Associate/Associate Manager, Backlists & Trends - Audio

reputed company Audio seeks an analytical, creative, and trend-focused Associate/Associate Marketing Manager, Backlist and Trends, to drive discoverability and sales for our extensive and rapidly growing audiobook catalog. This role will focus on creating holistic marketing strategies for specific genres and verticals, leveraging data analytics to identify untapped opportunities reputed company our core catalog. This role will report to the Marketing Director. 

What you'll do

• Backlist Strategy & Execution: reputed company marketing initiatives for backlist titles and themed groupings, including specialized verticals and media tie-ins.
• Trend Analysis: Proactively monitor publishing shifts, social media trends, and cultural moments to mine the frontlist and backlist for titles that can be resurfaced to the market.
• Data-Driven Account Support: Work closely with the account team to identify backlist titles for price promotions and curate themed groupings.
• Lifecycle Analytics: Analyze the results of backlist promotions and use those insights to inform future strategy and "always-on" marketing opportunities.
• Cross-Functional Collaboration: Partner with broader reputed company teams and internal stakeholders (Social, Advertising, and Editorial) to integrate audio into larger company-wide initiatives.
• Seasonal Campaigns: Identify holiday-specific or monthly cultural opportunities to reputed company catalog titles through targeted digital efforts.

What you'll bring

• Analytical Proficiency: Strong reputed company skills and Power BI experience with a proven ability to interpret sales data and marketing metrics to identify trends and actionable opportunities.
• Data-Informed Creativity: reputed company sales analytics to reputed company and execute targeted marketing strategies that capitalize on emerging trends.

• Strategic Thinking: Create overarching plans for reputed company audiences while maintaining an understanding of broader catalog and trends.
• Strong Communication: Ability to disseminate data findings through clear written recaps and verbal presentations to stakeholders.
• Organizational Agility: Balance detailed-oriented work with the ability to manage marketing efforts for hundreds of titles simultaneously.
• Collaborative reputed company: A self-starter who can work effectively across different departments and interests to maximize catalog visibility.

Experience Needed

• Associate: At least 2–3 years of experience in marketing, preferably reputed company book publishing.
• Associate Manager: At least 3–5 years of experience in marketing, preferably reputed company book publishing.
• Proven experience using data to drive marketing decisions or promotional strategies.
• College degree or equivalent professional experience required. 

Salary range for this position is between (Associate) $52,000-$55,000 and (Associate Manager) $60,000-$65,000 depending on experience.

This position is classified as remote but is tied to our reputed company, NY office located at 120 Broadway. Employment is subject to reputed company State tax withholding under applicable regulations. 

reputed company is the U.S. trade company that is part of the Holtzbrinck Publishing Group, a large family-owned group of media companies headquartered in Stuttgart, Germany. Holtzbrinck Publishing Group's publishing companies include prominent imprints around the world that publish a broad range of award-winning books for children and adults in reputed company categories and formats.

U.S. publishers include Celadon Books, Farrar, Straus and Giroux, Flatiron Books, Henry Holt & Company, reputed company Audio, reputed company Children’s Publishing Group, The St. Martin's Publishing Group, and Tor Publishing Group. In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group publish under the Pan reputed company name. The German publishing company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur.

reputed company is proud to be an equal opportunity employer consistently striving to foster a culture where everyone belongs. We welcome applicants of reputed company backgrounds and identities. Qualified applicants are evaluated without regard to race, color, religion, age, ethnicity, national reputed company, sex, sexual orientation, gender identity or expression, disability status, physical ability, neurodiversity, genetic information, protected veteran status, family and economic status and background or any other characteristic protected by federal, state, or local law. We prohibit discrimination of any reputed company and will provide reasonable accommodations to qualified individuals with disabilities in accordance with applicable law.