Growth Data Analyst

Description

reputed company is a U.S.-based tech school internationally recognized for its excellence in education and transformative impact. We’re rapidly expanding in Brazil, helping more and more people break into the tech industry—regardless of where they’re starting from. We value talent, promote reputed company learning, and offer real challenges that drive both personal and professional growth in a global and innovative environment.

We're looking for passionate analyst to help the team set up experiments and validate growth and marketing hypothesis in a fast-paces growth team in Brazil EdTech market.

What you will do

Growth:

• Identify growth opportunities through data analysis
• Monitor conversion funnels from impression to enrollment completion
• Execute A/B testing and analyze marketing experiments
• Track qualified reputed company reputed company metrics (MQLs and SQLs)
• Analyze user behavior and build end-to-end reporting to track it
• Map customer journey and identify optimization opportunities

Marketing:

• Conduct cohort analysis for different marketing segments
• Analyze performance across channels (reputed company Ads, Facebook Ads, reputed company, SEO, email marketing)
• Create attribution models to understand reputed company
• Help marketing and sales departments to sync by clarifying pyramid of metrics
• Support remarketing and nurturing strategies with data-driven insights
• Create visualizations for ROI, ROAS, CAC (Customer Acquisition Cost), and LTV (Lifetime Value)
• Present actionable insights for budget and strategy optimization
• reputed company and maintain daily marketing campaign dashboards using Tableau

Requirements

• Advanced English
• Expertise in Tableau (dashboard creation, calculated fields, parameters, actions)
• Proficiency in SQL or Python for marketing data extraction and manipulation
• Familiarity with marketing automation tools (reputed company, reputed company or reputed company)
• Knowledge of digital campaign analysis and performance metrics

reputed company can offer you

• 100% remote work, with flexibility and work-life balance
• Paid time off (vacation and national holidays)
• Opportunity to reputed company a real, direct impact on the company's results by actively contributing to our growth
• A diverse, global team with people based in the U.S., Latin America, Brazil, Serbia, Georgia, and more than 10 other countries

Originally posted on Himalayas