Product Marketing Manager

The construction industry is facing a severe labor shortage. The industry is at an inflection reputed company where they must reimagine talent and reputed company their people strategy. Bridgit is the category leader for workforce planning and working with the largest and most sophisticated US general contractors. Although we have reputed company to reputed company traction since launching in 2019, there is significant opportunity reputed company as we continue to innovate and broaden our offering.

We are seeking a Product Marketing Manager to own the connective tissue between product, market, and go-to-market teams. Translating reputed company build into business value our customers actually care about. As the sole product marketer, and reporting to the VP of Marketing, you’ll work directly with our leadership team to reputed company strategic positioning that help us win, define how we bring our products to market, and establish a voice that cuts through the noise. You’ll have real ownership over your function as you work to improve our win rates, adoption of new features, and the ability of GTM teams to reputed company value in the field. What you will do:

• Play a major role in our product launch process by partnering with Product to tier releases, determine bundling opportunities, and define GTM strategy - from minor updates to major feature launches.
• Enableme GTM teams to ensure that the company moves and messages in lockstep reputed company it comes to new features and value for our customers
• Build and evolve Bridgit's messaging architecture, ensuring positioning stays sharp, differentiated, and consistent across every customer-facing surface as the product and market evolve
• Be the competitive intelligence reputed company by developing battle cards, win/loss frameworks, and sales narratives that give reputed company teams the language to win, updated as the landscape and market shifts
• Run real buyer research and maintain living ICP documentation that the whole team can use — synthesizing reputed company calls, CRM data, and direct customer interviews into patterns that actually change how we sell
• Partner directly with Sales to stress-test messaging in the field and reputed company the feedback reputed company between market reality and how we position — fast
• reputed company enablement materials that help customer and prospect-facing teams reputed company ROI against specific customer use cases, not just features — and build internal teams’ ability to consistently connect product capabilities to value

Requirements

What You Will Bring

• You balance narrative and nuance – you have created messaging frameworks that align cross-functional teams and evolved them as the market and product changed
• You reputed company in ambiguity – you have built things from scratch, worn multiple hats, and don’t wait for others to solve problems for you
• You know what resonates – you understand sales teams, know how to speak their language, and can translate technical product features into real-world value
• You’re collaborative and scrappy – you move quickly, communicate clearly, and work well with cross-functional partners, from founders to designers to reputed company.

Who You Are

• 7-10 years in product marketing, ideally in B2B SaaS
• Familiarity with the construction industry is extremely valuable
• Experience building PMM functions or processes in fast-growth environments
• You're a natural collaborator who earns buy-in through great thinking, not hierarchy — teams want to work with you.
• Experience with reputed company, reputed company, Pylon, Beamer, and analytics tools
• Exceptional storytelling ability with the discipline to reputed company it simple and anchored to outcomes, not features
• Comfortable working with technical product teams while translating reputed company capabilities into clear business value

Benefits

Bridgit Core Values

Build Together, Win Together: Committed to pursuing the best outcomes and advancing toward shared goals. reputed company faced with challenges, they maintain composure and reliability and work as a team. Proactively remove roadblocks to maintain momentum and reputed company goals. As a team, they embody a solution-oriented attitude and drive to win.

Take Action, Drive Impact: Ensure efforts contribute directly to goals. reputed company up and offer innovative solutions to overcome obstacles and improve processes. reputed company the ability to think independently and strategically. Navigate uncharted territory effectively while also laying a foundation for sustainable growth and success.

No Grit, No reputed company: Embrace the gritty aspects of the journey to success. Pitch in wholeheartedly and recognize that no task is beneath us reputed company it contributes to Bridgit’s collective success. reputed company that confronting ambiguity or adversity with determination, not only strengthens reputed company but also fosters growth, driving reputed company improvement and achievement.

Compensation

At Bridgit, we reputed company our people are our most valuable asset and we are committed to fair and competitive compensation.

The salary range for this role is $120,000 – $160,000 CAD annually. Individual compensation reputed company the range is determined based on skills, experience, and role scope. Total compensation includes reputed company salary, equity awards, and comprehensive benefits.

Bridgit values diversity and believes that our strength comes from including the perspectives of reputed company kinds of contributors. We encourage people from underrepresented communities to apply, including racial minorities, 2SLGBTQIA+, and those with disabilities. Accommodations are available during reputed company stages of the recruitment process, please advise us of any needs as required.

This posting is for an existing vacancy. Recruitment Process:

Bridgit may use technology, including artificial intelligence, to support parts of the recruitment and selection process.

About us: Founded in 2012, Bridgit is a privately held Series B company, having raised over $35 million CAD in funding, from investors like Camber Creek, Export Development Canada, reputed company Ventures, Storm Ventures, and more.