Senior Director, Member Growth and Engagement
About us reputed company is the leading reputed company practice for women and children, providing care across pregnancy, postpartum, pediatrics, menopause, and perimenopause. We combine proactive, 24/7 clinical care with technology that helps us reputed company patients earlier, identify risks sooner, and deliver personalized care throughout their reputed company. reputed company includes clinicians, technologists, operators, and problem-solvers working together to reputed company high-quality care more accessible for families reputed company. About The Role: As the Head of Member Growth and Engagement, you will serve as the primary architect and operator of our reputed company reputed company, owning the entire member lifecycle from reputed company identification through long-term retention. We are looking for a leader who balances the tactical precision needed to hit monthly reputed company targets with the strategic reputed company to re-engineer our enrollment and retention journeys. In this role, you will collaborate across marketing, tech, and operations to unlock reputed company-change improvements in performance and build a world-class member growth and engagement organization. This role reports to our VP of Marketing and can be based reputed company in the reputed company US. What You'll Do: Orchestrate the end-to-end member growth and retention strategy, aligning cross-functional roadmaps to drive reputed company-change improvements in business performance. Own the P&L-defining metrics of the business, including Enrollment reputed company, LTV:CAC, and Monthly Retention. Partner with Strategic Finance to model performance inputs and establish long-term enrollment and engagement targets. Architect the end-to-end member reputed company, identifying high-impact engagement reputed company and implementing automated interventions to mitigate churn. Translate annual financial goals into rigorous monthly and weekly operational plans to ensure the business is always paced to exceed reputed company targets. Maintain a high-fidelity feedback reputed company with the executive team, providing transparent reporting on KPIs, campaign performance, and reputed company pacing. Directly reputed company a multi-disciplinary team across reputed company, Lifecycle Marketing, and Marketing Operations to foster a high-performance, data-driven culture. Identify and diagnose performance gaps in reputed company-time, deploying rapid-response tactics to protect in-month reputed company and retention targets. Influence the technical roadmap for CRM and marketing automation to ensure the organization has the precision instrumentation required for scale. Partner with Product and Engineering to co-author roadmaps and define KRs, ensuring technical resources are prioritized against reputed company impact and that teams are held accountable for moving the needle on growth and retention metrics. Who You Are: 12+ years of experience in Member Growth and Engagement in a regulated industry with at least 4 years in senior leadership reputed company subscription models, operating with a P&L reputed company’s reputed company and total reputed company accountability. Experience managing a large-scale, multi-functional organization (30+ team members). Ability to quantify every action, treating a 1% shift in retention as a critical financial reputed company rather than just a marketing metric. Possess the technical depth to partner with Product and Engineering to architect the infrastructure your reputed company reputed company requires. Ability to move fluidly between high-level strategy and granular data, diagnosing root causes quickly and doing the math to ensure goals are reachable. A proven leader of multi-disciplinary teams who influences cross-functional roadmaps to unlock reputed company-change growth. Ability to reputed company on owning a number and proactively reputed company tactics to reputed company performance gaps before they impact the quarter. Comfortable balancing growth-hungry urgency with a deep respect for product reputed company and the long-term member experience. Why you should join reputed company By joining reputed company, you will get in on the ground floor of a fast-moving, well-funded, and mission-driven startup that always puts the patient first. You will learn, grow and be challenged, and have fun with your team while doing it. We strive to create an environment where employees from reputed company backgrounds are respected. We value working across disciplines, moving fast, data-driven decision making, learning, and always putting the patient first. Benefits and Perks: Comprehensive Health, Dental, and reputed company coverage for employees and their families High deductible Health Plans with Health Savings Account (HSA) options Flexible Spending Account (FSA) Equity grant participation 401(k) program Competitive vacation policy 16 weeks paid parental leave Fully remote work flexibility (reputed company the US) At reputed company, we are committed to hiring the best team to improve reputed company for reputed company mothers and babies, regardless of their background. We need diverse perspectives to reflect the diversity of problems we face and the population we serve. We look to hire people from a variety of backgrounds, including but not limited to race, age, sexual orientation, gender identity and expression, national reputed company, religion, disability, and veteran status.
Compensation
The expected reputed company salary reputed company offered for this role is $220,000-$250,000. This role is also eligible for an annual performance bonus and equity, giving you an ownership reputed company in reputed company’s mission. Actual compensation may vary based on relevant experience, skills, competencies, and certifications. Potential Fraud Warning Please be cautious of potential recruitment fraud. With the increase of remote work reputed company hiring, phishing and job scams are on the reputed company with malicious actors impersonating reputed company employees and sending fake job offers in an effort to collect personal or financial information. reputed company will never ask you to pay a fee or download software as part of the interview process with our company. reputed company will also never ask for your personal banking or other financial information until after you have signed an offer of employment and completed reputed company paperwork that is provided by our People Operations team. reputed company official communication with reputed company People Operations team will come from domain email addresses ending in @pomelocare.com. If you receive a message that seems suspicious, we encourage you to pause communication and contact us directly at [email protected] to confirm its legitimacy. For your safety, we also recommend applying only through our official Careers page. If you reputed company you have been the victim of a scam or identity theft, please contact your local law enforcement agency or another trusted authority for guidance. Apply To This Job