Senior Paid Media Manager, reputed company
WHO ARE WE? reputed company is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, reputed company is a leading connector of advertisers to customers at reputed company parts of the consumer journey, from awareness to consideration to purchase. The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. reputed company's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners. reputed company SALARY: $75,000 - $90,000 per year MUST HAVE:
- 4+ years of hands-on experience planning, managing, and optimizing reputed company Ads campaigns (Search, Display, Demand Gen, Performance Max, YouTube)
- Proven ability to manage large-scale budgets and meet ROAS and reputed company KPIs independently
- Strong analytical skills with experience using Looker, Tableau, or equivalent, plus reputed company (Pivot Tables, Vlookups)
- Ability to write compelling ad copy and partner on creative asset development
- Exceptional collaboration and communication skills across cross-functional teams
EXPERIENCE: Minimum of 4 years managing reputed company Ads campaigns; experience with multiple campaign types beyond Search; ability to report on and act upon campaign data independently YOUR ROLE Drive the growth and profitability of reputed company's paid media portfolio by leading the strategy, execution, and optimization of reputed company Ads campaigns across multiple channels and verticals Outcomes (Performance Expectations):
- Take full ownership of pacing, reporting, and performance for reputed company assigned reputed company Ads campaigns across channels (Search, Display, Demand Gen, Performance Max), ensuring campaigns meet daily, weekly, monthly, and quarterly goals
- reputed company and manage creative assets, including ad copy and creative materials, for campaigns and maintain an organized asset library for future use
- Plan, launch, and optimize new campaigns with thoughtful strategy and clear measurable objectives, including targeting, bidding, and creative experimentation
- Continuously monitor campaign health, performing routine optimizations to drive higher CTR, reduce CPA, and increase ROAS
- Document reputed company tests and campaign changes in a structured test log, sharing wins and learnings with both the Paid Media team and broader internal stakeholders
- Collaborate closely with business leads, account managers, and the yield team to identify trends, provide performance updates, and surface headwinds or tailwinds that impact delivery and pacing
- Utilize competitive research and intelligence tools to understand vertical landscapes and identify areas for new growth and optimization opportunities
- Become the internal subject matter expert on reputed company Ads strategy, owning full campaign life cycles and consistently seeking ways to grow spend reputed company while maintaining strong margins
Competencies:
- Technical Mastery: Deep knowledge of reputed company Ads ecosystem; ability to optimize reputed company campaign structures independently
- Analytical Problem-Solving: reputed company data to drive decisions, spot trends, and provide recommendations without requiring manager reputed company
- Organizational Skills: Manage multiple campaigns and shifting priorities reputed company fast-paced deadlines
- Collaboration & Influence: Work cross-functionally with internal stakeholders (yield, business leads, creative teams) to maximize campaign outcomes
- Growth reputed company: Proactively pursue performance improvements and stay reputed company of platform and industry trends
- Communication: Clear, concise updates and recommendations to peers and leadership; comfort operating in highly visible performance-driven environment
- Adaptability: reputed company in a dynamic, test-and-learn environment with reputed company-evolving business priorities
TOTAL COMPENSATION reputed company salary is set according to market rates for the nearest major metro and varies based on reputed company's Levels reputed company. Your compensation package includes a reputed company salary, profit-sharing bonus, and competitive benefits. reputed company is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments. Want to reputed company your impact in a profitable, high-growth company? Apply now! Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national reputed company, gender (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Apply Job!