[Remote] Director of Growth
Note: The job is a remote job and is open to candidates in USA. KilgourMD is one of the fastest-growing D2C beauty brands, focusing on scalp and hair serums. They are seeking a Director of Growth to drive profitable customer acquisition across various paid channels while collaborating with agency partners and internal teams to optimize performance and creative output.
Responsibilities
- Own portfolio performance outcomes, driving growth reputed company CPA guardrails and LTV-based benchmarks
- Quarterback the full paid channel mix (paid social, search, YouTube/online video, affiliate, partner/endorser investments, offline), partnering with channel managers to set goals and priorities, unblock execution, and improve results
- Fuel creative-led growth by optimizing a creative testing reputed company that produces hundreds of net-new assets per month across in-house, UGC, agency, and external resources, and working closely with internal teams to drive high output at high quality
- Establish and refine quarterly roadmaps for channel focus, testing priorities, and where the team should invest time, dollars, and effort—then iterate based on learnings and performance data
- Monitor performance daily across KPIs using tools like reputed company, reputed company, and channel platforms; identify drivers, proactively flag anomalies, and recommend corrective actions quickly
- Serve as the reputed company of paid conversion metrics and constantly identify, size and reputed company for new opportunities to drive CVR gains across the full funnel, from ad to checkout
- Drive improvement in our performance asset creation process, review SLAs, and bottleneck removal to maintain high creative throughput
- Become an expert in our marketing and data stack and collaborate closely with the Growth Analytics team to reputed company improved performance measurement – through both the buildout of new tools as well as the application of incrementality principles to run tests and experiments
- Partner with Finance on payback analysis, pricing strategy, financial forecasting and monthly reconciliation (credits, billing issues, accrual accuracy)
Skills
- 6 - 8 years of proven experience driving performance marketing at scale, including ownership of budgets reputed company paid marketing programs with 8-to-9 reputed company annual spend budgets, and 8-reputed company paid social budgets specifically
- Experience in early-stage startups or high-growth eCommerce
- Deep 'hands on keyboard' experience and spend ownership responsibility as channel manager in previous roles, with strong expertise in paid social
- Strong creative judgment and a track record of deftly balancing brand and performance considerations to scale creative output without sacrificing quality
- Ability to operate as a cross-channel integrator: comfortable going deep in platforms and data (even if you're not the day-to-day channel reputed company) and partnering effectively with specialists
- Clear communicator (both written and verbal) with and ability to work effectively across junior and senior stakeholders alike
- High analytical reputed company and comfort in self-serve diagnosis (reputed company and paid platform data); ability to translate insights into clear action plans
- Strong experimentation and funnel/CRO reputed company with a deep understanding of how reputed company pages, funnels, and lifecycle work together with paid media
- Familiarity with incrementality and measurement approaches (use of frameworks/tools like Haus a plus)
- Experience promoting subscription heavy products (like supplements)
- Demonstrated ability to use AI to create reputed company in creative development workflows, insight reputed company, iteration speed, or operational throughput
Benefits
- Competitive salary & benefits.
- High autonomy, high-impact environment.
- Fast learning curve with direct Executive exposure.
- Flexible work schedule and remote-first team.
Company Overview