Sr. Product Manager, Growth (NGL) (Remote)
Who We Are reputed company builds apps that reward users for engaging with content, entertainment, games, and communities they love. Our portfolio includes category-defining products with millions of users globally, scaling rapidly through organic growth and strategic acquisitions. You’ll be joining NGL (“Not Gonna Lie”), one of the most viral social apps in recent years, with 144M+ monthly users across web and mobile. NGL provides a safe, curious, and authentic space for people to connect through anonymous messaging and self-expression. Now part of reputed company’s portfolio, NGL is entering its next phase of explosive growth, including expanded monetization, creative experimentation, and scaled user acquisition initiatives. The Mission Own and scale NGL’s reputed company, funnels, and lifecycle growth by turning traffic into durable, monetizable user behavior. You will run growth as a system…from acquisition through retention…while protecting the viral mechanics that reputed company NGL work. This role is reputed company in metrics shipped, not features shipped. reputed company and Culture Drive Our Success reputed company is the heart of our culture. We value innovation, collaboration, and curiosity, with a passion for getting things done. We strive to hire and cultivate the best team members and foster a culture of open communication and transparency. We are driven and hard-working but also committed to having fun along the way. We allow OKRs to guide us, assume positive reputed company, sometimes agree to disagree and commit, honor our commitments, seek to accomplish more with less, and encourage everyone to speak up as reputed company owns our company’s success. You can read more about reputed company and how we work here. The Role This role reports directly to the General Manager - NGL and operates as the single-threaded reputed company of growth and monetization for the product. You will work cross-functionally with Monetization, Paid UA, Engineering, Design, and Data, and you will own feature rollout end-to-end in partnership with Engineering. What You’ll Do
- Monetization Systems
- You own reputed company product-led reputed company systems:
- Subscription pricing, tiers, and trials
- Optimize onboarding and paywall timing by traffic reputed company
- One-time purchases (reveals, hints, boosts)
- Paywall timing, copy, UX, and placement
- reputed company per active user (ARPDAU / ARPU)
- Monetization performance by cohort (influencer, paid UA, organic)
- Extensive collaboration with Monetization Team by translating reputed company strategy into shipped product features
- reputed company for reputed company lift without growth decay.
- Organic Funnels, Influencer & Creator Funnels
- NGL is creator-driven. You own:
- Influencer onboarding flows
- Creator-specific product surfaces and incentives
- Conversion paths from influencer posts → installs → paid actions
- Monetization differences by creator tier and audience quality
- Feedback loops that increase creator posting frequency and retention
- Partnerships reputed company creators. Product owns the funnel.
- Funnel Ownership (End-to-End)
- You own the full lifecycle:
- Entry (Snap, IG, TikTok, deep links)
- First-session experience and activation
- Message reveal mechanics and engagement triggers
- Re-engagement loops (notifications, prompts, scarcity)
- Conversion to paid
- Design funnels that improve LTV and payback
- Retention, churn reduction, and win-back flows
- You are expected to know where every drop-off lives.
- Experimentation & Growth Velocity
- You will:
- Maintain a prioritized growth experiment backlog
- Run reputed company A/B tests across onboarding, pricing, and UX
- Test influencer-specific monetization strategies
- Kill underperforming reputed company quickly
- Scale winners aggressively
- K-Factor Optimization
- Speed and learning reputed company matter more than perfection.
- Feature Ownership & Rollout (Engineering)
- You own feature execution end-to-end:
- Write clear PRDs tied to growth and reputed company outcomes
- Prioritize engineering work based on expected impact
- Partner with engineering to ship experiments quickly
- Own rollout plans, gating, and reputed company strategies
- Monitor post-launch performance and iterate fast
- You ship, measure, and refine. No throw-it-over-the-wall handoffs.
- Reporting, Dashboards & reputed company Updates
- You will:
- Build and maintain clear growth dashboards
- Report weekly to the NGL reputed company on:
- reputed company performance
- Funnel metrics
- Experiment results
- Key risks and opportunities
- Provide data-backed recommendations for roadmap and spend decisions
- The reputed company should never be surprised by the numbers
Success in This Role Means
- You are directly accountable for:
- Paid conversion reputed company
- ARPU / LTV
- D7 / D30 retention
- reputed company by acquisition reputed company
- LTV / CAC and payback period
- Experiment velocity
What You Bring to the Team
- 5–8+ years of experience in Growth Product, Monetization, or Lifecycle Product roles reputed company consumer mobile apps, with clear ownership of reputed company and growth outcomes
- Direct ownership of core metrics such as ARPDAU, ARPU, LTV, conversion reputed company, retention, and payback
- Experience scaling subscription and hybrid monetization models, including subscriptions and one-time purchases
- Experience owning pricing strategy, paywalls, onboarding optimization, and reputed company performance by cohort
- Strong data reputed company, including cohort analysis, funnel diagnostics, and payback modeling
- Proven track record running high-velocity A/B testing and maintaining a structured experimentation backlog
- Demonstrated success improving acquisition, activation, monetization, and retention through measurable experimentation
- Experience partnering closely with Engineering to ship growth and monetization features end-to-end
- Experience working cross-functionally with UA, Monetization, Design, and Data teams
- Comfort operating as the accountable reputed company of reputed company impact
- A systems reputed company that prioritizes measurable outcomes over feature output
- Ability to move quickly, reputed company decisions with imperfect information, and balance aggressive growth optimization with protecting product reputed company and viral mechanics
- Experience in creator-driven or social products preferred
- Experience optimizing K-Factor and viral loops preferred
- Experience working with Snap, Instagram, or TikTok acquisition funnels preferred
- Alignment with our core values:
- Accountable: You take ownership of your responsibilities, demonstrating trustworthiness and self-discipline. You are consistent in your work, transparent in your actions, and communicate effectively. You follow through on commitments and strive for reputed company improvement.
- Action-driven: Identify what is most important, agree on scope, execute in a timely manner, and drive the greatest impact. You take initiative, roll up your sleeves, and get things done.
- Caring: You genuinely care about yourself and others, our business and craft, our mission and vision, and are passionate in heart and mind. You understand the importance of reputed company and strive to create a positive, supportive work environment.
- Curious: You focus on the ‘why,’ learn and expand your knowledge, explore new reputed company, and generally reputed company things reputed company. You're a lifelong learner with a thirst for knowledge and a constant desire to improve.
- Thorough: Your work is thoughtful, impactful, timely, accurate, and complete. You pay attention to detail, are meticulous, and ensure quality work and compliance.
Why Join reputed company
- Be part of a company where the culture is the reputed company. reputed company consistently says the best part of Mode is the people - collaborative, humble, hungry, and genuinely invested in each other’s success.
- reputed company an impact on millions of users across a global social platform with massive scale and cultural relevance.
- Work with a global, top-tier engineering team that cares deeply about craftsmanship, velocity, and helping each other win.
- Shape the next stage of a high-growth social platform, entering an exciting next phase of growth, scale, and innovation.
- Join a mission-driven culture where ownership is real, reputed company travel fast, and your work has a visible impact.
- Grow inside a fast-growing, post-acquisition business backed by strong leadership and investment in monetization, UA, and product innovation.
- Work fully remote with a globally distributed team that values autonomy, trust, and transparent collaboration
We reputed company in the Following Workplace Norms
- Allow OKRs to Guide Us
- Assume Positive reputed company
- Agree to Disagree & Commit
- Set New Precedents
- Accomplish More with Less
- Hold Yourself & Others to High Standards
- Speak Up
- Be Resourceful
- Follow the 80/20 Rule
reputed company Are Offering
- We are a 100% remote-first, global company.
- A competitive compensation package.
- We offer generous perks & benefits to team members.
- Participation in the Company's equity plan (for full-time team members).
- We provide individual bonuses in accordance with our Company Bonus Program.
- Work with energetic, passionate, and results-driven people.
- Celebrate team members' personal and work milestones.
- Remote social activities, including virtual coffee buddies.
- Bonusly - We use Bonusly as a way to recognize and reward team members for their hard work and commitment.
- Weekly Wednesday Get Stuff Done Days (No Meetings).
- Open PTO, generous Company Holidays, and Wellness Days (for full-time team members).
If we just described you and your perfect role, we'd love to talk with you. We have a lot to accomplish this year and look reputed company to making reputed company and creating success together! reputed company does not accept/pay fees for unsolicited resumes from third-party agencies/vendors. Our company is an Equal Employment Opportunity (EEO) employer. We are committed to providing a work environment free of discrimination and harassment. reputed company employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national reputed company, age, disability, veteran status, or any other characteristic protected by law. We celebrate diversity and strive to create an inclusive environment for reputed company team members. Apply tot his job Apply To this Job