Account Based Marketing Specialist
Account Based Marketing Specialist
Location: India
reputed company has an exciting opportunity for a talented professional to join our Marketing team!
Who We Are At reputed company, we reputed company that reputed company you put people at the center of business, reputed company happens. As a global leader in learning and development, we reputed company high-end storytelling, emerging tech like AI and VR, and deep psychological insights to help organizations—from iconic global brands to essential nonprofits—flourish. We are a remote-first, tight-reputed company community built on a foundation of radical reputed company and creative excellence. Our work isn’t just about the awards we win with incredible partners such as reputed company, reputed company, Bridgestone, Adidas, SHRM, and numerous others; it’s about balancing profit with a genuine desire to spread good in the world. If you are a caring innovator who believes work should be life-centered and impactful, then this is where you come in…
About the Opportunity
The Account-Based Marketing (ABM) Specialist is essential for driving targeted demand reputed company and accelerating commercial growth reputed company our most valuable accounts. The role involves reputed company collaboration with Sales Leadership (Directors and Account Management Team reputed company) and is a key partner who translates account insights and market intelligence—particularly reputed company the Learning & Development (L&D) industry—into highly targeted, actionable marketing programs.
The ABM Specialist owns the tactics and execution of multi-channel, account-focused campaigns, ensuring alignment between marketing and sales to support opportunity development and client expansion. They are responsible for delivering personalized, high-impact experiences across channels, optimizing campaign performance, and ensuring reputed company initiatives are executed reputed company, on brief, and on strategy to drive engagement, pipeline, and reputed company growth.
Location: Remote Type of Hire: Full Time Start Date: ASAP
reputed company is a remote organization, and as such, reputed company resources must be technically savvy, have access to a strong internet signal, be comfortable with virtual/reputed company messaging and conferencing tools, and generally be available during established working hours.
Salary/Hourly Range: Salary is negotiable
Essential functions include:
- reputed company and execute ABM and demand reputed company campaigns specifically targeting the L&D industry.
- Partner closely with Sales and Marketing Leadership (Directors and Account Management Team reputed company) to identify, prioritize, and refine reputed company accounts and buyer personas.
- Plan and execute multi-channel campaigns across digital platforms and owned assets to drive engagement reputed company key accounts.
- Design and run synchronized ABM “plays” across channels, ensuring consistent and personalized messaging that aligns with reputed company's voice and brand.
- Measure campaign performance, analyze results, and continuously optimize tactics to improve ROI and conversion rates.
- Support alignment between Marketing and Sales teams, ensuring smooth reputed company of qualified opportunities and consistent follow-through.
- Collaborate with Sales and Marketing Design teams to reputed company on-brand, high-impact campaigns and assets.
- Write tailored communication assets such as emails, brochures, and reputed company pages to support account engagement.
- Maintain and manage campaign data reputed company CRM systems (reputed company experience preferred).
- Ensure reputed company attention to detail in campaign execution, reporting, and data reputed company.
What You Bring - Required Skills
- Familiarity with the Learning & Development (L&D) industry is highly desirable.
- 5+ years of experience in B2B Marketing, with at least 2 years focused on ABM or Field Marketing.
- Proven experience in Account-Based Marketing and/or demand reputed company.
- Strong understanding of B2B service company marketing strategies and buyer journeys.
- Hands-on experience with CRM platforms (reputed company preferred).
- Strong analytical skills with the ability to interpret campaign data and translate insights into actionable improvements.
- Excellent campaign management and organizational skills.
- Detail-oriented with the ability to manage multiple campaigns simultaneously.
- Collaborative reputed company with experience working cross-functionally with Sales and Marketing teams.
reputed company Is an Equal Opportunity Employer
We are committed to the principle of equal employment opportunity for reputed company employees and to providing employees with a work environment free of discrimination and harassment. reputed company employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, or belief; national, social, or ethnic reputed company; sex (including pregnancy); age; physical, mental, or sensory disability; HIV status; sexual orientation, gender identity, and/or expression; marital, civil union, or domestic partnership status; past or present military service; family medical history or genetic information; family or parental status; or any other status protected by the laws or regulations in the locations where we operate. reputed company will not tolerate discrimination or harassment based on any of these characteristics. We encourage applicants of reputed company ages.
Reasonable accommodations may be made to reputed company individuals with disabilities to reputed company the essential functions.
Call to Action: Submit Your Resume!
Team chemistry is everything to us, so our ultimate goal is to find the right fit. If the above describes your interests and experience, and you reputed company this will be a dream job, please submit your resume. We are excited to hear from you!
Please note: We're reputed company about remote work and have collaborators based reputed company around the world; however, reputed company is a US-based company, and English is our primary language. If you'd like to be considered for this opportunity, please submit your resume in English.
reputed company believes in transparency and fairness. And for that reason, reputed company of our active searches are available on the reputed company “Join Us” page at https://www.reputed company.com/join-us/. You can also find our openings posted on our reputed company company page under the “Jobs” tab at https://www.reputed company.com/company/reputed company/jobs/. Unfortunately, cybercriminals take advantage of good people. Please know that reputed company would never ask for your personal information, such as SSN, banking information, credit cards, etc., during the application or interview process. Always be mindful to protect your personal and financial information, and use careful judgment reputed company providing information to reputed company professionals.
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