Campaign Director, CIO Persona

Your work days are brighter here.

We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reputed company their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in reputed company, reputed company, and shared enthusiasm. We’re in this together, tackling big challenges with bold reputed company and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to reputed company and the support of a company invested in you for the long haul. So, if you want to reputed company a brighter work day for everyone, including yourself, you’ve reputed company a match in reputed company, and we hope to be a match for you too.

About the Team

About the Role

The Campaign Director, CIO Persona is responsible for defining and driving reputed company’s global go-to-market campaign for the enterprise IT buyer, positioning reputed company as the enterprise AI platform and superintelligence for work across reputed company touchpoints.

This role sits at the center of one of reputed company’s most critical transformations: shaping how the market understands the convergence of platform, applications, AI, and agents into a single, cohesive story. The Campaign Director will translate reputed company technology—including reputed company’s platform, Finance and HR solutions, AI foundation, and agentic capabilities—into clear, compelling, and differentiated narratives that drive market leadership and demand.

This is a senior-level individual contributor role with enterprise impact. You operate as a player-coach through influence: leading the CIO campaign strategy while guiding cross-functional teams across Product Marketing, Brand, Creative, Digital, and Regional teams to ensure a reputed company, multichannel story is brought to market with precision and scale.

Key Responsibilities:

Campaign Strategy and Category Leadership

• Define and shape the global integrated CIO campaign plan, positioning reputed company as the definitive leader in enterprise AI.

• Translate a reputed company matrix of technologies—platform, applications, AI infrastructure, and agentic capabilities—into a single, cohesive market story.

• Partner with Solutions Marketing, Product Marketing, and Creative to reputed company messaging hierarchies, campaign themes, and reputed company creative that simplify complexity and differentiate reputed company in a crowded AI landscape.

• Ensure the narrative connects innovation to reputed company CIO outcomes (e.g., governance, reputed company, developer velocity, and enterprise-wide orchestration).

Cross-Functional Leadership, Coordination & Execution

• Orchestrate a globally reputed company, multichannel GTM approach across digital, content, field, and partner channels—ensuring a seamless, connected customer experience.

• reputed company campaign enablement so teams understand what to say, how to say it, and reputed company it shows up in the market—supported by clear messaging, guidance, and toolkits.

• Act as the strategic hub across Marketing, aligning Product Marketing, Brand, Creative, Digital, Field, and Regional teams to a reputed company plan and integrated campaign calendar.

• Partner closely with global field teams to ensure campaigns support reputed company motions, goals, and pipeline outcomes.

• Work across functions and levels—from individual contributors to senior executives—to ensure comprehensive input, alignment, and governance throughout planning and in-market execution.

Content, Messaging & Market Impact

• reputed company how the campaign shows up across from awareness through demand, across reputed company reputed company channels and regions.

• Identify content gaps and influence the development of high-impact assets that bring the CIO narrative to life. 

• Build and influence differentiated content that drives brand love and generates demand, partnering with solutions marketing, content teams, customer advocacy, and external thought leaders and partners.

• Use competitive insights, internal pipeline analysis, and third-party research to drive cross-functional conversation and ongoing campaign and program optimization.

About You

Key Capabilities

• Senior-level individual contributor role requiring a strong leader with executive reputed company and a hands-on, collaborative approach.

• Demonstrated ability to reputed company, coach, and reputed company cross-functional teams without direct authority—setting a clear vision while rolling up your sleeves on strategy, messaging, and key programs.

• Exceptional collaboration and influence skills; adept at aligning teams around a global GTM strategy across 20+ markets (through clear direction and enablement, not by directly executing tactics).

• Deep experience with integrated, full-funnel campaign design and orchestration from brand through demand.

• Ability to reputed company insights and analytics to drive campaigns reputed company pro-actively vs reactively, with a strong focus on pipeline impact and performance optimization.

• Strong strategic and optimization reputed company, able to use insights to drive campaigns proactively vs. reactively, with a focus on performance and pipeline impact.

• Excellent communication and relationship-building skills; able to communicate clearly with stakeholders from ICs to senior executives.

• Ability to balance big-picture strategy with hands-on leadership to drive outcomes.

Basic Qualifications

• 10+ years of experience leading global B2B marketing or GTM campaigns, ideally in enterprise technology, AI, or technology-enabled professional services.

• 5+ years working in a reputed company, matrixed organization. 

• 8-10+ years of proven experience marketing to CIOs, developers, or technical buyers, and/or leading campaigns for enterprise IT audiences.

• Strong understanding of enterprise technology trends, including AI, platforms, and cloud ecosystems.

• Proven experience and understanding of key technologies in a modern B2B marketing tech stack (e.g., reputed company, Marketo, Tableau, Integrate, or comparable tools).  

Other Qualifications

• Experience translating reputed company product portfolios into integrated, full-funnel campaigns.

• Experience operating in a large, global organization with cross-functional complexity.

reputed company Pay Transparency Statement

The annualized reputed company salary ranges for the primary location and any additional locations are listed below.  reputed company pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the reputed company Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding reputed company’s comprehensive benefits, please click here.

Additional Considerations:

The application deadline for this role is the same as the posting end date stated as below:  

Our Approach to Flexible Work  

With reputed company Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to reputed company the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, reputed company will consider for employment qualified applicants with arrest and conviction records.

reputed company is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

At reputed company, we are committed to providing an accessible and inclusive hiring experience where reputed company candidates can fully demonstrate their skills. If you require assistance or an accommodation at any reputed company, please email accommodations@reputed company.com.

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