Digital Marketing Specialist at RVNAhealth Ridgefield, CT

Digital Marketing Specialist job at RVNAhealth. Ridgefield, CT.

Job Description

Job Description Why RVNAhealth? RVNAhealth (formerly known as RVNA, the Ridgefield Visiting Nurse Association) is a twelve-time winner of the Hearst Media Top Workplaces Award. We offer rewarding career opportunities where you can make an enormous impact . Benefits of Working at RVNAhealth RVNAhealth is committed to providing an exceptional, supportive, and progressive work environment for each employee.

We offer

• Competitive compensation
• Extensive benefits, including medical, dental and vision insurance, a 403(b) plan with matching contributions, life and disability insurance plans
• Paid time off
• Personal Wellness Days
• A supportive and employee-centric culture
• Comprehensive orientation
• Career path
• Ongoing educational, training and certification opportunities
• Wellness programs
• Work-life balance

Position Overview: We are looking for a creative and versatile Digital Marketing Specialist to join our team! This role focuses on social media management, graphic design, and event support, ensuring our brand is consistently represented across all digital platforms. The ideal candidate will be a team player with a strong background in content creation, digital advertising, and graphic design. Must have the ability to manage multiple projects and collaborate effectively with various departments. Key Responsibilities: 1. Social Media Content Management: o Create, design, and schedule daily/weekly social media content across all social media platforms. o Collaborate with other departments to develop content strategies o Capture photos and videos for content creation. o Plan and execute social media campaigns o Edit images and videos to ensure high-quality content. 2. Social Media Advertising: o Design graphics for social media ads on Facebook and Instagram o Track ad performance, test new strategies, and optimize based on results. o Updated community calendars o Develop ads for all agency service lines 3. Graphic Design and Print Material Creation: o Create and update flyers, postcards, greeting cards, brochures, and promotional materials with graphics o Create posters and yard signs for annual events. o Format and create evergreen newsletters quarterly and customize newsletters for different locations or departments. 4. Event Assistance: o Assist in creating and printing promotional materials for events, including o Support event setup All hands-on deck. 5. Google Ads and Analytics: o Understanding of Google ad placement and analytics. Qualifications: Education: Bachelors degree in Marketing, Graphic Design, Communications, or a related field. Experience: 2-4 years of experience in digital marketing, social media management, and graphic design. Technical Skills: o Proficiency in all social media platforms and scheduling tools. o Understanding of Google ads and analytics. o Strong graphic design skills with experience in Canva and design tools o Experience with social media advertising platforms and analytics. o Familiarity with email marketing tools (e.g., MailChimp, Constant Contact) and content management systems. Soft Skills: o Excellent communication and collaboration skills. o Ability to manage multiple projects and deadlines simultaneously. o Strong attention to detail and creativity. o Ability to work independently and as part of a team. RVNAhealth is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. RVNAhealth is committed to building a workplace where inclusion is not only valued but prioritized. Apply tot his job Apply To this Job