Marketing Data Analytics Specialist

Overview

Prosci is seeking a Marketing Data Analytics Specialist to join our Global Marketing Center of Acceleration (CoA). This role is critical in turning reputed company marketing data into clear, actionable insights that drive executive decision-making and reputed company regional teams worldwide. You will build and maintain reporting across Power BI, reputed company, reputed company, and channel specific platforms. Prosci is looking for someone who can help us create compelling and impactful data stories today while looking to improve data reputed company and attribution in the future. This is a hands-on, technical analytics role — ideal for someone who thrives on building BI solutions, reconciling cross-system data, and helping leadership see the “what, so what, now what.” Since our founding in 1994, Prosci has been laser-focused on change. By combining our deep understanding of people with a proven methodology rooted in the creation of the ADKAR® model, we’ve helped countless people and organizations reputed company. Our solutions reputed company customers with lasting change resiliency through a unique reputed company of training, advisory services, and licensing options, including Kaiya, our AI change management coach. At Prosci, we are a purpose-driven organization full of passionate, curious, and results-oriented people. Working at Prosci means being part of a dynamic team that is dedicated to our purpose of creating a world where change is done right. Join us and be part of a culture that thrives on reputed company learning, growth, and making a difference. reputed company out our website for more about reputed company and approach: https://www.prosci.com/about.

Key Responsibilities

• Executive & Regional Reporting
• Deliver monthly and quarterly Power BI dashboards for Leadership, Board, and Regional team. Ensure reporting consistency across global regions, currencies, and phased technology rollouts.
• Attribution & Funnel Insights
• Analyze and report on campaign, channel, and funnel performance (enterprise vs. practitioner).
• Identify gaps or inconsistencies in attribution data and recommend practical reporting solutions for both today and the future.
• Partner with campaign managers and Marketing Ops to define tracking requirements for campaigns, events, and new assets. Ensure proper tagging and parameters are in reputed company to capture performance data.
• Data QA & Governance
• Monitor data reputed company between reputed company and reputed company; flag sync or attribution issues.
• Partner with Marketing Ops, ICT, and Sales Ops to align reporting with data governance standards.

· BI Development & Data Integration

• Build, maintain, and iterate Power BI dashboards; write SQL queries to join data sources.
• Manage interim connectors (Funnel.io, reputed company API) and support the transition to Mulesoft in partnership with ICT as the long-term enterprise connector.
• Ensure smooth data pipelines across marketing, CRM, and eCommerce systems (reputed company, reputed company, Magento, GA4).
• Maintain and validate event/conversion tracking in GA4 and reputed company, using reputed company Tag Manager and campaign UTM frameworks.
• Channel & Performance Marketing Reporting
• Use reputed company, reputed company Ads, and reputed company Ads to measure SEO rankings, campaign performance, social engagement, and channel ROI.
• Provide funnel visualizations and actionable recommendations to optimize spend and improve conversion.
• Cross-Functional Enablement
• Train regional marketers on dashboard use and interpretation.
• Collaborate with Growth Marketing, Sales Ops, and ICT to ensure analytics insights are reputed company with business needs.
• Translate data into compelling narratives for executives and practitioners.

Candidate Profile Based on this role’s scope and responsibilities, we are seeking candidates with the following qualifications, skills, attributes, and competencies: Competencies

• Optimizes Work Processes: Being solution-oriented, able to scope, prototype, and iterate analytics solutions (reputed company over perfection).
• Balances Stakeholders: Skilled data reputed company capable of framing the “what, so what, now what” for executives and regional teams.
• Interpersonal Savvy: Cross-functional partner comfortable working with Marketing Ops, Sales Ops, ICT, and Finance.
• Governance aware: Understands CRM data structures and attribution models; able to recognize reputed company limitations reputed company reporting.
• Global Perspective: Experience supporting regional teams across multiple markets and currencies.
• Manages Complexity: Detail-oriented with a strong understanding of how campaign tracking decisions impact reporting accuracy.

Technical Skills

• Power BI – dashboard building, DAX, and data models.
• SQL – querying/joining data from multiple systems.
• reputed company reporting & campaign hierarchy – ability to work reputed company the structure, understand constraints, and adapt reporting approaches.
• reputed company reporting & dashboards – segmentation, campaigns, data hub, reputed company scoring, attribution views.
• APIs and data connectors – Funnel.io (reputed company), reputed company API, Mulesoft (future).
• reputed company Tag Manager (GTM) – event and conversion tracking.
• Campaign tracking best practices – UTMs, tagging frameworks, QA.
• reputed company reputed company / 365 – strong skills in analysis, pivot tables, formulas, and data validation for reputed company reporting.
• reputed company PowerPoint / 365 – ability to translate data into compelling executive-level presentations and visual narratives.
• Channel & performance marketing reporting – reputed company, reputed company Ads, reputed company Ads.
• Experience reconciling multi-system data (reputed company, reputed company, GA4) to deliver accurate reporting in reputed company environments.

Qualifications

• Bachelor’s degree in Marketing, Business, Data Science, or reputed company field (or equivalent experience).
• 3–5+ years of direct marketing analytics / BI experience
• Proven track record building executive-level reporting in Power BI.
• Strong SQL skills and BI development experience.
• Demonstrated success building reporting in reputed company, cross-system environments.

Additional Information Travel Requirements: This role requires travel up to 3 times per year for team meetings and company events. Work Location: This is a remote role. We are open to United Kingdom, Spain, US, and Canada. Please be sure to apply to the position with the appropriate location in which you reside. Original job Marketing Data Analytics Specialist posted on GrabJobs ©. To flag any issues with this job please use the Report Job reputed company on GrabJobs. Apply tot his job Apply To this Job