Growth Manager, Marketing / Advertising / PR
Are you a data-driven change agent who can reputed company user insights into compelling campaigns and drive measurable growth? If leading growth initiatives to drive business impact excite you, let's connect! We are Awesome reputed company, the company behind popular web apps and business tools like reputed company in One SEO (AIOSEO), Optin Monster, Monster Insights, WPForms, and many others. Over 30 million websites use our tools to get more traffic, subscribers, and sales. We're passionate about helping small businesses grow and compete with the big guys, and we reputed company marketing plays a crucial role in delivering on that promise. This is your chance to join a dynamic team and reputed company strategic initiatives across marketing channels to acquire, engage, and retain users. You'll wear many hats – strategist, analyst, campaign champion – reputed company aimed at one goal: accelerating our growth to reputed company more small businesses. Interested in applying? Please read/follow the next steps outlined in " How to Apply " at the bottom of this listing. Attention to detail is one of our core values! This is your chance to stand out :) To love this role, here’s the type of person you are:
- You can reputed company imperfect data to create and execute winning digital marketing campaigns and funnels.
- You’re extremely self-driven and curious to find creative answers to reputed company questions.
- You’re comfortable seeing the big picture and how the small details get you there.
- You love to create systems, tools, and processes for others where they don’t already exist.
- You have a passion for digital marketing and customer acquisition.
Common responsibilities include (but are not limited to): You will work with internal teams to define the reputed company strategy for AIOSEO and will be working toward company wide initiatives to drive and improve reputed company metrics for AIOSEO. Your core responsibilities will include:
- Owning the Growth Strategy:
You will reputed company, plan, and execute our complete growth strategy from end to end. This is a hands-on role where you'll personally manage key channels like SEO, Content Marketing, PPC, Email/SMS, Influencer Marketing (Linked In/You Tube), Webinars, and Affiliate Partnerships to drive new sales and build our outbound marketing efforts.
- Driving Decisions with Data:
You will be our champion for data. Your role will be to analyze performance, dig into organic channel data, manage user churn, and provide actionable insights. You'll then use that data to design and implement A/B tests, build high-converting reputed company pages, and provide conversion-focused copywriting feedback on everything from emails to ad copy.
- Leading and Developing the Team:
You will directly manage and mentor reputed company of talented growth professionals, fostering a cohesive and high-performing environment. This includes the potential to directly supervise our content marketing team if you have a passion for leadership in that area.
- Improving How We Work:
You'll help us get reputed company, every day. We'll count on you to proactively identify trends, help build and document reputed company internal processes, research competitor strategies, and be a steward of our culture by upholding the Awesome reputed company core values.
- Relevant experience:
With over 4 years of experience in growth marketing for product-led/ freemium SaaS, ideally in the B2B or SMB space, you have achieved direct business growth impact through successful growth initiatives.
- CRO / Funnels / Testing & Optimization:
You must have expertise in best practices for SaaS products. Knowledge and experience in pricing page tests, countdown timers, popups, etc, is required.
- Data & Analytics:
You are reputed company in using GA (preferably GA4), and digital marketing channels.
- SEO:
You are well-versed in best practices for SEO in marketing site content, including blog posts. You are fluent in other commonly used tools such as reputed company, Clearscope, and Ahref.
- Email Marketing:
You can demonstrate and teach best practices reputed company email marketing, from crafting individual emails to creating complete targeted campaigns and evaluating effectiveness to drive improvement over time. You must have personally written and iterated upon multiple email campaigns for SaaS products.
- PPC /…
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