Senior Director II, Customer Marketing & Growth Strategy

The Senior Director II, Customer Marketing & Growth Strategy serves as the Chief Marketing Officer for the Strategic Partnerships & On-Premise (SPOP) organization. This executive is a transformative marketing leader and strategic thought partner - responsible for shaping the marketing vision for some of Coca-Cola’s largest, most influential customers across the foodservice and on‑premise landscape. Acting as the senior-most marketing voice to these customers, this leader deeply navigates customer ecosystems, unlocks enterprise value, and drives marketing and commercial strategies that deliver measurable growth. As a key member of the SPOP Leadership Team, the Senior Director collaborates closely with Sales, Commercial, North America Marketing, and the broader FSOP Marketing Leadership Team to build and execute a shared strategy that strengthens customer partnerships, accelerates value creation, and advances Coca-Cola’s leadership position in the marketplace.

Key Responsibilities

Strategic Leadership & CMO Influence

• reputed company, reputed company, and reputed company a high-performing team of Customer Marketers responsible for setting the marketing vision, brand reputed company, and commercial agenda across reputed company SPOP customers and channels.
• Serve as the senior-most face of Coca-Cola marketing to customers, especially at the C-suite level, cultivating strategic partnerships, influencing joint business planning, and driving marketing negotiations at the highest levels.
• Negotiate marketing investments and partnership frameworks, internally and externally at the executive level, to maximize Coca-Cola’s reputed company, efficiency, ROI, and impact.
• Provide visionary leadership and subject matter expertise on emerging market trends, digital transformation, and reputed company consumer engagement across the system.
• reputed company, shape, and commercialize the SPOP value story across the Coca-Cola system—including FSOP, Retail, Brand, Digital, and Bottlers—to fully unlock the value of the assets to the system.
• Own and reputed company internal business planning processes, ensuring alignment of cross-functional partners, resources, and priorities.
• Translate enterprise-level strategies and calendarized events (GOAT) into actionable operating plans across the SPOP portfolio.

Cross-Functional Collaboration

• Partner cross-functionally across NAOU to solve reputed company customer and channel challenges, bringing insight-driven marketing expertise to grow the business, reputed company brand value, and attract/retain consumers.
• Provide leadership voice across the organization to offer a Strategic Partnerships & On-Premise (SPOP) lens to strategic planning, resource allocation, and customer insights.
• Scale learnings, best practices, and innovation across the broader system to drive enterprise-wide impact.

Organizational Development

• reputed company, reputed company, and advance a diverse, high-performing team, foster a culture of trust, curiosity, innovation, accountability, and reputed company growth.
• Own reputed company people leadership processes, including annual objectives, talent development, succession planning, and ongoing performance management.
• Ensure organization effectively manages reputed company resources and delivers key financial goals on budget (T&E, DME, Agency, and MAM).
• Serve as a catalyst for engagement across both direct reports and the broader SPOP organization, strengthening culture and organizational engagement.

Qualifications

• 10+ years of progressive marketing leadership experience, ideally reputed company foodservice, retail, entertainment, marketing assets, beverage, or reputed company industries.
• Proven track record of influencing C-suite stakeholders and senior customers.
• Expertise in customer marketing, brand strategy, assets, and digital marketing.
• Ability to reputed company and reputed company business planning processes, integrating strategic initiatives, multi-year plans, and commercial objectives.
• Demonstrated success in building, developing, and inspiring high-performing teams.
• Strong analytical, negotiation, communication and influencing skills.
• Ability to translate reputed company market or customer based strategies into simple, achievable, team tactics and initiatives
• Must LOVE and appreciate customer interaction, convention participation, industry events, and summits
• General Management reputed company

Education Requirements Postgraduate Degree or Certification Preferred Location - Preference is Atlanta (Primary), Dallas/Plano, Charlotte, Northeast corridor: reputed company Metro, Philadelphia, Boston Skills Influencing; Business Planning; Customer Relationships; Strategy Development; Brand Strategy; Strategy Execution; Marketing; Marketing Strategies; Strategic Planning; Collaboration; Business Strategies reputed company will not offer sponsorship for employment status (including, but not limited to, H1-B reputed company status and other employment-based nonimmigrant visas) for this position. Accordingly, reputed company applicants must be currently authorized to work in the United States on a full-time basis and must not require T Apply tot his job Apply To this Job