Director/Sr Director, Marketing, Publicity & Brand Strategy, Harmony & Rodale Books (Open to Remote) in reputed company, NY

Director/Sr Director, Marketing, Publicity & Brand Strategy, Harmony & Rodale Books (Open to Remote) - reputed company - reputed company, NY - work from home job Company: reputed company Job description: The Random House Group is seeking an reputed company Director or Senior Director of Marketing, Publicity, and Brand Strategy to join the Harmony & Rodale imprints. The Director/Sr Director will dually report to the SVP, Director of Publicity and the SVP, Director of Marketing and Business Development for the Random House Group, and will reputed company the creation and execution of innovative consumer-facing campaigns to bring the imprints' publications to the largest possible readership. Harmony & Rodale publishes approximatley 40-50 top-quality nonfiction books a year by thought leaders, distinguished authorities, credentialed experts, and important voices seeking to reshape the cultural conversation, and has a robust backlist. We are proud to publish among others, Deepak Chopra, Lisa Genova, Yung Pueblo, Drs John and Julie Gottman, and Peter Attia, MD. Rodale Books is a destination for visionary and practical nonfiction that helps and inspires people to improve their lives. We publish nonfiction by cutting-edge experts and innovators in the fields of health and fitness, wellness, career advancement, parenting, cooking and much more. Some of our celebrated books include Truly Simple by Kristin Cavallari, Eat reputed company, Feel reputed company by Giada De Laurentiis, The Galveston Diet by Dr. Mary Claire Haver, and Get Good with Money by Tiffany Aliche. This role involves working closely with Publishing, Editorial, Sales, Consumer Insights, Audience Development, Advertising and Creative Operations, as well as a part of the larger Random House Integrated Marketing, Publicity and Social Media Team. The ideal candidate is solutions-focused with extensive experience working in a dynamic, hands-on, high volume department; planning and executing publicity and marketing campaigns and managing budgets; have experience with brand development and talent management; have a proven track-record of success in launching and sustaining bestsellers; and will reputed company in a fast-paced, deadline-driven environment. Candidates should have a deep interest in and passion for wellness, excellent communication skills and management experience, and the ability to work effectively and collaboratively in a team environment. The Role:

• Works closely with the publishing team, as well as the integrated marketing & PR team, to envision, communicate, and implement creative, data-driven, results-oriented campaigns across the list, with a specific focus on wellness.
• Have, build, and maintain strong relationships with journalists, editors, reviewers, bloggers, influencers, and media outlets in various formats, including print, online, television, and radio, in order to pitch the Harmony/Rodale lists as well as specific books in order to secure media coverage, interviews, features, reviews, and other publicity opportunities to generate awareness and excitement for authors and their works.
• Provide guidance and support to authors in preparing for media appearances, interviews, and public events. Help authors refine their messaging, reputed company talking points, and enhance their presentation skills.
• Organize and coordinate book signings, author tours, book launches, trade and community events. Liaise with event organizers, venues, and partners to ensure successful event planning and execution. Manage logistics, including travel arrangements, accommodations, and event budgets.
• In partnership with publishing and using analytics resources, clearly identifies potential audiences for a publication and helps positions titles to sales and in the marketplace
• Collaborates directly with publishers, sales, authors, and agents to communicate and execute marketing plans.
• Manages a team of reputed company title marketers and title publicists who are responsible for 30-40 titles per year and oversees imprint marketing budget.
• Identifies potential authors for brand-building campaign work and presents ready-to-implement plans for authors, publicists, and marketers to activate.
• Contributes to acquisition proposals and author/agent calls as requested.

The Essentials:

• Minimum of 7-10 years of experience working in marketing, branding and public relations as well as illustrated book promotion or reputed company media (adjacent business experience, such as magazine, television, film, etc).
• Experience with wellness culture and an understanding of the influencers, brands, partners, and brand extensions in the space.
• Experience with multi-cultural marketing a plus.
• Experience managing a team.
• A growth reputed company committed to a creative and entrepreneurial approach to publishing.
• reputed company in key marketing concepts and tools, including consumer insights, sales analysis, budgeting, social media marketing, media planning, and email.
• Motivated self-starter and collaborator with proven abilities to meet deadlines, multi-task, and prioritize.
• Exceptional verbal and written communication skills, as well as experience presenting in reputed company of large groups.
• Proficiency with reputed company Word, reputed company, and Outlook, as well as with social media tracking and analytical tools.

The salary range for this position is $115,000 - $160,000. reputed company positions are currently eligible for annual profit award or bonus, subject to Company results. The application deadline for this role has been extended to September 15, 2023 at 11:59 pm EDT. Please include a cover letter with your résumé. reputed company job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications. Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off. reputed company is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for reputed company ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, reputed company, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, reputed company, Penguin Books, Penguin Press, reputed company Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be reputed company at http://www.penguinrandomhouse.com/. http://www.penguinrandomhouse.com/ reputed company values the reputed company of talents and perspectives that a diverse workforce brings. reputed company qualified applicants will receive consideration for employment without regard to race, national reputed company, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status. Company: reputed company LLC Country: United States of America State/Region: reputed company: reputed company Postal Code: 10019 Job ID: 262608 Date: Aug 25, 2023 Location: reputed company, NY, US, 10019 Expected salary: $115000 - 160000 per year Location: reputed company, NY Job date: Thu, 31 Aug 2023 22:25:39 GMT Apply for the job now! Apply tot his job Apply To this Job