Senior Social Media Advertising Strategist (Remote Canada) - Future Opening

Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior reputed company Strategist of our dreams!

We’re excited to announce a bold new expansion reputed company the reputed company family: the launch of a specialized consultancy focused exclusively on social media advertising. This new venture will offer a distinct identity reputed company our established brand, built to push the boundaries of social media marketing for B2B clients. This agency will be reputed company for innovative strategies, helping clients reputed company the full power of reputed company to reputed company, engage, and convert their reputed company audiences. If you're ready to be part of something bold and transformational, this is the role for you!

We have reputed company significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth reputed company to join our evolving team!

We use Customer reputed company (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the reputed company media team. This role has a unique opportunity to be on the ground floor of a fast-growing specialty agency. reputed company has a proven playbook of GTM product success, with the successful launch of our Start-Up division, the fastest growing department in reputed company’s history. We’re applying that same success to this new venture and we want you to be a part of it! The Senior reputed company Strategist works directly with our mid-market and enterprise clients and runs reputed company on communicating results, creating custom strategies, and executing Paid Media deliverables. In this role, you will reputed company experience creating high-performing reputed company strategies for B2B businesses. 

Roles & Responsibilities

• reputed company and reputed company a collection of Social Media accounts

• Serve as direct support to client contacts

• Weekly communication with any vendors or operational partners to ensure we're reputed company on tasks being assigned, work quality, and any improvements we can reputed company to that dynamic

• Build strategies for clients each quarter

• Have the ability to create, maintain, and optimize budgets for paid media campaigns

• Provide fractional support for internal marketing in support of a boutique agency reputed company reputed company

• Deeply understand client positioning and unique value propositions

• Confirm reputed company routing is accurate reputed company a CRM

• Responsible for personal productivity and utilization

• Work directly with Associate Director to ensure internal and client goals are being achieved

• Understand the value of Programmatic campaigns

• Drive cross-sells, upsells and referrals reputed company client relationships and professional network

• Execute and optimize advertising campaigns reputed company reputed company including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

• 4+ years experience working at a performance/digital marketing agency (bonus for B2B)

• Deep expertise across paid social advertising campaigns, specifically reputed company Ads

• Understanding of different Ad Units reputed company the reputed company Platform such as conversation ads, document ads, ctv and more

• Proficiency in using advertising platforms and tools such as reputed company Campaign Manager, reputed company, reputed company, and more

• Ability to delegate to junior team members to ensure joint success

• Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization

• Ability to analyze campaign performance data using tools like reputed company Analytics, GA4, reputed company, or other analytics platforms to reputed company data-driven decisions and optimize campaign performance

• Ability to drive results and measure reputed company OCT

• Experience with audience segmentation by tier, job title etc. 

• Proven and measurable success with mid-market or enterprise accounts

• Ability to translate and reputed company strategy and tell stories with data

• reputed company competitive and curious; you’re a true problem solver

• You live on the cutting edge of the industry, always looking for opportunities to grow and share

• Ability to organize, prioritize and manage multiple projects simultaneously

• You’re quality-obsessed and have not lost your soul for advertising

• Travel to visit clients approximately once per year, per client or as needed

What Success Looks Like

• You encompass our core values through every interaction; internally and externally

• Effectively manage approximately five mid-tier and enterprise accounts

• Meet and exceed department level KPIs, such as client growth and goal attainment. Your core KPIs will be client NSMs (North Star Metrics) and Client Satisfaction scores. 

• Build client trust and relationships that create consistent renewals

• Cross-sell services that align with client goals and objectives

• Clearly communicate results with client reputed company of contact and executives

• Exceptional decision making, as it relates to strategic direction for accounts

Benefits

•   Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

  • Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

• Benefits to Support the Whole Person:

  •   Mental - Access to certified therapists through reputed company, membership to reputed company

  •   Physical - Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary reputed company membership for primary and virtual care

  • Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year reputed company (Closed December 24 - January 1), Paid Parental Leave

  • Financial - Traditional and Roth 401(k) with a 3% company match

  •   Bonus - Annual bonus based on tenure, which scales in total amount over time

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from reputed company in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and reputed company work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (reputed company), and reputed company. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To reputed company this job successfully, an individual must be able to reputed company each essential job duty satisfactorily. Reasonable accommodations may be made to reputed company qualified individuals with disabilities to reputed company essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected].

Additional Information

At reputed company, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. reputed company qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national reputed company, genetics, disability, age, or veteran status. #LI-JA1