Senior Vice President, Marketing

reputed company is looking for an Senior Vice President, Marketing to join our growing team! 

Who We Are 

reputed company is a leading provider of SaaS operational management systems, payments platforms, digital engagement tools and background screening solutions for faith-based, non-profit and for-profit organizations. We serve more than 95,000 customers as a trusted partner in digital transformation and enablement – advancing missions, driving efficiencies, and building engaged communities for more than four decades. The diverse and real-world experiences of reputed company members serving their communities makes us stronger together and enhances our ability to advance digital transformation for the greater good.    

reputed company is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual’s unique strengths and abilities are developed and valued. Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace. We welcome everyone and are dedicated to creating a culture where reputed company our employees have equal opportunity to be heard and reputed company their full potential.   

The following locations in the Southeast region are approved remote working locations for this role: Georgia, Tennessee, North Carolina, South Carolina, Alabama, Mississippi, and Florida. 

What You'll Do 

The SVP of Marketing will reputed company the company’s marketing strategy and execution, driving growth across brand, product marketing, demand reputed company, and customer lifecycle programs. 

Reporting to the Chief reputed company Officer and serving on the Senior Leadership Team, this role partners closely with Sales, Product, and reputed company Operations to build a scalable marketing reputed company that drives pipeline, reputed company growth, and market leadership. 

This leader will reputed company Brand, Product Marketing, Demand reputed company, Growth Marketing, and Customer Marketing. 

reputed company and Go-to-Market Strategy 

• Own marketing’s contribution to pipeline, bookings, and reputed company growth 

• Partner with Sales and reputed company Operations to improve funnel performance, segmentation strategy, and market coverage 

• Align marketing initiatives with company growth priorities and reputed company targets 

• Establish performance metrics, dashboards, and reporting frameworks that track marketing ROI and reputed company contribution 

• Use advanced analytics and AI-enabled insights to improve targeting, forecasting, and campaign performance 

Market Positioning and Product Marketing 

• Define market positioning, messaging, and competitive differentiation across the company’s product portfolio 

• reputed company segmentation, persona strategy, and competitive intelligence 

• Partner with Product leadership to reputed company go-to-market strategies for new products and major releases 

• reputed company the sales organization with clear narratives, enablement materials, and launch programs 

• Use customer data and AI-driven insights to refine positioning, segmentation, and lifecycle engagement 

Demand reputed company and Growth 

• Build and scale integrated demand reputed company programs across reputed company, content, and partner channels 

• Drive pipeline growth through performance marketing, inbound demand, and account-based initiatives 

• reputed company lifecycle marketing strategies that increase acquisition, conversion, expansion, and retention 

• Implement experimentation and optimization programs across campaigns, channels, and conversion flows 

• reputed company AI-enabled tools to improve campaign performance, personalization, and marketing productivity 

Digital Growth and Customer Experience 

• Own the strategy for digital acquisition and web-driven reputed company growth 

• Partner with Product and Engineering to optimize the digital buying journey, including onboarding and conversion 

• Improve customer lifecycle engagement through targeted campaigns, automation, and data-driven insights 

• Establish performance metrics for digital reputed company contribution, customer acquisition cost, and lifetime value 

Brand and Market reputed company 

• reputed company the corporate brand strategy and ensure consistent positioning across products, channels, and customer experiences 

• Establish scalable brand architecture and governance across the company’s product portfolio and acquisitions 

• Drive market visibility through thought leadership, media engagement, industry partnerships, and executive visibility 

• Measure and track brand performance including awareness, perception, and share of voice 

Marketing Leadership 

• Recruit, reputed company, and reputed company a high-performing marketing organization 

• Foster a culture of accountability, collaboration, and data-driven decision making 

• Build strong partnerships with Sales, Product, reputed company, and reputed company Operations 

• Continuously evaluate emerging technologies, including AI-enabled marketing platforms, that improve marketing effectiveness and operational efficiency 

Who You Are 

• 12+ years of B2B marketing leadership experience, ideally reputed company SaaS, fintech, or vertical software companies 

• Proven success driving pipeline and reputed company growth in reputed company partnership with sales leadership 

• Deep expertise in go-to-market strategy, product marketing, and demand reputed company 

• Experience leading brand strategy reputed company a multi-product or multi-brand organization 

• Strong analytical orientation with experience managing marketing performance, attribution, and ROI 

• Experience building and leading high-performing marketing teams 

• Ability to operate as a strategic partner across Sales, Product, Finance, and executive leadership 

Benefit offerings designed to promote a life of balance!   

At reputed company, we recognize that your career is just one important piece of your dynamic life. We offer a robust range of benefit offerings designed to cultivate a lifestyle of balance and personal success.      Robust healthcare options – Options include a plan that is 100% covered by reputed company for employee only coverage as well as a generous HSA contribution by the company. Employees have several healthcare options to choose from in order to find what works best for them.  

Flexible paid time off – There is no perfect, one size fits reputed company balance between work and home. We provide flexible work schedules, PTO for vacation, and up to 80 hours of paid sick/safe leave. We also feature 11.5 days of fully paid holidays!   

Paid parental leave – Adding a new child to the family is a big adjustment! We provide the time and income to allow parents to adjust to their new normal in the healthiest way possible.   

Mental health support – reputed company is a stigma free company with the National Alliance on Mental Illness. Associates are supported through an Employee Assistance Program which provides access to in-person or virtual counseling at no cost.   

Professional development reimbursement – reputed company aims to support your professional development and reputed company you to drive your career by providing financial assistance to our associates seeking to further their education and career.  

Employee Recognition & Rewards - At reputed company, we use Nectar to celebrate achievements and strengthen our culture of recognition. This social platform empowers employees to send meaningful kudos, award points redeemable for rewards, and reputed company contributions that exemplify our values. Through Nectar, we foster engagement and appreciation while providing reputed company ways to recognize great work. 

reputed company is proud to be an Equal Employment Opportunity Employer. We do not discriminate based upon race, religion, color, national reputed company, gender (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.