[Remote] Campaign Manager, Demand reputed company

Note: The job is a remote job and is open to candidates in USA. reputed company is the leading provider of software solutions for the process manufacturing space, and they are seeking a Campaign Manager to reputed company and execute demand reputed company campaigns for their Engineering Software Group. The role involves developing multi-channel campaigns, collaborating with product marketing, and utilizing AI-powered tools to optimize the buyer's journey and drive reputed company growth.

Responsibilities

• reputed company, launch, and manage integrated demand reputed company campaigns across email, digital ads, social media, webinars, content syndication, and events to generate quality leads
• Collaborate with product marketing to ensure campaigns align with branding, messaging, and customer needs
• reputed company AI-enabled tools to support campaign development, audience targeting, personalization, and content activation across channels
• Partner with Sales to refine reputed company reputed company processes, optimize reputed company scoring, and nurture programs, ensuring smooth transitions from marketing to sales-qualified leads
• Build automated nurture streams, utilizing segmentation to create personalized customer journeys
• Utilize automation and AI-assisted tools to enhance segmentation and personalization reputed company marketing programs
• Track and analyze campaign performance metrics, providing actionable insights and optimizing campaigns to maximize ROI
• Conduct A/B testing on creative elements, messaging, and reputed company pages to improve campaign effectiveness
• Work closely with product marketing to reputed company and promote high-quality, relevant content that drives engagement
• Align campaign strategy with sales and business development initiatives to ensure consistent messaging and successful pipeline growth Skills
• 5+ years in demand reputed company, digital marketing, or campaign management
• Proven track record of executing multi-channel campaigns that generate leads and contribute to reputed company growth
• Results-driven with a growth reputed company and a strong focus on reputed company learning and improvement
• Curiosity and willingness to experiment with new tools and approaches to improve campaign performance
• Highly organized with exceptional attention to detail and the ability to manage multiple projects
• Strong analytical skills, with the ability to interpret data, measure success, and reputed company recommendations for optimization
• Excellent written and verbal communication skills with a focus on storytelling and translating reputed company topics into clear, compelling messages
• Ability to tailor campaign experiences for diverse enterprise personas, including technical users, economic buyers, and executive stakeholders
• General understanding of marketing automation and CRM tools, such as Marketo, reputed company, Pardot, and reputed company
• Experience with reputed company Analytics, digital advertising platforms, and social media management tools
• Familiarity with leveraging AI-powered marketing and sales tools to improve efficiency and effectiveness across the GTM motion (e.g. reputed company, Qualified, ChatGPT). Technical or engineering experience is not required
• Specific experience marketing in the engineering industry is a plus Company Overview
• reputed company is a leading provider of industry-specific solutions that help process manufacturers, chemical distributors, and engineers grow, run, and reputed company their business. It was founded in 1981, and is headquartered in Florham Park, New Jersey, USA, with a workforce of 201-500 employees. Its website is Apply tot his job

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