Marketing & Brand Manager
Company Description
AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle brands. Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!Job Description
As a Marketing & Brand Manager, you will be responsible for increasing the share of private brands by effectively and efficiently managing assigned product categories and their characteristics in line with market needs. Ensure continuous expansion of the product range and optimization of product categories to reach the maximum number of customer segments while maintaining ROI.
Responsibilities
- Definition of Category segmentation rules and Product lines development plan for assigned product categories
- Definition of Category segmentation rules for cluster segmentation in Product Category
- Determination of demand forecast based on potential for use in demand planning
- Development of recommendations for product lines based on collected data.
- Drawing up the ToR for the creation of Trade and Sales materials and monitoring the implementation of the ToR
- Organize market, competitor research. Category, Competitor and Private Brands Products analysis to identify opportunities for product improvement.
Requirements
3+ years of relevant work experience in aftermarket spare parts (Premium brands vendors, distributors or manufacturers are preferred)
3+ years in Marketing, Analytics, Product Management or Sales;
Language Skills: English = C1, Russian = C1 (can be discussed individually with candidate)
Bachelor's or Master's degree in the following fields: merchandising, marketing, management, economics etc.
Flexibility, ability to negotiate, offer different ways to solve professional tasks
Market & Competitors Analysis
Analysis of customer/consumer needs
New Product Development
Marketing/Sales of technically complex products for B2B and B2C customers
Good Leadership & Managing Skills (regular management, project management)
Good communication skills
Product Management
Agile Project Management
What do we offer?
Competitive salaries based on your professional experience
Stable employment in a fast-growing international company
A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more
Guaranteed 26 vacation days per calendar year, regardless of seniority
An extra day off to celebrate your birthday
Mental Wellbeing Program – free and confidential mental and physical health support services for you and your immediate family, covering a wide range of personal and work-related issues
AUTODOC corporate discount (up to €1,080 per year) for purchasing car parts at special rates for personal use
Opportunities for advancement, further training (over 650 courses on soft and hard skills available on our e-learning platform), and coaching
Free English, German, and Polish language classes
Referral program with attractive incentives
Flexible working hours and hybrid or fully remote work model
Join us today and let’s create a success story together!
Originally posted on Himalayas
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