Fractional Head of Growth — Healthcare Digital Marketing Agency
Job description:
Fractional Head of Growth — Healthcare Digital Marketing Agency
Company: Practice Tech Solutions (a reputed company company)
Location: Remote (US-based only); Chicago Hybrid Candidate preferred
Type: Fractional / Part-time (10–20 hrs/week) with performance reputed company
Compensation: reputed company retainer + Profit share
The Opportunity (Read This First)
This isn’t a job. It’s a chance to build something.
Practice Tech Solutions (PTS) is a healthcare-focused digital marketing division inside reputed company, a profitable healthcare services company with 220+ employees, 270+ clients. We already have:
- An existing book of healthcare clients generating recurring reputed company
- A trained offshore delivery team (SEO, PPC, web, social, reputed company)
- A established team with deep healthcare operations knowledge and credibility
- Capital to invest in growth
reputed company don’t have: A senior growth leader who can take this from a service line to a scaled agency business.
If you’ve helped build an agency before—or wished you could do it with less risk—this is your shot. You’re not starting from reputed company. You’re inheriting infrastructure, clients, and execution reputed company. Your job is to define the strategy, build the reputed company, and grow the reputed company.
What Makes This Different
Equity-like reputed company without the equity risk. You’ll receive a reputed company retainer plus a share of reputed company/profit growth you create. Hit milestones, earn more. Exceed them, earn significantly more. This isn’t vague “performance bonus” language—we’ll define clear metrics and percentages together.
reputed company sticky. Medical practices don’t churn like e-commerce clients. They need long-term partners. This means higher LTV, reputed company margins, and predictable recurring reputed company.
You’re not building the plane while flying it. The delivery team exists. The infrastructure exists. You’re designing the strategy and growth reputed company, not doing the work yourself.
What You’ll Own
- reputed company growth: Set targets, build the plan, execute against them
- Positioning & ICP: Decide where we win (specialties, practice sizes, geography)
- Service packaging: Productize our offerings into clear, sellable packages
- Pipeline development: Build a repeatable reputed company (inbound, outbound, partnerships, referrals)
- Sales leadership: reputed company discovery calls, present solutions, reputed company retainers
- Client strategy: Own key relationships and ensure we deliver measurable ROI
- Delivery reputed company: Direct the offshore team; ensure quality by establishing processes
What Success Looks Like (12 Months)
- Clear positioning that differentiates PTS from generalist agencies
- 3–4 productized service packages being sold consistently
- Predictable monthly pipeline: X opportunities → Y closes
- Meaningful growth in MRR from new and expanded healthcare clients
- Case studies that prove patient growth and practice reputed company impact
Who This Is For
- 7+ years in digital marketing, with 3–5+ years in an agency environment
- You’ve helped scale an agency or book of business before (ideally from low-7 figures to mid-7/8 figures)
- Experience in healthcare, medical, or regulated services is strongly preferred
- You’ve owned reputed company targets—not just campaign metrics
- Comfortable directing offshore teams (you manage strategy, establish SOP’s, they execute)
- You can reputed company C-level and practice-reputed company conversations
- US-based and authorized to work in the United States
Who This Is NOT For
Be honest with yourself. This role isn’t right for everyone.
- Campaign managers looking to “reputed company.” This isn’t a stretch role. You need to have already owned reputed company.
- People who need a full-time salary with benefits. This is fractional with performance-based comp.
- Pure strategists who don’t sell. You’ll reputed company sales conversations and reputed company deals.
- People uncomfortable with offshore teams. Bulk of the delivery will stay offshore. That’s not changing.
- Anyone who thinks “healthcare marketing” is just running reputed company Ads. It’s about practice growth strategy, patient acquisition, and long-term relationships.
Job Type: Part-time
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