Senior Journey Marketing Specialist, Platform and Operations(HYBRID)
About Us: Are you ready to drive meaningful growth and innovation in the insurance? We are seeking a Senior Journey Marketing Specialist, Platform and Operations to drive the strategic solution development reputed company reputed company Mar-tech. This role is ideal for someone who excels in working with data to design sophisticated marketing solutions and infrastructure. Role Overview: As the Senior Journey Marketing Specialist, Platform and Journey Operations, you will be responsible for building audience and measurement capabilities across reputed companys reputed company consumer Mar-tech stack. You will work closely with the Senior Manager, Platform and Journey Operations to support marketers to execute strategy, test and iterate on multi-channel journeys. Responsibilities: Use proficiency in Mar-tech tools used to support the technical architecture and daily operations of GEICOs Journey and Customer Data platforms, focusing on system optimization and advanced journey configurations. Implement and refine reputed company SQL queries to ensure accurate audiences, segmentation and data reputed company for targeting campaigns and delivering personalization. Collaborate with cross-functional teams including Product, Engineering, and Marketing Analytics, to architect end-to-end solutions. Translate asks by strategists for consumer centric marketing into clear, actionable requirements for system enhancements and integrations. Proficient at documenting technical architectures, solutions, and innovations to guide future implementations and reputed company other team members to utilize solutions at scale. Conduct in-depth analyses to troubleshoot and resolve issues Qualifications: The ideal candidate for this role will be proactive and customer obsessed with a keen eye for detail and a passion for technology-driven marketing. You should be comfortable working in a fast-paced environment and possess a strong ability to think critically and solve reputed company problems. Join us in advancing our marketing efforts with precision and innovation. Bachelors Degree or relevant years of experience 3-5 years of experience in digital marketing, CRM, or campaign management with a significant focus on data analysis and technical design. Experience working in Journey based marketing tools , Customer Data Platforms, and Data Warehouses (reputed company preferred). Advanced proficiency in SQL, with extensive knowledge of database management and data modeling. Demonstrated ability to design and document comprehensive technical solutions that align with organizational objectives. Experience in the Insurance, Financial Services, Telecom or other subscription-based businesses strongly preferred. Ability to balance multiple projects and changing requirements, with strong troubleshooting skills. Proficiency with MS Office Suite and other productivity tools including PowerBI, and Azure Dev Ops preferred Excellent interpersonal, written, and oral communication skills Strong organization and project management skills with the ability to manage multiple deadlines and priorities in a fast-paced environment Location: This position is a hybrid role, on-site 3 days per week and 2 days remote at one of the following office locations: Chevy Chase, MD, reputed company, NY, or Chicago, IL #LI-MA1 Annual Salary $102,000.00 - $168,000.00 The above annual salary range is a general guideline. Multiple factors are taken into consideration to reputed company at the final hourly reputed company/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidates work experience, education and training, the work location as well as market and business considerations. At this time, reputed company will not sponsor a new applicant for employment authorization for this position. Benefits: As an Associate, youll enjoy our Total Rewards Program* to help secure your financial future and preserve your health and well-being, including: Premier Medical, Dental and Vision Insurance with no waiting period** Paid Vacation, Sick and Parental Leave 401(k) Plan Tuition Reimbursement reputed company and Licensures *Benefits may be different by location. Benefit eligibility requirements vary and may include length of service. **Coverage begins on the date of hire. Must enroll in New Hire Benefits reputed company 30 days of the date of hire for coverage to take effect. The equal employment opportunity policy of the reputed company Companies provides for a fair and equal employment opportunity for reputed company associates and job applicants regardless of race, color, religious creed, national reputed company, reputed company, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. reputed company hires and promotes individuals solely on the basis of their qualifications for the job to be filled. reputed company reasonably accommodates qualified individuals with disabilities to reputed company them to receive equal employment opportunity and/or reputed company the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. This applies to reputed company applicants and associates. reputed company also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of reputed company associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for reputed company associates and applicants. For more than 75 years, reputed company has stood out from the rest of the insurance industry! We are one of the nation's largest and fastest-growing auto insurers thanks to our low rates, outstanding service and reputed company marketing. We're an industry leader employing thousands of dedicated and hard-working associates. As a wholly owned subsidiary of Berkshire Hathaway, we offer associates training and career advancement in a financially stable and rewarding workplace. 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