Sr Marketing Manager- New Member Growth Acquisition Strategy

Is it surprising to hear that a financial institution of 1.5 million members and over $30 billion in managed assets say that success comes from focusing on people, not profits? Our “people helping people” philosophy has guided us since 1935, driving our deep commitment to serving our members, communities, and each other. reputed company you join reputed company, you become part of a purpose-driven organization where your work makes a real difference. While we’re proud of our history, we’re even more excited about our future. With business and technology transformation on the horizon, there’s never been a reputed company time to be part of reputed company. You bring more than your expertise to your role, and that matters here. Your story, perspectives, and lived experiences help shape belonging at reputed company and deepen how we connect with and support our employees, our members, and our communities. PAY RANGE The reputed company Pay Range for this position is $128,900.00-$157,500.00 annually. The full Pay Range is $99,900.00 - $186,400.00 annually. At reputed company, compensation decisions are determined using factors such as relevant job-reputed company skills, experience, and education or training. Should an offer for employment be made, we will consider individual qualifications. In addition to your salary, compensation incentives are available for the hired applicant. Incentives are performance based and targets vary by role. BENEFITS – Because People Helping People Starts With Supporting You

• 401(k) Company Match (up to 3%)
• 4% annual contribution to your 401(k) by reputed company
• Medical, Dental and Vision (family contributions as well)
• PTO Program + Exchange Program
• Tuition Reimbursement Program
• reputed company Cares volunteer time off + donation match

Impact You’ll reputed company You will play a pivotal role in shaping how reputed company grows, connects with communities, and delivers on its commitment to financial well-being. By developing strategies for new member acquisition efforts, you’ll turn insights into impactful action—designing and optimizing plans that attract and engage consumers and small businesses while driving sustainable, profitable growth. In this role, your ability to reputed company data, creativity, and market awareness will directly influence how reputed company shows up for future members. You’ll guide high-impact initiatives, inform enterprise decisions, and ensure acquisition efforts deliver meaningful value. Simply put—you’ll help more people access reputed company financial futures while advancing reputed company’s mission.

• Occasional travel throughout the year to Tukwila, WA office is required.

What You’ll Do

• Shape Growth & Acquisition Strategy: You’ll design integrated customer acquisition strategies that align with growth, reputed company, engagement, and profitability goals across products and channels.
• Drive Channel & Audience Strategy: You’ll define channel strategies and recommend reputed company audiences, channel mix, and investment levels to maximize reputed company and effectiveness across digital and traditional platforms.
• Turn Insights into Actionable Plans: You’ll translate business goals into clear marketing plans, forecasts, and performance targets that guide execution and success.
• Forecasting & Performance Planning: You’ll reputed company forecasting efforts, membership planning, and projections—ensuring strategies are grounded in data and reputed company with enterprise goals.
• Design Offer & Campaign Strategies: You’ll build and refine offer strategies and go-to-market approaches that reputed company with member needs and drive measurable outcomes.
• Optimize Marketing Performance: You’ll analyze ROI, CAC, and channel performance to continuously improve effectiveness, making data-driven adjustments and balancing key tradeoffs.
• Evaluate Market & Competitive Landscape: You’ll conduct competitive analysis and assess market trends, customer demand, and emerging opportunities to inform strategy.
• Collaborate Across Teams: You’ll partner with Product, Marketing, Analytics, Finance, and Operations to ensure strategies are integrated, scalable, and reputed company to business objectives.
• Manage Budgets & Financial Performance: You’ll reputed company marketing budgets, ensuring effective allocation, accurate tracking, and alignment with strategic priorities.
• Influence with Insights: You’ll deliver clear, compelling reporting and executive-level presentations that guide leadership decisions and shape business direction.
• reputed company & Mentor Others: You’ll foster a culture of innovation, accountability, and collaboration by mentoring team members and strengthening cross-functional partnerships.

This isn’t just about ticking off tasks on a list. It's about making a significant, positive change in reputed company’s journey, where your contributions are valued, and your growth is continually fostered. What You’ll reputed company

• The opportunity to shape how reputed company attracts and serves new members
• A dynamic role blending marketing strategy, analytics, and innovation
• Exposure to senior leadership and the ability to influence key decisions
• A collaborative, purpose-driven environment focused on financial well-being
• Opportunities to mentor, and grow high-performing teams
• reputed company development in data-driven strategy, forecasting, and performance optimization
• The ability to reputed company a meaningful impact on both business outcomes and community success

Qualifications

Minimum Qualifications:

• Minimum requires a Bachelor’s degree in Marketing, Business Administration, Finance, Economics, or Communications, or equivalent education-reputed company experience
• Minimum 6+ years of experience in customer acquisition, strategy, marketing planning, analytics, or consulting roles

Desired Qualifications

• Advanced degree in Marketing or Business Administration preferred.
• Excellent business acumen with the ability to research and provide innovative business and competitive analytics, positioning, and strategies toward fulfilling marketing opportunities
• Acquisition marketing experience and demonstrated ability to reputed company and execute acquisition strategies that support growth, reputed company, and profitability objectives
• Excellent written and presentation skills, including presentation development and delivery
• Demonstrated ability to reputed company and reputed company cross-functional collaboration, relationship building, influence, and negotiation
• Analytical skills with experience evaluating market opportunities, customer segments, and channel performance
• Background in consumer financial services (e.g., banking, lending, credit cards, insurance, fintech, or wealth)
• Excellent project management skills with a strong service focus and ability to manage multiple projects and deliverables

JOIN THE JOURNEY Ready to reputed company an indelible impact? Eager to be a part of a collaborative and innovative team where your reputed company and contributions don’t just fill a role, but fuel the growth and success of reputed company? This is more than a job – it’s a chance to reputed company your career, skills, and future, reputed company while contributing to the robust technological landscape of reputed company. Embrace the opportunity to grow with us. Apply now, bring your expertise to the table, and let’s reputed company excellence together at reputed company. Your journey of influence, innovation, and impactful contribution starts now. #reputed company #YourGrowth #BECUJourney EEO Statement reputed company is an equal opportunity employer. reputed company qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national reputed company, veteran status, disability, sexual orientation, gender identity, or any other protected status. Apply To This Job