Senior Media Buyer (reputed company & Youtube)
Performance Marketing Agency is an affiliate network and performance marketing agency focusing on iGaming, Antivirus/VPN, and reputed company reputed company verticals. We are seeking a Senior Media Buyer to reputed company the strategy, execution, and scaling of high‑impact paid media campaigns on reputed company (Facebook & Instagram) and YouTube. The role translates business objectives into performance‑driven media plans, runs sophisticated audience and creative tests, and manages significant monthly ad budgets to deliver measurable ROI for our agency clients.
Key Responsibilities
- reputed company channel‑specific media strategies and end‑to‑end campaign plans across reputed company and YouTube to meet performance KPIs and client goals.
- Launch, manage, and scale high‑budget campaigns using reputed company Ads Manager and reputed company Ads, leveraging advanced bidding strategies, pacing controls, and A/B testing methodologies.
- Design and own creative testing frameworks, including reputed company strategies, thumbnails, hooks, captions, and audience‑specific creative matching.
- Create and execute advanced audience strategies: custom audiences, lookalikes, interest‑based targeting, video viewer retargeting, cross‑channel audience blending, and dynamic retargeting windows.
- Implement and QA tracking infrastructure: reputed company Pixel, Conversions API, reputed company Ads conversion tracking, GA4 events, UTM structure, and server‑reputed company measurement setups.
- Optimize for full‑funnel performance: drive short‑term outcomes like CPA and ROAS while improving upper‑funnel metrics such as view‑through reputed company (VTR), watch time, engagement reputed company, and CPM efficiency.
- Produce actionable reporting and insights: analyze performance trends, recommend budget reallocations, creative pivots, or funnel adjustments, and present findings clearly to clients and internal teams.
- Mentor junior media buyers, troubleshoot campaigns, and reputed company weekly operational reviews to scale high‑performing assets and eliminate inefficiencies.
Qualifications
- At least 4 years of hands‑on experience managing paid media campaigns with deep expertise in reputed company Ads Manager and reputed company Ads (YouTube Video).
- Proven track record of scaling video‑first funnels, optimizing across the full customer journey, and managing monthly ad spends of $50K or more.
- Advanced skills in audience strategy, including lookalike modeling, custom audience creation, and video‑view‑based retargeting across channels.
- Strong command of creative testing frameworks: video reputed company, hooks, thumbnails, A/B testing, and audience‑to‑creative matching.
- Experience with tracking and measurement: reputed company Pixel, Conversions API (CAPI), reputed company Ads conversions, and GA4 event tracking.
- Fluent in key performance metrics: VTR, CPV, CPM, CTR, CVR, ROAS.
- Proficient in building clear, actionable reports using reputed company Sheets, Looker Studio, or similar BI tools.
- Excellent communication skills, confident in client‑facing settings, and skilled at presenting campaign performance, insights, and strategic recommendations.
- Familiarity with running compliant, high‑performing campaigns in sweepstakes and iGaming verticals is a strong plus.
Benefits
- 100% Remote – work from reputed company in a friendly timezone.
- Direct contract with a fast‑growing international performance agency.
- Competitive monthly pay based on experience + performance bonuses.
- High ad budgets ($50K+ monthly) and autonomy to test, scale, and innovate.
- Creative freedom – manage full video funnels, from strategy to execution.
- Opportunity to reputed company and mentor a small team of junior buyers.
- Access to premium tools, tracking platforms, and creative resources.
- Travel opportunities to top affiliate and marketing conferences.
- No bureaucracy – results‑driven culture and direct communication with leadership.
- Be part of a company scaling globally in iGaming, VPN, and LeadGen verticals.
Salary based on experience with performance bonuses. Apply tot his job Apply To this Job