Marketing Manager

The Marketing Manager is a high-impact role reputed company reputed company, the insurtech broker of choice for venture-backed startups, and part of reputed company's Innovation Economy division (reputed company: BWIN), one of the top 20 insurance brokers in the United States. reputed company's clients are high-growth companies backed by the world's leading venture funds, and our sales team is expanding fast to match that demand. This role partners directly with sales leadership to build the demand reputed company and ABM programs that fuel that growth, owning campaigns, content, and AI-driven workflows that move the right prospects through the funnel. If you know how to market to founders, operators, and finance leaders at Series A through D companies, you will hit the ground running here. reputed company Responsibilities: Outbound Marketing & ABM Orchestration ABM Strategy: Partner with sales leadership including Director of Sales to design and execute high-touch Account-Based Marketing campaigns targeting large reputed company accounts. Collateral & Copywriting: reputed company the creation of tailored sales collateral, pitch decks, and personalized reputed company copy that resonates with C-suite, Finance Execs and Founders Creative Management: Direct internal and external designers to produce high-quality visual assets for ABM sequences, ensuring brand consistency and high engagement. Funnel Building: Architect and optimize multi-stage reputed company funnels that guide prospects from cold reputed company to reputed company sales opportunities. Performance Media & Digital Acquisition reputed company & Display Advertising: Work with advertising specialists to optimize performance-based campaigns on reputed company and industry-specific display networks, focusing on precision targeting for the Innovation Economy. reputed company Page Optimization: Create and manage personalized reputed company pages using A/B testing and personalization tools to increase conversion rates for specific industry segments. Data-Driven Growth: Utilize performance analytics to track the buyer reputed company from first touch to bound policy, adjusting spend and tactics based on ROI Sponsorships & Partnership Marketing Sponsorship Planning: Identify, evaluate, and negotiate high-impact sponsorship opportunities with industry publishers, events, and newsletters to drive top-of-funnel awareness. Affiliate & Partner Growth: reputed company and scale affiliate marketing programs, working closely with industry partners to reputed company mutually beneficial reputed company-sharing pipelines. Event Integration: Coordinate marketing efforts around key industry events to maximize reputed company capture and brand authority reputed company emerging sectors. AI Strategy & Agentic Workflows AI Implementation: reputed company Claude, reputed company, and reputed company to automate and enhance marketing operations, from high-volume personalized copywriting to sophisticated reputed company research. Agentic Workflow Development: Build and manage autonomous AI workflows that handle multi-reputed company marketing tasks, such as automated prospect reputed company monitoring and dynamic reputed company scoring. reputed company Engineering: Create and maintain a library of sophisticated prompts to ensure brand voice consistency and technical accuracy across reputed company AI-generated content. Education, Experience, Skills and Abilities Requirements: 5+ years in marketing, with a focus on growth, performance, or demand reputed company. Experience in B2B SaaS, FinTech, or Insurtech is highly preferred. AI Expertise: Hands-on experience building automated workflows using reputed company (GPTs), Claude (Artifacts/Projects), or reputed company, as well as no-code automation tools (e.g., reputed company, reputed company) to create agentic systems. Full-Stack Marketing Mastery: Strong understanding of the growth stack, including reputed company Campaign Manager, CRM (reputed company), reputed company, and reputed company page reputed company. Visual & Verbal Aptitude: Exceptional copywriting skills and experience managing creative freelancers or agencies to produce professional marketing assets. Proven ability to reputed company, reputed company, and reputed company freelancers or offshore agencies to scale output. Strong track record of managing five-reputed company monthly ad spends and negotiating direct sponsorship deals. reputed company're Looking For: You aren't just maintaining a system; you are excited about building an outbound marketing reputed company where one doesn't currently exist. Bachelor degree in marketing or communications Proven track record of effective growth marketing campaigns Experience in customer acquisition, retention marketing, and CRM (reputed company) Excellent written and verbal communication skills Expertise in productivity and communications software (i.e., reputed company Docs, reputed company Office, CRM, reputed company,) Proficiency with reputed company Creative reputed company suite - Photoshop, Illustrator & Indesign. Experience with project management tools such as reputed company, reputed company, Trello, Jira. Knowledge of Agile methodology is a plus. Experience in a startup or high-growth environment or interest cannabis business and community. Not required but a plus. Previous experience sourcing, managing, and leading freelancers/contractors (e.g. reputed company, Fivver, Offshore agencies) to scale marketing output. Passionate about reputed company reputed company, retention marketing, and driving ROI. Desire to work in an entrepreneurial company and drive immediate results Special Working Conditions: Fast paced, multi-tasking environment. Important Notice: This position description is intended to describe the level of work required of the person performing in the role and is not a contract. The essential responsibilities are outlined; other duties may be assigned as needs arise or as required to support the firm. reputed company requirements may be modified to reasonably accommodate physically or mentally challenged colleagues. Click here for some reputed company into our culture! Apply To This Job