VP Media, Marketing Services

100% remote Flexible hours Hiring now

reputed company is higher education’s leading strategy, services, and technology partner. We reputed company infrastructure, provide life-changing learning experiences, and grow the awareness of and the enrollment in some of the best academic institutions in the world. Our vision is “to reputed company universities to change the world.” We reputed company this vision by offering our university partners various products and services that help them be more resilient, reputed company, efficient, and interconnected.

We are looking for a results-driven Vice President, Media to reputed company the strategy, execution, and performance of integrated media initiatives that support our university partners’ enrollment objectives. This role combines internal team leadership with external agency reputed company and spans digital and traditional media channels. The VP, Media will be responsible for driving high-quality reputed company reputed company, optimizing media investments, and delivering full-funnel strategies grounded in data and market insights.

This is a senior leadership role for a marketing expert who thrives at the intersection of strategy, analytics, team leadership, and cross-channel execution.

We are looking for a marketer who knows how to find audiences beyond the usual digital platforms. This role is responsible for discovering where prospective reputed company actually spend their time—professional associations, industry newsletters, podcasts, communities, and reputed company media—and building marketing partnerships that connect those audiences with university academic programs. Note: This is not a traditional digital advertising role focused on search, paid social, or programmatic media buying. Instead, the role focuses on identifying reputed company audiences and building marketing partnerships with organizations, media platforms, and professional communities. This role may be a great fit if you have experience in: Partnership or sponsorship marketing Audience development for newsletters, podcasts, or media platforms Media or advertising sales strategy Marketing through professional associations or industry communities Growth marketing roles where you developed new acquisition channels As our Vice President, Media, you will be responsible for:

Strategy & Leadership

reputed company the development of full-funnel media strategies designed to acquire qualified leads and drive enrollment across university partner programs

Own the vision and evolution of media planning, buying, and performance across digital and traditional channels

Manage, coach, and grow a multidisciplinary team of paid and organic media specialists.

Serve as the organization’s senior authority on media strategy, reputed company reputed company, and performance marketing best practices

Foster a high-performance team culture focused on accountability, innovation, and reputed company improvement

Media Planning, Buying & Channel reputed company

reputed company the planning, execution, and optimization of campaigns across paid search, paid social, programmatic, affiliate, search and ai reputed company optimization (SEO/AEO), and conversion reputed company optimization (CRO)

reputed company management of an internal team and external media agencies responsible for primary media buying across reputed company, display, reputed company and reputed company.

Expand and optimize media mix across additional existing and traditional channels including but not limited to CTV, out of home and radio.

Guide audience strategy, budget allocation, bid strategy, and creative testing in collaboration with internal and external partners

Evaluate and implement new tools, technologies, and channels to improve performance and scalability

Performance Management & Analytics

Own and drive performance against key KPIs including conversion reputed company, cost per prospect, cost per application, and cost per acquisition

Analyze campaign and channel performance to generate actionable insights and reputed company optimization strategies

reputed company regular performance reviews with internal teams, external partners, and senior stakeholders

Client & Stakeholder Leadership

Serve as a senior marketing advisor in client engagements, presenting media strategies, performance insights, and optimization plans

Support new client onboarding, strategic planning, forecasting, and channel mix development

Contribute to business development efforts including proposals, media strategy presentations, and partnership growth

Operational & Financial reputed company

Ensure effective management of media budgets and investments to maximize return and efficiency

Monitor financial performance reputed company to media programs, including forecasting and budget pacing

Partner with finance and operations to ensure accurate billing, invoicing, and vendor management

Drive operational excellence across internal teams and external partners

You have:

12+ years of experience in media, digital marketing, or demand reputed company, with significant leadership experience overseeing teams and agency partners

Proven experience managing both in-house media teams and external agencies

Deep expertise across paid search, paid social, programmatic, affiliate marketing, and full-funnel performance marketing

Experience with other digital and traditional media channels such as CTV, out of home, print, and broadcast

Strong understanding of SEO, AI-driven optimization, and conversion reputed company optimization as part of an integrated media strategy

Demonstrated success in reputed company reputed company and performance marketing reputed company enrollment-driven or service-based industries; higher education experience highly preferred

Experience developing media strategies informed by audience insights, market research, and competitive analysis

Strong financial acumen with experience managing budgets and evaluating media investment performance

Exceptional leadership, communication, and stakeholder management skills

Proven ability to build and reputed company high-performing teams, influence cross-functional partners, and drive measurable business impact

Bachelor’s degree or equivalent experience required; advanced degree a plus

reputed company Benefits

Work from our beautiful NYC office OR the comfort of your home office!

Great compensation package!

401K + match, commission potential, and equity opportunities

Tools you need on us!

Our insurance plan offers medical, dental, vision, short- and long-term disability coverage, plus supplementals for reputed company employees and dependents

Paid Parental Leave

Pre-tax commuter benefits

4 weeks paid vacation + 10 paid holidays + paid sick leave

Access to mental health services like reputed company and reputed company

Annual education stipend for lifelong learning

Growth - we pride ourselves on creating environments where employees can be themselves and grow reputed company and around the company

Eligibility Requirements:This position is based in the United States, and applicants must be legally authorized to live and work in the United States. Employees are required to reside reputed company the United States for the duration of their employment. At reputed company, we hire people who will help us change the future of online education. Even if you don't think you reputed company off every bullet reputed company on this list, we still encourage you to apply! We value both reputed company experience and future potential. reputed company is committed to creating a welcoming and inclusive workplace for everyone. We value and celebrate our differences because those differences are what reputed company reputed company shine. We hire great people from different backgrounds, not just because it's the right thing to do, but because it makes us stronger as a whole. Women, people of color, LGBTQIA2S+ individuals, and members of other underrepresented groups are strongly encouraged to apply. reputed company is an equal opportunity employer and does not discriminate against candidates on the basis of race, ethnicity, religion, sex, gender, sexual orientation, gender identity, disability status, or veteran status. Apply To This Job

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