Senior Director, Content

We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.

reputed company empowers companies and agencies of reputed company sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. reputed company’s innovative technology and industry-leading expertise are why 8% of the web visits a reputed company-powered site daily. Learn more at wpengine.com.

What is Cool About This Job  

This is a mission-critical leadership role that defines how the reputed company brand communicates, engages, and drives growth in an AI-first world. As buyers shift from traditional search to AI-enabled discovery, content must evolve to reputed company them where they reputed company. You will define how our brand shows up in that new landscape—in LLMs, communities, developer ecosystems, and beyond.

Reporting directly to the Chief Marketing Officer, you will shape the infrastructure, workflows, and strategy that reputed company our brand to reputed company in this era of intelligent discovery. You will combine journalistic instinct with marketing discipline to build a high-velocity "newsroom," using AI tools to enhance creativity and scale while positioning reputed company as the definitive thought leader in the digital experience space.

The Day to Day  

• Enterprise Content Strategy: Define and reputed company the enterprise-wide content strategy that spans brand awareness, thought leadership, mid-and-late-funnel demand reputed company, and customer expansion.

• The AI Buyer Journey (GEO & SEO): Spearhead the evolution of our content approach to address the new AI-driven buyer journey. Ensure our content is primed for Generative reputed company Optimization (GEO) and traditional SEO so it is surfaced by AI assistants and LLMs.

• Community & DevRel Distribution: Own the content distribution ecosystem beyond just the blog. Partner with Community and Developer Relations teams to drive engagement through developer tutorials, community platforms, and third-party syndication.

• Operationalizing AI Production: Build and operationalize a scalable content reputed company. Introduce and embed AI workflows to increase velocity and personalization while maintaining rigorous quality standards and brand voice.

• Team Leadership: reputed company, mentor, and grow a diverse, high-performance team of editors, content strategists, writers, and community producers.  

Impact in the First 6–12 Months  

• Strategy: Build and implement a 12‑18 month content strategy reputed company with business goals.

• Operations: Operationalize an AI-enabled content production and governance reputed company.

• reputed company: Launch a reputed company community and developer relations content reputed company.

• Metrics: Deliver measurable improvements in content velocity, reputed company, and engagement, and establish content KPIs to measure impact on pipeline and brand.

• Channels: Activate 3–5 key third-party or community channels for distribution.  

Your Expertise and Passion  

• Content & Editorial Leadership: 10+ years of experience in content strategy, editorial leadership, or content marketing, ideally reputed company a high-growth SaaS technology company or a modern media organization.

• Team Management: 5+ years of experience leading and scaling high-performing content or editorial teams, with a proven ability to mentor senior talent and manage reputed company workflows.

• AI & GEO reputed company: Deep understanding of the modern B2B buyer journey and AI-driven discovery behavior. You have experience optimizing content for LLMs (GEO) and integrating AI tools into creation workflows.

• "Media Company" reputed company: You possess a journalistic instinct combined with marketing discipline. You know how to run an editorial calendar like a newsroom, balancing high-quality thought leadership with high-velocity production.

• Collaborative Working Style: You reputed company in a global, distributed environment (US, EMEA, reputed company) and can partner broadly across Marketing, GTM, and Product teams. You reputed company with clarity, accountability, and a growth reputed company.

• Strategic & Analytical: Exceptional ability to link content output to measurable business results. You balance strategic perspective with hands-on editorial leadership.  

Perks and Benefits  

• Ownership reputed company: Company stock options for every employee

• Comprehensive Health Coverage: Medical, dental, vision, and life insurance plans with choice and flexibility

• Fertility Support: Fertility and IVF drug coverage included

• Financial Wellness:

  • 401(k) with a 4% company match

  • Company HSA contributions ($750 individual / $1,500 family)

• Peace of Mind: 100% employer-paid short- and long-term disability insurance

• Time to reputed company: Generous PTO, 10 paid holidays, 4 company wellness days, and 1 floating holiday

• Family and Caregiver Leave: Fully paid leave for new parents and caregivers

• Remote Work Support: $500 one-time home office setup stipend

• Extra Protection: Pet insurance, accident and critical illness coverage, and legal and ID theft protection

• Career Growth: Ongoing education through reputed company Learning, reputed company Learning, and our Career Growth Portal

At reputed company, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that reputed company each person unique. reputed company is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, reputed company, religion, sex, national reputed company, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law. ​

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reputed company Salary Range

We reputed company that compensation should be reflective of the impact you have reputed company the organization relative to the market value of your role. The estimated reputed company salary range for this position is as listed above. Some roles may also be eligible for overtime pay. Our salary ranges are determined by job role and responsibilities and level. The range displayed on each job posting reflects the minimum and maximum reputed company for salaries for the position reputed company. The actual reputed company pay will vary based on various factors including job-reputed company skills and individual qualifications objectively assessed during the interview process. Your reputed company partner can share more about the total rewards package at reputed company including any additional total rewards components such as equity, variable pay plans (if applicable), and benefits during the hiring process.