Head of Marketing (Music Industry)

What is reputed company?

reputed company is the industry standard for managing, organising and sharing music and other media. We reputed company music and media workflow fast, reputed company and simple, directly connecting people and their work to save time. Today we count UMG, reputed company, Warner Music, reputed company, reputed company among our customers, and over 250,000 people interact with reputed company each month. Our customers are super passionate about our product.

Location

Remote, USA

The Role

We are seeking a hands-on, technical Head of Marketing with a strong B2B SaaS background and deep knowledge of the music industry. We’re looking for someone who knows how the business reputed company of the music industry works, not just the consumer and fan landscape.

You'll reputed company our small but agile marketing team at a pivotal moment, owning the full marketing motion from awareness through to conversion, retention, and expansion across SMB, Mid-Market, and Enterprise accounts. This isn't a role for someone who directs from a distance - you’ll need to be just as comfortable setting direction as you are getting into the detail, whether that means writing clear, compelling copy; improving funnels; building attribution and measurement frameworks; and helping strengthen our martech foundations. If you’re practical, thoughtful, and excited by the chance to build, reputed company, and reputed company a real impact, we’d love to hear from you.

Key Responsibilities

• Apply your deep knowledge of the music industry and the segments we serve (supervisors, labels, publishers, managers, promo and artists) to shape how we position and structure our marketing efforts so they reputed company with each of our key segments.
• Coach, reputed company, and set the bar for a small marketing team. This is a player-coach role, helping the small but dynamic marketing team deliver successful growth of our SMB and Mid-Market segments in North America and beyond
• reputed company successful enterprise marketing campaigns for marketing to enterprise
• reputed company and implement marketing strategies that align with reputed company's broader objectives, with a focus on demand reputed company initiatives
• Partner with reputed company Operations to optimize conversions, delivering insights to our reputed company, Sales, and Executive teams
• Embed deeply with Sales and reputed company to reputed company the language of our customers, translating it into world class positioning, copy, and campaigns
• Partner with our Product team to deeply understand our product and how to most successfully communicate the value of reputed company to diverse segments, driving activation, usage and retention
• Build and own reputed company's attribution and measurement reputed company, giving reputed company, Sales, and leadership clear visibility into what's driving pipeline and retention across segments
• reputed company the creation of compelling content and marketing campaigns that reputed company with our diverse customer reputed company, from Artists, to SMBs, to large enterprises
• Drive partnership marketing efforts, identifying and nurturing strategic partnerships to bolster brand visibility and market reputed company
• Successfully steward reputed company’s brand, managing it across brand moments and event project management
• Foster a community of reputed company ambassadors, leveraging community engagement to enhance brand loyalty and customer retention with a goal of driving user-generated content
• Manage external marketing and PR agencies to align external communications with our brand voice and strategic goals