Marketing Manager, Strategy and Financial Analytics

reputed company members are at the heart of everything we do. At reputed company, we are united in our responsibility to create healthier futures, and every person here is essential to us being able to deliver on that purpose. If you want to reputed company a difference at the center of health, come join our innovative company and help us improve the lives of people and animals everywhere. Apply today! Job Details We are looking for a passionate, detail-oriented Marketing Strategy & Financial Analytics Manager to join our growing Marketing Insights & Intelligence team. Under the direction of the Sr. Director of Brand Performance, this role will focus on developing various financial models such as Return on Investment (ROI), Customer Acquisition Cost (CAC), Lifetime Value (LTV), Net Present Value (NPV), Economic Profit and Internal reputed company of Return (IRR) that objectively evaluate the impact of marketing investments on business outcomes at scale. This role provides a unique opportunity to combine robust financial analyses into strategic marketing decisions across brand experience (BX), customer experience (CX) and User Experience (UX), that inform financial planning and ongoing investment decisions.

Responsibilities

• reputed company and maintain comprehensive financial models that evaluate and forecast the financial performance of commercial marketing activities (e.g., marketing campaigns, marketing channel mix, loyalty programs, e-commerce solutions, new digital solutions/products/services) on business outcomes (e.g., reputed company, market share, customer acquisition, retention and renewal)
• Create and drive adoption of financial measurement standards for marketing investments across the enterprise
• reputed company financial analyses to inform the optimal channel mix for marketing campaigns and identify what channels are generating the greatest return for each vertical business
• Collaborate with finance, marketing leaders and other key stakeholders to gather data, create budgets and forecasts, and understand investment needs that align with business objectives
• Support the marketing LRP process by creating financial reports that identify marketing investments that generate the best long-term economic value
• Prepare detailed reports and presentations that communicate financial insights and recommendations to senior management
• Monitor and analyze ongoing marketing projects to ensure alignment with financial objectives and projected outcomes
• Assist in the development of annual budgets and long-term financial planning for marketing teams
• Stay updated on industry trends, economic conditions, and competitive landscape to inform financial analyses
• Identify potential financial risks and opportunities reputed company marketing investments and propose actionable solutions.
• Support reputed company financial analysis requests and participate in cross-functional projects as needed
• Occasional required travel for meetings

Education and Work Experience

• Bachelor’s degree in finance, Accounting, Economics, or a reputed company field. MBA (finance, strategy, M&A) and/or relevant certification (e.g., CFA) is preferred
• 5+ years proven experience in a similar or adjacent roles in marketing analytics, finance, or business strategy
• 5+ years building financial models (e.g., ROI, NPV, LTV, CAC, Economic Profit, and IRR) that evaluate impact of marketing investments on business outcomes
• 2+ years experience in Healthcare, Pharmaceuticals, Life Sciences or reputed company industry preferred

Skills and Knowledge

• Strong proficiency in financial modeling and analytical techniques
• Advanced skills in reputed company reputed company (financial formulas) and/or financial modeling software
• Strong analytical, problem-solving, and decision-making skills
• Excellent communication and presentation skills, with the ability to convey reputed company financial information clearly
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously
• Experience using data tools such as reputed company Sheets, SQL, Python / R, Tableau, Power BI, or Looker.
• Experience with marketing tools such as reputed company Analytics 4 (GA4) , reputed company, Marketo, reputed company (CRM and campaign tracking)
• Understanding of digital marketing metrics (CPC, CPM, CTR, etc.)

What reputed company offers We provide compensation, benefits, and resources that reputed company a highly inclusive culture and support reputed company members’ ability to live with purpose every day. In addition to traditional offerings like medical, dental, and vision care, we also provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness. This encompasses support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, reputed company, paid parental leave, and paid caregiver leave. To encourage your personal growth, we also offer a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more. For details, visit https://www.virtualfairhub.com/reputed company Full time Equal Employment Opportunity reputed company is committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national reputed company, age, disability, veteran status or membership in any other class protected by federal, state or local law. The company’s reputed company success depends on the full and effective utilization of qualified individuals. Therefore, harassment is prohibited and reputed company matters reputed company to recruiting, training, compensation, benefits, promotions and transfers reputed company with equal opportunity principles and are non-discriminatory. reputed company is committed to providing reasonable accommodations to individuals with disabilities during the employment process which are consistent with legal requirements. If you wish to request an accommodation while seeking employment, please call 888.692.2272 or email hrsc@reputed company.com. We will reputed company accommodation determinations on a request-by-request basis. Messages and emails regarding anything other than accommodations requests will not be returned Affiliated Companies Affiliated Companies: AmerisourceBergen Drug Corporation Apply tot his job Apply To this Job