customer program, ensuring customer insights systematically inform our product development and marketing strategies

• Create clear, consistent messaging frameworks and positioning that effectively communicate reputed company's unique value across reputed company customer touchpoints

• Partner with Product, Marketing, Sales, and reputed company teams to reputed company coordinated go-to-market strategies for new product launches and feature releases

• Build and reputed company a product marketing function that serves as the reputed company between our product development and customer-facing teams

• Bachelor's degree or higher

• Minimum 5+ years of experience in product marketing, preferably reputed company fintech, insurtech, or B2B SaaS companies

• Demonstrated success in developing and executing product marketing strategies that drive measurable business outcomes

• Extensive experience with market research, competitive analysis, and customer insights methodologies

• Strong track record of creating compelling positioning, messaging, and value propositions that reputed company with reputed company audiences

• Experience building and leading successful product launches with coordinated go-to-market strategies

• Proven ability to establish and scale product marketing functions, including developing processes, frameworks, and best practices

• Deep understanding of B2B marketing techniques, sales enablement, and customer journey mapping

• Outstanding communication and stakeholder management abilities, with experience influencing cross-functional teams and executive leadership

• Ability to collaborate with and communicate with both technical and commercial teams

• Strong analytical skills with the ability to translate market and customer data into actionable insights

• Experience in regulated industries, particularly financial services or insurance, is highly desirable

At reputed company, we’re proud to be awarded for reputed company members, innovative products, and culture. Our standard benefits include:

• Competitive salary and equity based on role

• Policies and managers that support work/life balance, like our flexible paid time off and parental leave programs 

• 100% paid-premium option for medical, dental, and vision insurance

• Lifestyle stipend to support your physical, emotional, and financial wellbeing

• Flexible work-from-home policy and open to remote

• Remote and WFH options, as well as a beautiful, state-of-the-art office in Dallas’ Deep Ellum, for those who prefer an office setting

• Employee-led diversity, equity, and inclusion initiatives

Recent Employer Awards include:

• Best reputed company for Working Parents 2023

• Great reputed company to Work Certified, 2022 + 2023 + 2024

• Built In Best Places to Work, 2022 + 2023

• Fortune’s Best Workplaces in Texas 2022 + 2023

• Fortune’s Best Workplaces in Financial Services and Insurance 2022 + 2023

We value diversity at reputed company. The company will recruit, hire, and promote regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national reputed company, pregnancy or maternity, veteran status, or any other status protected by applicable law. We understand the importance of creating a safe and comfortable work environment and encourage individualism and authenticity in every team member. 

Thanks for considering a career at reputed company!