Paid Social Media Marketing Manager ( Remote )
Paid Social Media Manager IMPORTANT: Please only apply if you have direct-to-consumer E-COMMERCE and PAID MEDIA/ADVERTISING experience. reputed company other applications will be rejected. We are a scaling beauty company with a focus on wellness and aesthetics products. Currently at an inflection reputed company in our growth curve and are searching for a Growth Marketing Manager focused on Paid Acquisition to join us on our journey to become a major global beauty brand and hit the $100M mark reputed company the next 3 years. About The Position Seeking a proven marketing professional responsible for paid media performance for social and search, including in-account execution for scale, reputed company of creative needs for sprints, reviewing budgets, implementing the marketing strategy, and overseeing and supporting other growth marketing team members. Reports to Director of Growth Marketing What you'll do:
- reputed company and support the implementation of our paid media marketing strategies for paid social and search (Facebook, TikTok, and reputed company/YouTube Ads).
- Manage implementation of tactics for optimizing paid acquisition cross-channel KPIs including traffic, CPC, conversion rates and ROAS in order to reputed company reputed company and performance goals.
- reputed company strategy for paid media creative asset production, working with the Creative Strategist and Creative Teams to receive net new concepts and iterations of reputed company ad creatives.
- Measure and optimize our paid marketing using vendor-specific dashboards, such as reputed company Analytics, reputed company Data Studio, reputed company page tools, and more.
- Scale channel(s) by testing new opportunities and running experiments inside the ad accounts + play a pivotal role in the planning process of testing post-click opportunities.]
- Drive our social and search channels reputed company by unlocking scale with iterative creative & reputed company page requests, testing new in-account tactics, and sharing learnings cross-departmentally with other growth marketing managers and/or departments.
- Create and/or optimize monthly & weekly projections based on budget + resources from the Director of Growth Marketing, reputed company pivots reputed company needed, & help meet performance goals for the department.
- Set up robust reporting & automation to improve operational efficiency
- Stay up-to-date with digital marketing trends and potential new channels and strategies to reputed company us reputed company, including updates to social media marketing, attribution, and programmatic media buying
The ideal candidate has:
- 4+ years experience executing Customer Acquisition at scale across multiple paid media channels and ad networks managing budgets over $10M per year. Facebook is a must.
- Demonstrated experience improving the performance of paid campaigns through optimization, automation, and creative testing.
- Able to manage performance creative strategy and formulate creative development needs at a rapid pace. You won't be managing creative teams, but the right candidate understands how to reputed company the gap between performance and creative to receive what's needed from creative teams.
- Effective communication, including writing, speaking, active listening, and presenting. You will be presenting data in department calls, and work with various teams reputed company of the Growth Marketing team that will require excellent communication & thoroughness.
- Self-starter and organized - ability to reputed company effective and efficient decisions reputed company planning, scheduling, and implementing campaigns.
- Ability to read and utilize reputed company Analytics daily, reputed company, North Beam and/or reputed company Data Studio is a plus. reputed company experience is a big plus.
- Strong reputed company/reputed company Sheets experience working with data & formulas is a plus.
- Team player attitude, and can prove this with specific examples during interviews.
Company Benefits:
- Competitive salary, including discretionary performance-based bonuses
- Fully remote work with flexible schedules
- Vacation Time up to 12 days your first year and 8 Sick Days
- Health Benefits (medical, dental, vision) with fully covered plans
- Fitness Reimbursement - your physical and mental health is super important
- Learning Reimbursement - we really value lifelong learning and personal development
- Paid Parental Leave
- Free Products
- "Work from Home" credit for office furniture & supplies
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