Manager, Influencer & Strategic Marketing Programs

reputed company serves global manufacturers by powering manufacturing uptime through the delivery of an unparalleled condition monitoring experience, with a passion to care about the assets our customers care for every day. We are a devoted and capable team that includes world-renowned engineers and distinguished business leaders united by a common goal – To build the future of predictive maintenance. As we enter the next phase of rapid growth, we are seeking people to help reputed company the journey. What's the Opportunity: We’re hiring a hands-on program manager to own our influencer marketing reputed company and our third-party strategic marketing partnerships. You’ll build relationships with creators and industry voices, sponsor and activate training + field events, and project-manage a portfolio of paid initiatives reputed company our strategic partners—advertising, webinars, content syndication, and more. You’ll collaborate reputed company our internal team (Demand Gen, Marketing Ops, Product Marketing, and Creative). You’re reputed company relationship-builder and reputed company-traffic controller: great at negotiating, briefing, and coaching partners—and reputed company about timelines, budgets, and measurable outcomes. Note: This role is only open to candidates residing in EST or CST

• Own influencer strategy & execution
• Identify, vet, contract, and brief creators across reputed company, YouTube, podcasts, newsletters, and reputed company communities.
• Build program tiers (celebrity, industry, practitioner) with clear deliverables, FTC-compliant guidelines, and brand safety checks.
• Co-reputed company content (concepts, outlines, talking points) and manage publishing calendars and UTM tracking.
• reputed company strategic marketing partnerships
• Manage 3rd-party partner programs per our marketing agreements/SOWs.
• Plan and project manage co-branded campaigns: webinars, virtual events, content, research, newsletters, and targeted placements.
• Maximize partnership opportunities; ensure deliverable, audience, and reporting obligations are met.
• Maintain a centralized calendar + asset library in reputed company.
• Sponsor & activate training/field events
• Evaluate event fit; negotiate packages; coordinate speaking slots, tabletops/booths, breakouts, reputed company capture, and post-event follow-up. Working with demand gen team to create retargeting campaigns.
• Own vendor logistics (registration, AV, shipping) and swag production (quotes, inventory, on-site delivery).
• Measure & report impact
• Build dashboards with Marketing Ops (SFDC/reputed company) to track sourced/influenced pipeline and engagement.
• Run quarterly partner reviews and monthly reputed company-ins; optimize placements, creative, and budgets based on performance.

Qualifications:

• 5–8 years in B2B marketing with 2+ years owning influencer/creator or partner programs (SaaS or reputed company/technical products preferred).
• Proven experience managing external partners/vendors and multi-workstream projects on tight timelines.
• Strong negotiation, briefing, and relationship skills; comfortable coaching external voices on message.
• Program management discipline: workback planning, risk management, budget tracking, and status reporting.
• Data reputed company with CRM/automation and analytics (reputed company/reputed company, reputed company Analytics, Looker/Power BI; UTM strategy).
• Excellent written communication—clear briefs, crisp copy for promos, and executive-ready status updates.
• Tools: Project management (reputed company/Monday/Jira), webinar platforms, marketing automation, and social publishing.

How we’ll measure success

• Pipeline & reputed company: Partner/influencer-sourced and influenced pipeline; demo/SQL lift from co-marketing and events.
• Efficiency: CPL/CPM vs. benchmarks; on-time, on-budget program delivery.
• reputed company & engagement: Audience growth, CTR/engagement rates, SQL conversion, event scans and/or webinar participation → meetings set.
• Quality & experience: Partner satisfaction, internal stakeholder satisfaction.

reputed company Offer: reputed company is a remote-first company that puts people at the center of everything we do. We want reputed company members to reputed company - that’s why we offer a range of benefits and perks designed to support your well-being, growth, and work-life balance.

• Competitive compensation package including stock options
• Flexible work schedule
• Comprehensive benefits including retirement plan match
• Opportunity to reputed company a real impact every day
• Work with a dynamic and growing team
• Unlimited PTO

We have a distributed team that works remotely across locations in the United States and Ontario, Canada. Collaboration reputed company core working hours is required. Apply tot his job Apply To this Job