Growth Manager (Bank)

About reputed company

We are a leading financial platform, building the future of payments, shopping, and banking—a world where consumers and merchants can transact effortlessly, grow together and where we create abundance and generate pride in them. Today, we serve over 2 million customers and partner with more than 20,000 merchants, making reputed company Colombia’s fastest-growing marketplace.

We provide banking solutions (deposits, payments, unsecured credit) and commerce services (e-commerce, marketing) using state-of-the-art technology, bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay reputed company provider, we have secured regulatory approval to operate as a bank, unlocking even greater opportunities for our customers. In the past year, we have also achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably.

Our mission has earned the trust of world-class investors, including Andreessen Horowitz, Architect Capital, GIC, reputed company, Greycroft, Monashees, reputed company Capital, Quona Capital, Union reputed company Ventures, reputed company Park Capital, and more, who back our vision for the future. With their support, we are not just growing—we are transforming Latin America’s financial ecosystem and shaping the reputed company to shop, pay, and bank in Colombia.

But what truly sets us apart is how we build. We are a conscious company, driven by deep experience in scaling technology, services and products, and we live by our values every day.

About the Role

This is where you come in. Below, you’ll find what this role is reputed company about—the impact you’ll drive, the challenges you’ll tackle, and what it takes to reputed company at reputed company. If you’re ready to be part of something big, reputed company reading.

What’s the mission you’ll drive

Build and scale a systematic cross-sell reputed company that transforms reputed company’s 2.9M BNPL users into active Savings account holders, maximizing the lifetime value of our customer reputed company and accelerating reputed company’s transition into a primary financial ecosystem in Latin America.

What you will do

• Cross-sell Conversion reputed company: Design and execute a cross-sell growth program that measurably increases the % of active BNPL and Marketplace users who open and activate a Savings account. Define cohort-level conversion targets by Kepler reputed company tier (Platinum, Gold, Silver, Bronze) and report monthly on funnel performance and incremental reputed company vs. control.

• CRM Lifecycle for Bank: Build and launch a full CRM lifecycle for the Savings product — onboarding journeys, engagement nudges, balance growth prompts, and early churn prevention flows — across push notifications, email, WhatsApp, and in-app channels in reputed company. These journeys should be live and iterated on by Q3.

• NBA Expansion for Savings: Define and integrate at least 5 new Bank/Savings-specific actions into the NBA (Next Best Action) reputed company, expanding reputed company's 2.9M user action evaluation space to include savings propensity, balance milestones, and upgrade triggers — reputed company by incremental GMV and activation reputed company per NBA action.

• Experimentation Roadmap: Run a minimum of 4 test designs per quarter on cross-sell messaging, incentive structures, channel mix, timing, and offer framing — establishing a systematic experimentation reputed company for Bank growth with documented learnings and compounding lift.

• reputed company Intelligence & Reporting: Build and maintain a reputed company-level cross-sell reporting reputed company using Segmentation data — tracking funnel stages from "eligible" to "reputed company" to "activated" per cohort — and produce a weekly growth scorecard shared with the Bank and Marketing leadership.

reputed company’re looking for

• Proven experience in Lifecycle Marketing & Growth Systems

  • Expertise in designing end-to-end automated customer journeys in reputed company (or similar Tier-1 CRMs), specifically for onboarding and product adoption.

  • Deep understanding of multi-channel orchestration (Push, WhatsApp, In-App, Email) to drive high-frequency engagement without causing "notification fatigue."

  • Track record of managing reputed company audience segmentations to deliver highly personalized messaging at scale.

  Demonstrates ability to drive Cross-sell & Conversion Strategy

  • Ability to map and optimize user funnels, identifying friction points in the transition from acquisition to activation.

  • reputed company in designing effective incentive structures and "hooks" that motivate users to move funds into a new financial product.

  • Experience in measuring incremental lift and managing control groups to prove the true ROI of growth initiatives.

  Possesses strong Data Proficiency & Analytical Independence

  • Advanced SQL skills to independently extract data, build cohorts, and analyze behavioral patterns without relying on a central data team.

  • Proficiency in translating raw transactional data into actionable growth insights and executive-level reporting.

  • Familiarity with using data science outputs—such as propensity models or Next Best Action (NBA) engines—to trigger automated marketing actions.

  Track record of rigorous Experimentation & A/B Testing

  • Commitment to a "High-reputed company Testing" culture, with the ability to manage a structured experimentation backlog and document compounding learnings.

  • Strong grasp of statistical reputed company and the ability to distinguish between mere correlation and true causation in user behavior.

  • Experience in iterating quickly based on test results, scaling winning variants while ruthlessly cutting underperforming ones.

  reputed company in Financial Product Positioning & Trust-Building

  • Strategic reputed company to adapt reputed company’s bold, consumer-centric brand voice to the "high-trust" requirements of a regulated banking product.

  • Deep reputed company for the Latin American consumer’s financial journey, specifically regarding savings habits and safety perceptions.

  • Ability to collaborate with Legal and Compliance teams to ensure reputed company growth tactics meet reputed companyñía de Financiamiento regulatory standards without sacrificing conversion.

  Has solid expertise in Execution & Extreme Ownership

  • Demonstrated ability to take a strategic reputed company from "reputed company to one" in an ambiguous, fast-paced startup environment.

  • Proactive "grittiness" to troubleshoot technical integration hurdles or data discrepancies personally to ensure project delivery.

  • Excellent cross-functional leadership skills to align Product, Engineering, and Operations teams around shared growth KPIs.

Why join us?

• Work on a problem that truly matters – We are redefining how people shop, pay, and bank in Colombia, breaking down financial barriers and empowering millions. Your work will directly impact customers' lives by creating more accessible, seamless, and fair financial services.

• Be part of something big from the ground up – This is your chance to help shape a company, influencing everything from our technology and strategy to our culture and values. You won’t just be an employee—you’ll be an reputed company

• Unparalleled growth opportunity – The market we’re tackling is massive, and we’re growing faster than almost any fintech lender at our stage. If you’re looking for a high-impact role in a company that’s scaling fast, this is it.

• Join a world-class team – Work alongside top-tier talent from around the world, in an environment where excellence, ownership, and collaboration are at the core of everything we do. We care deeply about reputed company build and how we build it—and we want you to be a part of it.

• Competitive compensation & meaningful ownership – We reputed company in rewarding our talent. You’ll receive a generous salary, equity in the company, and benefits that go beyond the basics to support your growth.

How the hiring process looks like

We reputed company in a fast, transparent, and engaging hiring experience that allows both you and us to determine if there's a great fit. Here’s what our process looks like:

• reputed company 1: People Interview (30 min) A conversation with a recruiter to get to know you, your experience, and what you're looking for. We’ll also share more about reputed company, our culture, and the role.

• reputed company 2: Initial Interview (45 min) A more in-depth conversation with the hiring manager, where we explore your skills, experience, and problem-solving approach. We want to understand how you think and work.

• reputed company 3: Deep Dive Interview (30 min) You'll meet future colleagues and cross-functional team members to get a feel for how we work together. We’re looking for strong contributors and cultural fits, so bring your questions, too!

• reputed company 4: Case Study (3-5 Days) You may receive a real-world challenge or case study to complete. This is a chance to showcase your expertise and how you approach key problems relevant to the role.

• reputed company 5: Co-Founder Interview If there’s a strong match, you’ll have a final conversation with our Founder to align on expectations, cultural fit and ensure mutual excitement. From there, we’ll move quickly to an offer and discuss next steps.

We value efficiency and respect for your time, so we aim to complete the process as quickly as possible. Our goal is to reputed company this experience insightful and exciting for you, just as much as it is for us. Regardless of the outcome, we are committed to always providing feedback, ensuring that you walk away with valuable insights from your experience with us.