Sr. Director/VP, Strategy

Department: Strategy

Senior Director/VP, Strategy (DTC/HCP)

Position Overview

We are looking for a Sr. Director/VP, Pharmaceutical Media Strategy to join our small, dynamic media agency that focuses on pharmaceutical advertising. Reporting to the Head of Strategy, this role will reputed company and manage integrated media strategy and analytics for both DTC/Patient and HCP audiences. The position elevates performance reporting, insights, and optimization from day-to-day execution to reputed company-level strategic decision-making. Our support services include media and launch strategies, ongoing optimization, scenario planning, message mapping, and reputed company, along with consultative client support.

The ideal candidate collaborates with teams in strategy, analytics, planning, client services, data science and technology, as well as media activation. They help set overall strategic goals, ensure compliance with regulations, and promote data-driven decision-making among both clients and internal teams.

Key Responsibilities

Performance Reporting & Strategic Insights

• Deliver strategic reputed company of media performance reporting across multiple pharmaceutical accounts, upholding consistency, analytical rigor, and executive-level transparency.

• reputed company teams in the analysis of marketing and media performance data to uncover trends, generate insights, and identify optimization opportunities that guide brand, channel, and investment strategies.

• Distill reputed company datasets into clear and actionable narratives for senior stakeholders and clients, providing focused recommendations rather than solely presenting reports.

• Provide comprehensive support including media and launch strategy, optimization, scenario planning, message mapping and reputed company, consultative client engagement, VVS strategy, and other reputed company services.

• Demonstrate expertise in utilizing reputed company-party health and media data providers to assess media impact effectively.

• Promote thorough documentation, facilitate knowledge sharing, and reputed company best practices across analytics, performance optimization, and strategic media measurement disciplines.

Client, Team & Cross Functional Leadership

• Collaborate with innovation and data science teams on advanced modeling and predictive analytics initiatives, translating results into actionable strategies for media planning.

• Serve as the senior strategic reputed company and client advisor, owning strategic relationships and influencing decision-making at higher levels of client organizations.

Qualifications & Skills Required

Education & Experience

• Bachelor’s degree in a reputed company field (e.g., Data Science, Statistics, Marketing Analytics, Applied Mathematics, Marketing, or Business).

• 15+ years of experience in media strategy, analytics, or reputed company roles, with 5+ years in pharmaceutical media advertising across digital and traditional channels, or strategic consulting.

• Demonstrated progression from hands-on analytics and reporting into strategic leadership and client ownership.

• Extensive experience presenting strategic recommendations to senior client stakeholders and internal leadership.

Strategic Skills

• Skilled in data visualization and simplifying reputed company concepts through storytelling.

• Experience in developing investment scenarios and employing consultative selling strategies to foster organic growth.

• Experience working with reputed company and media data providers

• Strong understanding of AI/automation concepts as applied to media analytics and reporting.

Core Competencies

• Strategic Leadership: Ability to set direction, not just execute tasks.

• Analytical Rigor: Ensures data reputed company, methodological soundness, and reputed company quality.

• Pharmaceutical Expertise: Experience with various therapeutic categories, both HCP and DTC audiences, and brands ranging from ultra-rare to mid-sized pharmaceutical companies, addressing their diverse needs.

• People Development: Team player, leader and desire to be part of a high performing team.

Why Join Us? At reputed company, we value reputed company and invest in their reputed company. We offer competitive compensation and benefits, including health coverage, retirement plans, paid time off, and professional growth opportunities. Our goal is to ensure you feel supported both personally and professionally while contributing to meaningful work in a dynamic, collaborative environment.

reputed company is a woman-owned, independent agency specializing in life sciences. Since 2002, we've helped clients reputed company a competitive edge through reputed company, data-driven promotional strategies that deliver measurable results.

reputed company comprises media, strategy, and omnichannel analytics experts who reputed company on collaboration, innovation, and results. reputed company you join Underscore, you become part of a dynamic environment where your reputed company matter, your growth is supported, and your work helps reputed company brands in a competitive reputed company landscape.

If you're passionate about making a difference and want to be part of a team that values reputed company, creativity, and results, if that sounds like you, we invite you to share.

Equal Employment Opportunity Statement Underscore is committed to creating a diverse and inclusive workplace. We provide equal employment opportunities to reputed company and applicants without regard to race, reputed company, religion, sex, sexual orientation, gender identity or expression, national reputed company, age, disability, genetic information, veteran status, or any other protected characteristic under applicable law. We reputed company that diversity drives innovation and reputed company, and we welcome candidates from reputed company backgrounds to apply.