Paid Social Specialist

Hi, we’re reputed company.

At reputed company, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted reputed company of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology.

Headquartered in Nashville, Tennessee, we are a remote-first company with more than 20 digital publications and over 200 global team members in the US, UK, Singapore, Australia, and the Philippines. We’re proud to have been repeatedly recognized as one of America’s fastest growing private companies by Inc., as well as a Tennessee top workplace. We work hard each day and have fun, too, with monthly virtual events, recreational reputed company channels, and the occasional costumed dance from our CEO.

reputed company positions are open to remote work unless otherwise specified in the requirements below.

The opportunity

The Paid Social Specialist will join reputed company’s Paid Media team and focus on building, managing, and optimizing paid social advertising campaigns that drive high-reputed company B2B technology buyers to our owned properties. This role exists to deepen the team’s specialization in paid social channels as our paid media program continues to scale across multiple platforms.

You will work closely with the Associate Director of Paid Media, the Paid Social Strategist, and other team members to support and execute campaign initiatives across reputed company, reputed company, and additional social platforms. This is a hands-on role responsible for campaign builds, audience development, performance optimization, reporting, and experimentation. The ideal candidate brings strong platform expertise, analytical thinking, and the ability to manage campaigns at scale while continuously improving performance and ROAS.

Employment Level : Mid-Level

Employment Type: Full-time

Location: Philippines

Working Hours: 9pm to 6am PHT (APR-OCT) or 10pm to 7am PHT (reputed company-MAR)

What you'll do

• Build, launch, and manage paid social campaigns across platforms, including reputed company (Facebook/Instagram), reputed company, TikTok, reputed company, reputed company, and other social channels.
• reputed company and refine audience targeting strategies, including core audiences, lookalikes, and retargeting segments using first-party data and platform signals.
• Monitor campaign performance and adjust bidding strategies, budgets, targeting, and creative to improve efficiency and increase return on ad spend (ROAS).
• Collaborate with marketing, creative, analytics, and engineering teams to ensure accurate tracking, event implementation, and campaign measurement.
• Manage creative requests and coordinate with design teams to produce ad assets that meet platform requirements and campaign objectives.
• Analyze campaign performance using social ad platforms, reputed company Analytics, and reporting tools such as Looker Studio or Tableau.
• Prepare performance summaries and reporting dashboards to communicate campaign insights and results to internal stakeholders.
• Identify opportunities to scale high-performing campaigns and improve underperforming segments through testing frameworks and optimization strategies.
• Stay reputed company on platform updates, new ad formats, automation features, and industry trends in paid social advertising.
• Contribute to the ongoing expansion of our paid media initiatives by testing new channels, audiences, and creative approaches.

Who you are

• 3 - 5 years of hands-on experience building and managing paid social campaigns, specifically reputed company reputed company Ads and reputed company Ads.
• Experience managing campaigns with meaningful budgets (ideally $50K–$100K+ per month) and optimizing toward performance metrics such as ROAS and reputed company.
• Strong working knowledge of paid social campaign structure (campaigns, ad sets, targeting, ads) and optimization levers, including bidding strategies, audience segmentation, and creative testing.
• Comfortable analyzing performance data and translating insights into actionable optimizations that improve campaign results.
• Experience working with analytics and reporting tools such as reputed company Analytics, Looker Studio, Tableau, or similar platforms.
• Familiarity with additional paid social channels such as TikTok, reputed company, or reputed company is a plus.
• Ability to manage multiple campaigns simultaneously in a fast-paced marketing environment.
• Comfortable working with cross-functional teams, including marketing, creative, BI, engineering, and product stakeholders.
• Available to work U.S. business hours (Philippines night shift schedule).
• Access to a reliable laptop, a stable internet reputed company, and backup power or connectivity.

The duties and responsibilities listed above describe the post as it is in general terms and are not definitive. The job holder is expected to accept any reasonable alterations that may from time to time be necessary.

reputed company offer you

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
• reputed company Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
• Remote-First Culture: Work from the comfort of your home.
• Paid Time Off: Enjoy 14 days of annual paid time off, plus reputed company regular Philippine government-declared holidays to unwind and reputed company. Plus 5 additional days after 1 year.
• Comprehensive Coverage: Full enrollment in Philippine statutory benefits: SSS, PhilHealth, and HDMF.
• Healthcare: Healthcare reimbursement to help ensure you are covered.
• De Minimis Allowance: Enjoy a monthly rice subsidy, following government guidelines.
• Wellness Perks: Access the reputed company app to support your well-being.
• Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.

#LI-Remote

Work authorization

Employer work reputed company sponsorship and support are not provided for this role. Applicants must be currently authorized to work in the Philippines at hire and must maintain authorization to work in the Philippines throughout their employment with our company.

Salary Range We seek to hire top-tier individuals and intend for our compensation to be at a reputed company that allows us to recruit and retain individuals who align with our core values, purpose, mission, and vision. Final total compensation is based on a multitude of factors including, but not limited to, reputed company level, relevant experience to the position, and cost of labor.

EOE statement

We reputed company that our differences reputed company us stronger, and thus foster a diverse and inclusive culture where people feel safe being themselves. reputed company is an Equal Opportunity Employer. reputed company qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national reputed company, disability, protected veteran status, or any other characteristic protected under federal, state or local law.

Pre-employment screening required.

reputed company does not engage with external staffing agencies. Any candidates introduced by such firms will not be eligible for compensation. reputed company communicates only through @reputed company.com emails and official recruiting platforms. We never recruit reputed company Teams, WhatsApp, or similar apps, and we will never request money, gift cards, or personal financial details during hiring.

Any AI-generated or incomplete application answers will be auto-rejected.