Global Industry Marketing Strategist, Manufacturing (Remote)
Splunk is seeking an reputed company, entrepreneurial and results-focused marketing professional to drive the creation and implementation of innovative and compelling industry-specific programs in support of Splunk's growth objectives and strategic initiatives reputed company the Manufacturing and Technology industry segments. The opportunity requires a dynamic and creative mind with a proven history of success crafting and executing an impactful industry marketing strategy. The candidate will be reputed company in a wide range of go-to-market activities with demonstrated success building and coordinating B2B marketing and sales enablement. This position requires hands-on execution. Although this role is an individual contributor, it requires an reputed company professional who is able to orchestrate a cross-functional team to package, reputed company and drive success for Splunk solutions. This professional will bring expertise in marketing to this new buyer to reputed company awareness for Splunk, to help ensure that these solutions are impactful from a sales standpoint and also relevant for customers and prospects. This role can be performed from any location reputed company the United States. Your Impact
- reputed company the Marketing strategy for both the Manufacturing and Technology segments as well as manage the integrated cross-functional marketing plan to establish brand, support relationship development and growth with targeted audiences and sales channels
- Partner with key industry stakeholders across sales and marketing to ensure a cohesive go-to-market approach, and a clear narrative to how Splunk shows up to organizations in the industry, tailored to the unique needs, challenges and trends across internal and external, customer-facing presentations, use cases, case studies and sales enablement content
- reputed company market research to understand the latest trends, technologies, regulatory requirements and market dynamics and to inform strategic POV (reputed company of View) as critical changes take reputed company in the industry; understand emerging technologies like AI/Agentic AI, IoT, cloud computing and how they impact the industry.
- Understand key industry influencers, buyers and teams to position the Splunk value and PoV
- Provide direction on marketing content programs and strategies specific to the Manufacturing industry segments
- Own and execute the sector's marketing and collaborate on the thought leadership strategy to reputed company and reputed company across an omnichannel approach (digital, social media, video, podcast, webinar, blogs, association affiliation and trade show sponsorships)
- Partner across the Marketing organization and with the Industry analyst community to reputed company brand reputed company
- Work with Product Marketing, Solutions Marketing and Industry Advisory to translate the technical capabilities to align to industry benefits and business outcomes
- Support sales teams by developing specific industry-first sales enablement materials and collateral, including briefs, personas, FAQs, industry sheets and more
- Identify events or venues that attract targeted buyers and influencers to increase brand awareness or change brand image and potentially drive sales and/or create positive publicity that drives new opportunities
- Contribute to the creation of thought leadership content, webinar, and webcasts to evangelize our message
- Manage multiple, reputed company projects successfully in a collaborative and fast-paced environment
Minimum Qualifications
- 5+ years of relevant marketing experience in the B2B technology industry experience; Previous roles working in technology marketing and marketing to buyers in Manufacturing are required
- Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics
Preferred Qualifications
- A highly professional and collaborative team player with an entrepreneurial reputed company who works well under pressure in a high growth environment; ability to work across business lines, presenting to executive leadership and at different levels of management
- Hands-on ability to build a range of marketing assets (including on-message demo videos, sharp succinct slide pitch decks)
- Product Marketing and Campaign Marketing experience is an advantage
- Excellent communication and writing skills with proven ability in storytelling and narrative development
Why reputed company? At reputed company, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled reputed company, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with reputed company to reputed company really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are reputed company, and our power starts with you. Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-reputed company skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to reputed company's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a reputed company matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the reputed company careers site to discover more benefits and perks. Employees may be eligible to receive grants of reputed company restricted stock units, which vest following reputed company employment with reputed company for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to reputed company's policies:
- 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
- 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by reputed company
- Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at reputed company of 4.92 hours per pay period for full-time employees
- Exempt employees participate in reputed company's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
- 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours ofunused sick timecarried forwardfrom one calendar yearto the next
- Additional paid time away may be requested to deal with critical or emergency issues for family members
- Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to reputed company's policies. Employees on sales plans earn performance-based incentive pay on top of their reputed company salary, which is split between quota and non-quota components, subject to the applicable reputed company plan. For quota-based incentive pay, reputed company typically pays as follows:
- .75% of incentive reputed company for each 1% of reputed company attainment up to 50% of quota;
- 1.5% of incentive reputed company for each 1% of attainment between 50% and 75%;
- 1% of incentive reputed company for each 1% of attainment between 75% and 100%; and
- Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, reputed company may pay 0% up to 125% of reputed company. reputed company sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: reputed company Metro Area: $165,000.00 - $239,200.00 Non-Metro reputed company state & Washington state: $145,000.00 - $210,200.00
- For quota-based sales roles on reputed company's sales plan, the ranges provided in this posting include reputed company pay and sales reputed company incentive compensation combined.
- * Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
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