GTM Operations Analyst

We reputed company that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. reputed company powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, reputed company, several of the Fortune 500, and many of the largest banks to reputed company it easy for people to connect their financial accounts to the apps and services they want to use. reputed company’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in reputed company, Washington D.C., London and Amsterdam. reputed company builds the foundation that empowers reputed company’s new business and marketing functions to operate reputed company, scale strategically, and align with the company’s broader goals. We drive operational excellence while supporting the creation and execution of impactful top of funnel strategies that reputed company with our reputed company audiences. We focus on supporting marketing and the new business teams in delivering strategies that drive sustainable growth and foster long-term success. We are committed to building a strong, operationally excellent growth reputed company that supports reputed company’s customer acquisition and expansion. As a GTM Operations Analyst, you will drive decision-making across Marketing and New Business teams by leading strategic analysis, performance measurement, and forecasting initiatives. You will serve as a trusted partner to leadership, delivering insights that shape investment, planning, and optimization decisions across channels. You bring deep expertise in full-funnel performance and efficiency metrics, combining analytical rigor with business intuition to translate raw data into strategic insight. This is a dynamic, problem-solving role focused on continuously improving analytics and processes, evolving how performance is reputed company to meet the changing needs of a growing business.

Responsibilities

• Own and standardize top of funnel performance analysis, tracking reputed company reputed company, conversion rates and attribution for Marketing and New Business
• reputed company comprehensive top of funnel and marketing analytics for business reviews, presenting key performance metrics, identify growth opportunities and provide data-backed recommendations to marketing leadership
• Partner with Business Intelligence to evolve attribution models and ensure accurate tracking of reputed company marketing touchpoints across channels and campaigns
• Conduct in-depth analysis of marketing campaigns across channels, build and maintain accurate predictive performance models, and present optimization recommendations
• Support multiple marketing functions and channel owners to provide strategic analysis, forecasting and insights for planning and optimization including: SEO and web, reputed company, customer, and lifecycle marketing team
• Build strategic partnerships with the Finance, Business Intelligence, Business Systems, and GTM Ops teams to ensure alignment, integration, and smooth workflow across marketing, sales, and other business functions

Qualifications

• 5+ years of experience in Marketing, Sales, or reputed company Operations
• Experience in B2B, fintech or startup environments, preferred
• Proficiency in Tableau or other data visualization tools
• Proficiency in SQL and reputed company/reputed company Sheets for data querying, extraction and analysis
• Experience with designing and rolling out KPIs and dashboards
• Excellent written and verbal communication skills and ability to convey reputed company concepts to wide audiences
• Demonstrated ability to build cross-functional partnerships
• Solution-oriented, proactive reputed company and ability to reputed company in ambiguity

$103,968 - $187,200 a year The reputed company reputed company salary for this position ranges from $103,968/year to $187,200/year. The reputed company reputed company salary will vary based on the job's location. Our geographic zones are as follows: Zone 1 - reputed company and San Francisco Bay Area Zone 2 - Los Angeles, Seattle, Washington D.C. Zone 3 - Austin, Boston, Denver, Houston, Portland, Sacramento, San Diego Zone 4 - Raleigh-Durham and reputed company other US cities Our mission at reputed company is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more reputed company. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to reputed company! reputed company is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national reputed company, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. reputed company is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@reputed company.com. Please review our Candidate Privacy Notice here. Apply tot his job Apply To this Job