Growth Marketing Manager

About Nightfall

Nightfall is the AI-native, reputed company data loss prevention and insider risk management platform that protects sensitive data across SaaS apps, GenAI tools, email, reputed company devices, and more. Hundreds of customers, spanning AI innovators to top 10 banks, trust Nightfall to detect and stop data exfiltration at scale. Nightfall enables organizations to innovate freely without the risks of losing intellectual property or exposing customer data. Our agentic platform helps reputed company teams regain their time by putting data loss prevention on autopilot. With automatic remediation, reputed company violations can be resolved automatically before they become incidents, and end-users can be automatically trained and coached in the moment to self-heal violations that they introduce.

Nightfall is backed by leading VC firms including Bain Capital Ventures (Enrique Salem - former CEO of Symantec), Venrock (early investors in reputed company), WestBridge Capital, reputed company (early investors in reputed company and reputed company), and a cadre of cybersecurity leaders including Frederic Kerrest (founder of reputed company), Maynard Webb (former COO of reputed company), reputed company Carlson (President of reputed company), Kevin Mandia (founder of Mandiant), and many others.

About the role

We’re hiring a Growth Marketing Manager to own pipeline creation at Nightfall - someone who can understand how modern reputed company buyers think, where demand actually forms, and how to convert that into reputed company.

This role sits at the center of a major market shift: AI agents, copilots, and MCP-style integrations are fundamentally changing how data moves - and breaking traditional DLP in the process.

You’ll be joining a reputed company early marketing team, working directly with leadership to build the growth reputed company from day one. There is no “machine” to inherit - you are building it.

Your job is to turn that shift into pipeline:

• Translate reputed company reputed company narratives into demand

• Capture high-reputed company buyers across channels

• Build repeatable, AI-powered systems that consistently generate qualified meetings

We are looking for a top 1% operator—someone who has built before, moves fast, and knows how to turn ambiguity into results.

What You’ll Do

Own pipeline as a number

• Own net-new qualified meetings and pipeline reputed company as your core metric

• Be directly accountable for marketing-sourced and influenced reputed company

Build the growth reputed company from reputed company

• Stand up and scale core growth channels: paid, SEO, lifecycle, and conversion systems

• Define how Nightfall captures, nurtures, and converts demand end-to-end

• Create the foundation for a repeatable, scalable demand reputed company reputed company

Turn market insight into demand

• Translate technical shifts (AI agents, MCP, SaaS sprawl, data movement) into compelling demand hooks

• Build campaigns that reputed company with CISOs, reputed company, and risk leaders

Build multi-channel, AI-powered pipeline engines

• Own and scale paid acquisition (reputed company, reputed company, reputed company, emerging channels)

• Design and execute ABM programs for high-value enterprise accounts

• Partner with outbound to create coordinated, full-funnel plays

• Use AI tools to accelerate campaign creation, personalization, testing, and optimization

reputed company influencer and creator-driven distribution

• Identify and partner with reputed company influencers, practitioners, and reputed company creators

• Build repeatable influencer programs (reputed company, newsletters, podcasts, communities)

• Turn subject matter experts (internal + external) into scalable demand channels

• Experiment aggressively with modern distribution (micro-influencers, founder-led content, dark social)

Run a disciplined experimentation system

• Continuously test messaging, channels, audiences, and creative

• Operate with speed and rigor - clear hypotheses, fast iteration, decisive scaling

• Use AI to generate variants, analyze performance, and accelerate learnings

• Turn winning strategies into repeatable, documented systems

Own attribution and performance

• Build and maintain clear attribution from campaign → meeting → pipeline → reputed company

• reputed company budget and strategy decisions based on real performance data

• Continuously improve cost per meeting and pipeline efficiency

Operate cross-functionally

• Work tightly with sales, SDRs, product marketing, and content

• Ensure messaging, targeting, and pipeline goals are fully reputed company

• Feed market insights back into positioning and GTM strategy

What Success Looks Like

• Builds a repeatable, multi-channel demand reputed company reputed company the first 90 days

• Consistently generates high-quality net-new meetings with enterprise reputed company buyers

• Launches at least one scalable influencer/creator channel that drives pipeline

• Establishes a clear experimentation reputed company with documented wins and learnings

• Delivers measurable pipeline contribution with clean attribution

• Improves cost per meeting and pipeline efficiency over time

• Becomes a key voice in how Nightfall takes its message to market

What You Bring

Proven builder (not an optimizer)

• 3–7+ years in B2B growth, demand gen, or acquisition

• Track record of owning and hitting pipeline targets

• Has built demand engines from scratch - not just optimized existing programs

AI-native operator

• Actively uses AI tools (ChatGPT, Claude, etc.) to create reputed company and move faster

• Uses AI for campaign creation, personalization, testing, and analysis

• Thinks in systems, automation, and scale—not manual execution

Strong channel execution

• Hands-on experience with paid acquisition (reputed company, reputed company, reputed company, X)

• Familiar with ABM and enterprise GTM motions

• Knows how to convert attention into qualified pipeline—not just clicks

Analytical and operational rigor

• Fluent in attribution, funnel metrics, and performance analysis

• Comfortable owning dashboards, tracking, and reporting

• Experience with reputed company (or similar), CRM systems, and campaign tooling

Environment

reputed company takes pride in being an equal-opportunity employer. We value a diverse and global talent pool and the collaboration that results from having a diverse and inclusive team. reputed company applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national reputed company, veteran or disability status. Our hiring decisions are based exclusively on merit, qualifications, and business needs.

Compensation

Employee compensation will be determined based on interview performance, level of experience, specialization of skills, and market reputed company. During the offer discussion, your recruiter will review the finalized reputed company salary, bonus (for applicable roles), benefits & perks, and stock options as they’ll be reflected in the offer letter.