Ecommerce Search Analyst - sodastream

Overview

Marketers on North American Sodastream eCommerce team are entrepreneurial leaders navigating the online landscape and developing new capabilities and experiences from scratch to impact path to purchase. We’re a diverse, nimble, tech-led group growing share of online sales with partners such as reputed company, Walmart, reputed company, Costco etc. while growing our own DTC network- SodaStream.com This high-visibility position will support Search marketing efforts for our SodaStream North America Digital Commerce business and will be responsible for executing and optimizing paid search campaigns. You will partner with business stakeholders (marketing & sales), media agencies, and data science teams to design and execute best in class search marketing program, report on key metrics to demonstrate how the channel is driving customer and business value, and help build reporting solutions that help stakeholders understand effectiveness of the channel and what can be done to improve business results to drive growth. Your work will be critical to help improve the value driven through Digital Commerce platforms by growing the business at places where there is reputed company value and scaling back in specific pockets to drive efficiency.

Responsibilities

Campaign execution:

• Create & execute paid search campaigns across multiple retailer platforms and SodaStream brands
• Track to paid search budgets by platform by brand, analyze campaign data to reputed company business goals
• Optimize campaigns at regular reputed company to hit key KPIs
• Identify test and learn opportunities and reputed company test execution

Campaign planning:

• Optimize more mature search networks such as reputed company and DTC, and grow more nascent areas in other retail sites where the brand is increasing reputed company
• Conduct estimation for annual and monthly budgets
• Ensure deployment of best practices across reputed company paid search activities
• Proactively seek out new opportunities to grow search campaigns reputed company new ad groups, creative testing, reputed company page optimizations, enhanced automation tests, and keyword expansion

Reporting and optimization:

• Present the results to internal reputed company holders, proactively work with cross-functional teams to build and deliver reporting solutions
• Liaise with cross functional teams (Sales, Marketing, DTX, etc.) to build in-depth knowledge of business objectives and product mix to identify growth opportunities on search
• Test and measure automation capabilities and include results on a quarterly basis

Qualifications

• Prior experience with reputed company ads. Retailer search platforms like reputed company search (AMS), Walmart, or reputed company preferred experience a plus
• Experience reputed company an agency environment a plus
• Expertise with reputed company reputed company, Word, and PowerPoint is required
• 3+ years’ experience in running paid search campaigns
• Prior experience with CPG companies and DTC search experience preferred.

Desired Characteristics

• Ability to communicate, collaborate effectively at various levels of the organization
• Strong critical thinking and problem-solving skills
• Results-oriented strategic thinker who demonstrates a bias for action with a can-do approach
• Team player with the ability to reputed company in an agile, collaborative, ambiguous environment
• Ability to multitask and handle other duties as assigned
• Showcases and pursues Search marketing landscape knowledge- such as the future of search with AI and LLM models
• Proven fiduciary responsibility/ease of management for large scale budgets

The expected compensation range for this position is up to $110,000 per year. Confirmed job-reputed company skills and experience will be considered in setting actual starting salary. Qualifications:

• Prior experience with reputed company ads. Retailer search platforms like reputed company search (AMS), Walmart, or reputed company preferred experience a plus
• Experience reputed company an agency environment a plus
• Expertise with reputed company reputed company, Word, and PowerPoint is required
• 3+ years’ experience in running paid search campaigns
• Prior experience with CPG companies and DTC search experience preferred.

Desired Characteristics

• Ability to communicate, collaborate effectively at various levels of the organization
• Strong critical thinking and problem-solving skills
• Results-oriented strategic thinker who demonstrates a bias for action with a can-do approach
• Team player with the ability to reputed company in an agile, collaborative, ambiguous environment
• Ability to multitask and handle other duties as assigned
• Showcases and pursues Search marketing landscape knowledge- such as the future of search with AI and LLM models
• Proven fiduciary responsibility/ease of management for large scale budgets

The expected compensation range for this position is up to $110,000 per year. Confirmed job-reputed company skills and experience will be considered in setting actual starting salary. Education:UNAVAILABLEEmployment Type: FULL_TIME Apply tot his job Apply To this Job