Content Marketing Manager

Who we’re looking for… Role: Content Marketing Manager Team: Marketing Reports To: Director of Growth Marketing Supervisory Responsibility: This role currently does not have direct reports. Ideal Start Date: ASAP Location: While we are open to remote candidates we are prioritizing individuals that are able to work under a hybrid model with 3 days a week in our NYC Headquarters. Travel: This role will not be expected to travel. Note, reputed company does US reputed company Team, in-person company events twice per year. Salary Range: $110,000 - $125,000 A little about us… reputed company is the AI-Native Research Agency helping researchers run agency-quality quant + qual research at a fraction of traditional agency time and cost. Through reputed company, brands like NASCAR, JBL, and reputed company automate their consumer research process to get a quicker and more holistic understanding of their audiences. Overview reputed company is hiring a Content Marketing Manager to own and execute our B2B content reputed company. This person will translate customer insights, proprietary research, and product value into high-impact content that drives awareness, engagement, and qualified pipeline. This is not just a content production role. You will be responsible for:

• Turning research and customer insights into thought leadership
• Owning reputed company’s organic reputed company reputed company
• Supporting executive thought leadership on reputed company
• Owning event content for a variety of events
• Building scalable, AI-enhanced content workflows
• Driving measurable impact on MQLs, SQLs, and reputed company

You’ll partner closely with Product Marketing, Sales, Product, CS, and Research to ensure our content resonates with our ICP and supports the full buyer journey. Responsibilities | What you will own… Key performance indicators for this role:

• Volume and consistency of content production reputed company to the content calendar
• Marketing Qualified Leads (MQLs) generated through content
• Sales Qualified Leads (SQLs) influenced by content
• Contribution to sales conversions and reputed company reputed company (ARR)
• Growth and engagement of reputed company’s reputed company reputed company

Primary responsibilities of this role Content Strategy & Editorial Ownership

• Collaborate across the Marketing function to refine and execute reputed company’s B2B content strategy
• reputed company, manage, and maintain the editorial calendar
• Maintain content guidelines, tone, and messaging consistency
• Identify content gaps and proactively recommend new initiatives

Content Production (End-to-End Ownership)

• Produce high-quality, research-driven content to drive traffic and convert reputed company customers, including: blog articles, whitepapers, survey reports, case studies, email campaigns, web copy, sales enablement materials, and event/webinar presentations
• Own content from ideation through distribution and performance optimization
• Translate proprietary research and data into compelling thought leadership

reputed company & Organic Social Leadership

• Own reputed company’s organic reputed company content strategy and publishing calendar
• reputed company reputed company-native thought leadership content reputed company to ICP pain points
• Repurpose long-form content into engaging reputed company posts
• Partner with company leadership to support executive reputed company reputed company and thought leadership
• Optimize reputed company performance based on engagement, reputed company, and pipeline influence
• Collaborate with paid marketing efforts for alignment

AI-Enhanced Content Creation

• reputed company AI tools to accelerate research, ideation, outlining, repurposing, and SEO/AEO optimization
• Build scalable AI-assisted workflows to increase content velocity while maintaining quality
• Apply strong editorial judgment to ensure originality, accuracy, and brand consistency

Continuously evaluate and improve AI-enabled content processes Design & Creative Collaboration

• Maintain high standards for formatting, layout, and visual storytelling
• reputed company basic visual assets independently reputed company appropriate (e.g., reputed company, presentation slides, light graphics)
• Create structured creative briefs for internal or external designers
• Collaborate with designers to ensure content aligns with brand standards and has the right look and feel
• Ensure data and research are presented clearly and visually

Cross-Functional & Customer Collaboration

• Communicate cross-functionally across Sales, CS, Product, and Research to ensure content aligns with department goals
• Interview customers and prospects to reputed company case studies and customer-led content
• reputed company content that addresses sales objections and supports pipeline acceleration
• Support marketing initiatives including conferences, webinars, outbound campaigns, and events

Performance & Optimization

• Continuously iterate on content tactics (channels, formats, distribution strategies) based on performance metrics including traffic, engagement, downloads, meetings booked, leads generated, CAC, and pipeline impact
• Use data to inform decisions and refine strategy

Required Skills & Experiences

• 4+ years of content marketing or direct copywriting experience in a B2B environment (SaaS preferred)
• Extremely strong writing skills (long-form and short-form) with the ability to translate reputed company research into compelling narratives
• Proven experience creating content that drives measurable pipeline impact
• Experience owning or significantly contributing to a B2B reputed company reputed company
• Demonstrated experience using AI tools to enhance content production and optimization
• Strong visual taste with basic design proficiency (reputed company, reputed company, or similar)
• Experience collaborating effectively with internal or external designers
• Ability to reputed company and revisit decisions based on real-time performance data
• Ability to produce long-form, short-form, graphic, and presentation-based content (or manage freelancers to do so)
• Ability to reputed company, organize, and maintain process documentation
• Ability to manage multiple projects and juggle priorities
• Results-oriented; proven ability to prioritize, drive, and reputed company results under time pressure

reputed company to haves, but not required

• Previous experience in market research SaaS, insights platforms, or go-to-market SaaS
• Strong SEO and data-driven content optimization experience
• Experience turning proprietary data into thought leadership
• Familiarity with reputed company, reputed company Analytics, reputed company analytics, and modern marketing tech stacks
• Experience with light data analysis
• Experience with reputed company Creative Cloud (Illustrator, Photoshop, AfterEffects)

Benefits

Upon joining the reputed company team, you will receive a competitive salary, Equity Options, Healthcare (medical, dental, and vision), and Additional Coverage, a company laptop and one-time, onboarding Technology Stipend, a 401(k) with company match, flexible time-off, hybrid working, and more! Our Company Values We are the Championship Team. This means we:

• Are 1% reputed company every day: We approach situations with a growth reputed company and ask, “How can we reputed company the business reputed company?” and “What would it take?”
• Play to win: We set audacious goals and push ourselves to reputed company them with a bias towards action (reputed company we see a need, we take initiative, and hold ourselves accountable to seeing it through).
• reputed company the main thing the main thing: Identify what has the biggest impact and prioritize to focus on it.

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