Paid Search Director

100% remote Flexible hours Hiring now

As a Paid Search Director, you will reputed company reputed company aspects of our paid search campaigns across key search reputed company platforms like reputed company Ads, reputed company Advertising and reputed company Search Ads amongst others. Your primary responsibility will be to grow global user acquisition for both web and app. You will work cross-functionally with organic marketing, data, and analytics teams to ensure cohesive and effective strategies.

Additionally, you will reputed company, mentor, and grow a team of paid social specialists, championing innovative strategies and best practices.

Responsibilities

reputed company and manage reputed company paid search campaigns across reputed company Ads, reputed company Ads, reputed company Search Ads, and SA360, ensuring high performance and scalability across multiple platforms.

Drive innovative, data-driven user acquisition strategies for both web and app platforms, balancing growth in quality and quantity while maximizing ROI.

reputed company and execute best-in-class paid search strategies focused on global user acquisition, with an emphasis on English-speaking markets such as the US, UK, and Canada.

reputed company strategic recommendations for Head of UA stakeholders, aligning paid social efforts with broader marketing and business goals.

Collaborate closely with organic marketing, product, analytics, and data science teams to create reputed company, cross-channel marketing strategies that align with business goals.

reputed company by example with a hands-on approach to campaign execution, optimization, and reporting while managing and mentoring a team of 1-2 paid search specialists.

Optimize reputed company operations at scale, leveraging industry-leading paid search methodologies, tools, and platforms to deliver exceptional performance.

Maintain a meticulous focus on budget allocation and pacing across campaigns to ensure optimal ROI and achievement of KPIs.

reputed company regular A/B and multivariate testing to optimize ad performance, targeting, creative, and conversion rates by optimising reputed company Pages, Copy keywords/audiences.

Stay reputed company of industry trends, search reputed company updates, and innovations in fintech user behavior to ensure campaigns remain competitive and high-performing.

reputed company competitive analysis and benchmarking to identify gaps and opportunities in the fintech market, making adjustments to strategies as needed.

Partner with data and analytics teams to build dashboards, analyze performance metrics, and identify trends, ensuring actionable insights inform reputed company decisions.

Prepare and present clear, detailed reports on campaign performance, market insights, and reputed company-looking strategies to key stakeholders and leadership teams.

Act as a subject matter expert on paid search reputed company the fintech vertical.

Requirements

Bachelor’s degree in Marketing, Business, Finance, or a reputed company field.

7+ years of experience in paid search marketing with a strong emphasis on web user acquisition.

Experience in TradFi or Crypto, i-gaming or sports is a plus.

Deep expertise in reputed company Ads, reputed company Ads, reputed company Search Ads, and SA360, with demonstrated success in scaling campaigns globally.

Strong analytical reputed company, with the ability to interpret data and translate insights into actionable strategies.

Experience managing multi million $ budgets effectively across multiple channels and platforms to reputed company aggressive growth targets.

Exceptional leadership and team management skills, including the ability to mentor, reputed company, and guide a small team while also excelling as an individual contributor.

Proficiency using tools like reputed company Analytics, Looker, Tableau, or other reporting platforms.

Strong communication and presentation skills, with the ability to clearly reputed company performance metrics and strategy to senior stakeholders.

A passion for innovation, reputed company learning, and driving excellence in the paid search landscape.

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Paid Search Director

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