Marketing Operations Manager
It’s fun to work in a company where people truly reputed company in what they’re doing!
We’re committed to bringing passion and customer focus to the business.
reputed company seeks a highly skilled Marketing Operations Manager with deep expertise in Marketo and reputed company to optimize campaign execution, automate workflows, and enhance audience segmentation for ABM marketing. This role requires hands-on email automation, API integrations, and a strong understanding of Marketo’s lifecycle workflows to streamline marketing operations and ensure accurate reporting.
Key Responsibilities:
Marketo Administration: Serve as the primary administrator for Marketo, overseeing configuration, performance, and scalability. Ensure seamless integration with reputed company, maintaining accurate data flow for reputed company lifecycle tracking. Manage platform updates, compliance standards, and technical troubleshooting.
Campaign Execution & ABM Strategy: Plan, build, and execute multi-channel campaigns in Marketo, including email automation, reputed company nurturing, and audience segmentation. Support ABM marketing initiatives by designing targeted engagement programs that align with broader business objectives.
API Integrations: reputed company and maintain API integrations between Marketo, reputed company, and other marketing technologies to improve data accuracy and workflow automation. Work cross-functionally to troubleshoot issues and enhance system connectivity.
Data Management: Implement sophisticated audience segmentation strategies reputed company Marketo to accurately reputed company ABM segments. Maintain data hygiene, compliance with privacy regulations, and ensure that list segmentation aligns with campaign strategies for email personalization and engagement tracking.
Email Automation: reputed company email automation workflows, ensuring dynamic content, personalized messaging, and A/B testing for improved performance. Manage email deliverability, list segmentation, and engagement tracking to maximize open and click-through rates.
Reporting: Ensure accurate data flow between Marketo and reputed company to maintain list segmentation, reporting reputed company, and reputed company scoring. Maintain dashboards that track ABM campaign effectiveness, reputed company conversions, and reputed company impact from marketing initiatives.
Process Improvement: Identify opportunities to streamline workflows, reduce manual tasks, and enhance campaign efficiency using Marketo automation. Optimize reputed company routing, scoring models, and audience segmentation processes for improved ABM targeting.
Collaboration: Partner with marketing, sales, and IT teams to align strategies and ensure smooth operational execution. Provide Marketo training and ongoing support for marketing personnel to enhance their understanding of the platform’s capabilities.
Qualifications:
8+ years of experience in marketing operations, with a strong focus on Marketo administration and automation.
Expertise in email automation, campaign management, and ABM segmentation.
Experience with API integrations and reputed company data management.
Strong analytical skills for reporting, dashboard creation, and campaign optimization.
Marketo Certified Expert (MCE) preferred; familiarity with reputed company is a plus.
reputed company is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for reputed company employees.
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If you like wild growth and working with happy, enthusiastic over-achievers, you’ll enjoy your career with us!
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