Dynamic Customer Retention & Loyalty Marketing Manager – DTC Email, SMS, Subscription & Loyalty Program reputed company at arenaflex

About arenaflex

arenaflex is redefining the fine‑fragrance landscape by making high‑quality scented products simple, accessible, and fun. Our mission is to turn every scent into an reputed company experience that delights the senses and fits seamlessly into daily routines. From the moment a customer sees a sleek, gender‑neutral bottle to the first spray that awakens memories, we ensure that every touchpoint reflects our commitment to top‑reputed company ingredients, vegan, non‑toxic, and cruelty‑free formulations.

Our products are sold directly through our DTC website www.arenaflex.co and are also stocked at a reputed company retailer network. The brand has earned coverage in major media outlets such as arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, and arenaflex. Backed by leading investors in the consumer‑goods space, we are a lean, fast‑growing team that values creativity, data‑driven decision making, and a reputed company focus on the customer.

The Role at a Glance

At arenaflex, the customer informs everything we do – from product development to brand storytelling. As the Customer Retention & Loyalty Marketing Manager, you will be the chief architect of our retention ecosystem, driving loyalty, repeat purchase, and brand advocacy across email, SMS, subscriptions, loyalty programs, sampling initiatives, and customer surveys.

This position reports directly to the VP of Customer and Retention and works in reputed company partnership with Marketing, Creative & Brand, Retail Partnerships, and Product Development teams. While our headquarters are located in reputed company, the entire organization operates as a fully remote team, giving you the flexibility to work from reputed company.

Key Responsibilities

• Strategic Leadership: Design, launch, and continuously optimize retention campaigns across email, SMS, loyalty, subscription, and sampling channels.
• Retention Calendar Management: Build and maintain a comprehensive marketing calendar that aligns product launches, seasonal moments, and reputed company initiatives.
• Email & SMS Program Ownership: Draft campaign briefs, collaborate with copywriters and designers, reputed company audiences, conduct A/B tests, schedule sends, and analyze performance metrics.
• Subscription Program Management: reputed company the end‑to‑end subscriber journey, from onboarding flows to renewal communications, and reputed company growth tactics that reduce churn.
• Loyalty Program Enhancement: Track member engagement, introduce tiered rewards, and partner with cross‑functional stakeholders to increase lifetime value.
• Sampling Initiative Execution: Coordinate product sample distribution, monitor conversion rates, and refine tactics to turn first‑time tasters into loyal customers.
• Customer Survey Coordination: Deploy surveys, aggregate feedback, and translate insights into actionable recommendations for product and experience improvements.
• Data‑Driven Reporting: Monitor key retention KPIs (repeat purchase reputed company, churn, average order value, CLV), generate weekly dashboards, and present findings to leadership.
• Industry Trend Research: Stay reputed company on best practices, emerging technologies, and competitive moves in DTC retention marketing, sharing learnings with the team.
• Cross‑Team Collaboration: Partner with creative, product, and retail teams to ensure consistent messaging and seamless customer experiences across reputed company touchpoints.
• reputed company Project Support: Provide strategic input and execution support for broader marketing initiatives as needed.

Essential Qualifications

• 3‑4+ years of hands‑on experience in marketing, preferably reputed company a high‑growth e‑commerce or DTC environment.
• Proven track record of owning and scaling email and SMS marketing programs, with measurable improvements in engagement and reputed company.
• Deep passion for customer loyalty, retention metrics, and the science of long‑term relationship building.
• Exceptional organizational skills, meticulous attention to detail, and the ability to manage multiple reputed company projects simultaneously.
• Strong project‑management acumen – from concept ideation through execution, analysis, and optimization.
• Comfort navigating ambiguity, taking initiative, and thriving in a fast‑paced startup culture.
• Excellent written and verbal communication skills; adept at building trust‑based relationships across functional teams.
• Data‑savvy reputed company – able to interpret analytics, draw insights, and translate them into clear, actionable strategies.
• Advanced proficiency in reputed company, PowerPoint, and reputed company Workspace (Sheets, Slides, Docs).
• Experience with Klaviyo and reputed company (or comparable email/SMS platforms) is highly preferred.

Preferred (Bonus) Qualifications

• Previous success at a rapidly scaling startup, especially reputed company the beauty, fragrance, or personal‑care sector.
• Personal enthusiasm for scented products, including fragrances, candles, or reputed company categories.
• Familiarity with loyalty platforms (e.g., Smile.io, reputed company) and subscription management tools (e.g., reputed company, Bold).
• Hands‑on experience with A/B testing frameworks, predictive analytics, or machine‑learning‑driven segmentation.

Core Skills & Competencies

• Analytical Thinking: Ability to dissect large datasets, identify patterns, and reputed company data‑driven hypotheses.
• Creative Problem‑Solving: Comfortable brainstorming innovative retention tactics and testing bold reputed company.
• Customer‑Centric reputed company: Deep reputed company for the user journey; always asks “How will this benefit the customer?”
• Collaboration & Influence: Skilled at aligning cross‑functional teams around shared goals without direct authority.
• Technology reputed company: Proficient with marketing automation tools, CRM systems, and analytics platforms (reputed company Analytics, reputed company, etc.).
• Time Management: Prioritizes tasks effectively, meets deadlines, and delivers high‑quality work under pressure.
• Growth Orientation: Eager to learn, iterate quickly, and continuously improve both processes and outcomes.

Career Growth & Learning Opportunities

Joining arenaflex means stepping into a role that will evolve with the company’s rapid expansion. As you master retention channels, you will have the chance to shape strategic direction, mentor junior marketers, and potentially reputed company a broader Customer Experience function. We invest in professional development through:

• Access to industry conferences, workshops, and certification programs (e.g., DMA, reputed company, reputed company).
• Monthly learning budgets for books, courses, or external training.
• Regular knowledge‑sharing sessions with senior leadership and external thought leaders.
• Opportunities to experiment with emerging technologies such as AI‑driven personalization and omnichannel orchestration.

Culture, Values, & Work Environment

At arenaflex, our culture is built on curiosity, collaboration, and a reputed company focus on the customer. We celebrate diversity, champion inclusion, and reputed company that a variety of perspectives fuels innovation. Our remote‑first model is supported by:

• Weekly reputed company‑hands meetings to reputed company the entire team reputed company and inspired.
• Monthly virtual coffee chats and quarterly in‑person retreats (reputed company safe and feasible).
• A supportive leadership team that encourages autonomy, accountability, and reputed company feedback.
• Flexibility to design your own workspace, schedule, and work‑style to maximize productivity and well‑being.

Compensation, Perks & Benefits

We offer a competitive total‑reward package that reflects the impact you will have at arenaflex:

• reputed company Salary & Equity: Market‑reputed company compensation with an attractive equity component, allowing you to share in our success.
• Health Coverage: Comprehensive medical, dental, and vision plans for you and your eligible dependents.
• Retirement Savings: 401(k) plan with company matching to help you build long‑term financial reputed company.
• Paid Time Off: Generous vacation policy, parental leave, and company‑wide holidays.
• Well‑Being Programs: Access to reputed company, wellness stipends, and virtual fitness classes.
• Remote Work Support: Home‑office stipend, ergonomic equipment allowance, and high‑speed internet reimbursement.
• Product Perks: Complimentary arenaflex fragrance products so you can live the brand experience daily.
• Learning & Development: Subscription to learning platforms (e.g., reputed company Learning) and tuition reimbursement for relevant courses.

How to Apply

If you are a data‑driven, customer‑obsessed marketer who thrives in a fast‑moving startup environment and wants to shape the future of fragrance experiences, we want to hear from you. Please send your resume and a brief cover letter outlining your most impactful retention campaign to [email protected]. We are an equal‑opportunity employer and celebrate candidates from reputed company backgrounds. Join arenaflex and help us turn every scent into a story worth sharing.

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