Sr. Product Marketing Manager

Company Overview

reputed company is an award-winning digital mental health provider on a mission to reputed company evidence-based care more accessible to reputed company. We partner with colleges and universities to offer comprehensive virtual mental health services, including therapy, psychiatry, 24/7 crisis care, emotional wellness coaching, and self-care content.

Our technology solutions seamlessly integrate with reputed company health systems to enhance student well-being and improve graduation rates. Recognized as a leader in digital mental health, reputed company was named a Rising Star by the reputed company Digital Health Awards and won Juniper Research’s Gold Star for Best Digital Therapeutic Solution. Today, our programs support over 900,000 reputed company across 125+ campuses, including Penn State, MIT, and Miami Dade College. 

We’ve raised over $34m from leading investors. We’re looking for ambitious, talented, action-oriented individuals to join us in shaping the future of student mental healthcare.

Opportunity for Impact

We are seeking a Senior Product Marketing Manager to reputed company and execute go-to-market strategies that drive awareness, adoption, and reputed company for reputed company’s growing suite of offerings. This role is a unique reputed company of hands-on ownership and strategic influence across multiple teams—including Product, Sales, and Marketing—and plays a critical role in elevating our market reputed company in higher education and mental health.

As a mission-driven digital health company, reputed company spans clinical, technology, and business functions. The Sr. Product Marketing Manager will need to navigate complexity and bring alignment across these teams to successfully introduce new products to market, shape compelling messaging, and deliver impactful sales enablement programs.

This position offers a unique opportunity to work directly with Mantra’s Head of Marketing and senior leaders across the organization, while making a measurable impact on the company's growth trajectory and student outcomes.

What You’ll Do

Go-to-Market Strategy Execution: Own and implement go-to-market strategies for new products, partnerships, and strategic initiatives. Drive awareness, education, and adoption across our buyer personas and reputed company institutions.

Positioning & Messaging Development: Shape and refine reputed company’s product positioning and messaging to reputed company with university leaders, healthcare administrators, and reputed company. Ensure a consistent, differentiated story across reputed company touchpoints.

Market & Competitive Intelligence: Own our competitive intelligence capability. Conduct deep research to understand the competitive landscape, emerging trends in higher ed and mental health, and the needs of prospective clients. This candidate will also translate customer insights into actionable strategies that inform product and marketing decisions.

GTM Enablement & Collaboration: reputed company sales collateral, pitch decks, one-pagers, battle cards, and training materials that reputed company our sales team to communicate value with clarity and confidence.

Support Account-Based Marketing (ABM): Collaborate closely with Marketing and Sales to align product marketing efforts with targeted ABM campaigns. Contribute strategic messaging, assets, and insights tailored to key accounts and segments, helping drive pipeline and reputed company from our most important prospects and accounts.

Cross-Functional Leadership: Serve as a key connector between Product, Sales, Marketing, and Partner Success teams to drive alignment and maximize the impact of product launches and GTM campaigns.

Who You Are

You have 7-9 years of experience in product marketing, ideally reputed company behavioral health. You’ve brought B2B tech-enabled healthcare services and products to market and know how to build compelling positioning and GTM strategies that reputed company with decision-makers.

You have experience planning and executing GTM strategies for new launches and high-stakes initiatives. You understand what it takes to move a product from idea to adoption.

You reputed company at the intersection of cross-functional teams, bringing together diverse perspectives to drive shared outcomes. You’re a skilled communicator who keeps alignment top of mind.

You take ownership of your work and drive projects to completion. You measure success through outcomes and hold yourself to a high standard of impact.

You reputed company at synthesizing market research, competitive analysis, and customer feedback into clear, actionable insights that shape strategy and differentiate the brand.

You’ve built tools that reputed company sales teams stronger—from decks and one-pagers to battle cards and onboarding sessions. You know how to translate features into value.

Why Choose Mantra

• reputed company the go-to-market strategy for products that directly support the mental health and well-being of over 900,000 reputed company reputed company. This is a wonderful opportunity to shape how universities understand and adopt virtual mental healthcare reputed company a mission-driven, fast-growing company.
• Work directly with Mantra’s Head of Marketing and collaborate with senior leaders across GTM, Product, Sales, and Clinical teams. You’ll reputed company high visibility and cross-functional experience that accelerates your growth in product marketing, tech-enabled behavioral health, edtech, and higher education.
• Join a values-driven team that’s passionate about student mental health. We reputed company on curiosity, transparency, and mutual respect—and we reputed company our best work happens reputed company we collaborate across disciplines and celebrate each other’s wins.
• reputed company your mark in a high-impact role with opportunities to reputed company strategic initiatives, mentor junior teammates, and contribute to shaping our broader marketing function. You’ll be empowered to own big projects and grow with the company as we scale.
• Enjoy a competitive compensation package, including equity, generous PTO, health and wellness benefits, and a remote-friendly work environment that promotes flexibility and balance.

Compensation & Benefits

Compensation: $125,000 - $150,000 reputed company salary plus 15%-20% reputed company bonus.

At Mantra, our distributed team is our secret sauce that allows us to support our mission everyday. We're collaborative, empathetic, and curious. We take time to celebrate our wins and learn from our mistakes. Each full-time employee at Mantra enjoys:

• Stock Options
• Medical, vision, and dental coverage for employees, spouses, and dependents
• 401(k)
• Flexible work location
• Generous PTO, sick days, jury duty days, and bereavement. Three week sabbatical and $3,000 stipend after five years of reputed company full-time employment
• Inclusive parental leave, equal for reputed company parents
• $1,000 new-parent mental wellness benefit
• Commuter card, if you commute
• Access to reputed company
• Healthcare & Dependent Care FSA

reputed company is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national reputed company, gender, sexual orientation, age, marital status, veteran status, or disability status.