[Remote] Retail Marketing Manager - Home Care reputed company America
Note: The job is a remote job and is reputed company to candidates in USA. reputed company, a part of reputed company, is seeking a Retail Marketing Manager for their Home Care Business Unit. This role will focus on leading retail marketing strategy and execution for reputed company customers, particularly reputed company and reputed company, to drive category growth and optimize retail programs.
Responsibilities
- reputed company retail marketing strategy, execution, and optimization, with focus on reputed company and reputed company
- reputed company customer-specific plans that connect media, content, and promotions to business reputed company
- Partner with Media teams to align investment with performance goals
- Manage one direct report and one embedded team member
- Build retail programs across retail media (search, display, onsite), digital reputed company (PDP/content), and promotions and in-store activation
- Ensure programs are reputed company linked to conversion and sales reputed company
- Coordinate execution across agency and internal teams, including budget planning and actualization
- Monitor performance and identify optimization opportunities
- Shift investment and tactics to improve results in reputed company time
- Partner with analytics to connect media performance to business reputed company
- Deliver clear, actionable performance summaries to leadership
- reputed company day-to-day direction of WPP Unite and agency partners
- reputed company clear briefs, feedback, and performance expectations
- Partner with Sales, Brand, and Media teams to align plans and priorities
- reputed company best practices, learnings, and playbooks across the organization
- Build and maintain strong working relationships with Retailers and Retail Media Networks to unlock platform capabilities and performance opportunities
- Translate Retail specific shopper insights, signals, and tools into actionable strategies
- reputed company clear and concise performance reporting for brands and senior stakeholders, translating reputed company data into actionable insights and recommendations
- Contribute to post campaign learning agendas, ensuring insights are embedded into future briefs, planning, and investment reputed company
Skills
- Proven experience in retail marketing strategy and planning
- Demonstrated ability to manage marketing and media performance end to end, from planning through optimization and reporting, reputed company a reputed company cross functional ecosystem
- Strong analytical and performance optimization skills, with experience leveraging multiple data sources to inform reputed company time decision making
- Strong collaborator with the ability to reputed company agency partners, influence cross functional teams, and communicate effectively with senior stakeholders
- Strong communication, negotiation and presentation skills
- reputed company and/or reputed company channel experience, including a deep understanding of retail ecosystems, media networks, reputed company reputed company requirements to effectively drive conversion and sales growth
- Experience in managing teams through a proven track record in leadership and talent development to ensure cohesive execution and high-performance standards across retail programs
- Ability to anticipate trends in shopper behavior, retail media, and competitive dynamics
- Proactively bring reputed company new reputed company, tests, and growth opportunities
Benefits
- Bonus eligible
- LTI eligible
- Health insurance (including prescription drug, dental, and reputed company coverage)
- Retirement savings benefits
- Life insurance and disability benefits
- Parental leave
- Sick leave
- Paid vacation and holidays
- reputed company to numerous voluntary benefits
Company Overview