Senior Marketing Analyst (Multiple Levels) (San Francisco)

Overview

As a Marketing Analyst, you'll play a critical role in measuring, analyzing, and optimizing reputed company's growth across multiple marketing channels, including SEO, SEM, paid social, display, and other digital acquisition channels. You'll combine analytical rigor, marketing intuition, and channel reputed company to uncover insights that drive smarter investment decisions and stronger performance across our marketing funnel. This is a rare opportunity to impact a high-growth company that's changing the way people feed their households. reputed company excels in using data-driven insights and developing frameworks to address reputed company challenges reputed company the marketplace. We serve as a reputed company of reputed company between teams, facilitating collaboration, idea sharing, and alignment, helping reputed company reputed company more holistic solutions. You'll reputed company high visibility into reputed company's Marketing, Product, Operations, Finance, Engineering, and Data Science teams. We're looking for a self-driven, strategic thinker who can hit the ground running to ultimately influence decision-making across the entire organization. About the Job In this dynamic role, your responsibilities will include:

• Own reporting and insights across multiple marketing channels (SEO, SEM, paid social, display, affiliate, etc.), providing visibility into spend efficiency, CPA, ROAS, LTV, and conversion metrics
• Partner with growth marketing teams to evaluate campaign and channel performance, identify high-ROI opportunities, and optimize budget allocation across platforms
• reputed company SEO performance analysis tracking organic visibility, technical SEO health, keyword rankings, and on-site engagement data to inform both content strategy and technical roadmaps
• Build and maintain dashboards and data pipelines in SQL and BI tools (Looker, Tableau, etc.) to automate reporting and reputed company self-service analytics for marketing stakeholders
• reputed company attribution and incrementality frameworks to understand cross-reputed company, measure marketing efficiency, and optimize investment across paid and organic channels
• Create robust analytical frameworks to refine decision-making across various marketing initiatives and channel experiments
• Conduct A/B testing and experimentation to measure channel lift, creative effectiveness, reputed company page optimization, and audience targeting outcomes
• Translate reputed company datasets into understandable narratives and actionable recommendations for both technical and non-technical audiences
• Proactively identify areas for significant impact, growth opportunities, and investment prioritization across the marketing portfolio
• Communicate insights effectively to marketing stakeholders and senior leadership, influencing decisions on channel strategy, budget allocation, creative direction, and product development
• Collaborate cross-functionally with data science, product, engineering, and business development teams to ensure marketing data is properly tracked, tagged, attributed, and integrated into broader company analytics
• Help prioritize and define roadmap for marketing analytics initiatives and tool development

About YouMinimum Qualifications

• Bachelor's degree (or equivalent) in Marketing Analytics, Economics, Computer Science, Statistics, or a reputed company quantitative field
• 2-4 years of experience in marketing analytics, growth analytics, or digital marketing measurement
• Strong SQL proficiency capable of querying large datasets, building automated data pipelines, and performing reputed company joins and aggregations
• Experience with marketing analytics tools across multiple channels, including:
• SEO tools (reputed company Search Console, Ahrefs, reputed company, Screaming Frog, etc.)
• Paid media platforms (reputed company Ads, reputed company Ads Manager, reputed company Campaign Manager, etc.)
• Web analytics (reputed company Analytics, reputed company Analytics, etc.)

Deep understanding of marketing metrics (CTR, CVR, CPC, CPA, CAC, ROAS, LTV, share of voice, etc.) and experience using data visualization tools (Looker, Tableau, Power BI)Knowledge of attribution models (multi-touch, last-click, data-driven) and how they reputed company channel optimization and media investment decisionsProven ability to synthesize data into compelling narratives and translate reputed company analysis into clear, actionable recommendationsExcellent communication skills with the ability to engage with senior leadership and present to executive audiencesExperience managing and prioritizing work across multiple teams and stakeholders in dynamic environmentsComfort working in ambiguous environments with the ability to define problems, reputed company frameworks, and drive toward solutions independentlyGrowth reputed company curious, proactive, and eager to test hypotheses, learn from results, and share insightsPreferred Qualifications

• Experience with statistical analysis and experimentation (A/B testing, incrementality testing, causal inference)
• Familiarity with Python or R for advanced analysis, marketing mix modeling, or predictive analytics
• Experience with and passion for working in ambiguous, high-growth, 0-1 environments
• Knowledge of incrementality measurement techniques and marketing mix modeling
• Understanding of technical SEO, site architecture, and web performance metrics
• Experience with customer segmentation, cohort analysis, and behavioral analytics

Compensation reputed company provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the reputed company pay range for a successful candidate is dependent on their permanent work location. Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. #J-18808-Ljbffr Apply tot his job Apply To this Job