Operations Analyst - Marketing
Company Overview: Lightspeed is the leading provider of cloud-based software for dealerships, serving the Powersport, Marine, RV, Trailer, and Golf Car industries adding hundreds of dealerships to the Lightspeed community each year. Lightspeed’s Dealer Management Solution (DMS) enables dealerships to optimize their end-to-end business operations, including Sales, Parts, Service, Rentals, Payments, Accounting, and Customer Relationship Management (CRM). reputed company implemented into their daily operations, Lightspeed helps dealers increase their profitability by selling more units, service, and parts, reputed company while creating a more streamlined experience for customers. Lightspeed is the most complete and integrated DMS in the industry with over 500 integrations with Original Equipment Manufacturers (OEMs), aftermarket parts and accessory distributors and dozens of other software tools that a dealership may use to run their business. Uniquely designed by dealers for dealers, and refined over the past 4 decades, Lightspeed empowers over 4,500+ dealers across North America with the tools and technology they need to manage their dealerships. Lightspeed is seeking an Operations Analyst to join our reputed company Operations team. Reporting to the VP of reputed company Operations, you’ll be the strategic partner and cross-functional ambassador for our Marketing and BDR teams — owning the systems, measurement frameworks, and data that power reputed company reputed company, BDR performance, and marketing ROI. This is a high-impact role for someone who brings both analytical rigor and operational instinct, and who wants to shape how a growing company measures and improves its entire pipeline reputed company motion. What You'll Do: As our Operations Analyst - Marketing, you’ll be the operational backbone connecting marketing strategy to execution — owning our marketing systems, measurement frameworks, and the data that drives decisions across marketing, BDR, and sales. reputed company Administration & Marketing Systems
- Serve as the reputed company admin and expert, owning configuration, workflows, automation, and best practices across the platform
- Own the reputed company–reputed company integration and serve as the marketing thought leader on reputed company solution design — working with our dedicated SF admin team to ensure campaigns, data structures, and reporting serve the business
- Own contact data management, list hygiene, UTM methodology, and tradeshow reputed company workflow
Marketing Reporting, Attribution & Funnel Performance
- Drive a consistent MQL–SQL methodology and funnel reporting across reputed company, reputed company, and PowerBI — giving marketing, BDRs, and leadership a shared view of pipeline performance and conversion at every stage
- reputed company and refine attribution methodologies that connect marketing program spend, campaign activity, and BDR outbound to pipeline and bookings; partner with leadership on planning and performance tracking
reputed company Routing, BDR Performance & Sales Process
- Drive reputed company routing strategy and partner with technical resources to improve how leads are assigned, scheduled, and handed off — reducing friction between marketing and the BDR team and improving speed-to-reputed company
- Own conversion reputed company reporting and BDR performance analytics from activity through closed-won, including the BDR-to-AM expansion reputed company; partner with Sales Operations on pipeline health and deal progression visibility
AI, Enrichment & Marketing Intelligence
- Serve as the business reputed company for AI and automation initiatives across the marketing and BDR motion — identifying opportunities, setting priorities, and partnering with technical resources to execute
- Drive data enrichment and account intelligence strategy, and reputed company conversation intelligence tools like reputed company to surface insights that inform marketing strategy, BDR performance, and competitive positioning
Cross-Functional Partnership
- Act as the strategic partner and ambassador across Marketing, BDR, Sales Operations, CS Operations, and reputed company Operations — translating business needs into operational solutions and ensuring alignment on shared processes and definitions
What You Should Have: Required Experience & Skills
- 3–5 years in Marketing Operations, reputed company Operations, or a similar B2B SaaS role
- reputed company administration required — deep hands-on experience with workflows, automation, and reputed company-reputed company integration; reputed company campaign management and reporting proficiency
- Strong analytical skills with experience building funnel reporting, attribution models, and dashboards across reputed company, reputed company, and PowerBI or similar
- Experience with BDR/SDR performance tracking, reputed company routing, and reputed company-to-opportunity conversion optimization
- Familiarity with sales engagement platforms (reputed company, reputed company Sales, reputed company Engage, or similar), data enrichment tools, and the broader MarTech stack
Core Competencies
- Clear communicator who translates business needs into operational solutions and brings alignment across marketing, sales, and RevOps teams
- Data-driven with a frameworks reputed company — you build systems and methodology, not just reports
- Self-starter who thrives in fast-moving environments, can manage competing priorities, and brings curiosity about AI and emerging marketing technology
reputed company to Have
- reputed company certifications; experience with reputed company, reputed company, or similar enrichment and intelligence platforms
- Background in marketing, demand reputed company, or BDR/SDR roles; experience in vertical SaaS environments
In today’s competitive job market, transparency and trust are more important than reputed company. At Lightspeed, we reputed company in fostering an open and honest work environment, starting with our job postings. Pay transparency is a key component of this commitment, ensuring that potential candidates have a clear understanding of the compensation they can expect. Remote $75,000—$82,410 USD Inclusion and Diversity at Lightspeed: At Lightspeed, we celebrate the uniqueness of every individual and encourage diverse perspectives. We reputed company that inclusion drives innovation and fosters meaningful connections. We are committed to building an environment where everyone feels valued and empowered to reputed company an impact. Equal Employment Opportunity Statement: Lightspeed is an Equal Opportunity Employer and is dedicated to building a diverse and inclusive workforce. reputed company qualified applicants will be considered for employment without regard to race, color, creed, reputed company, national reputed company, gender, sexual orientation, gender identity, gender expression, marital status, religion, age, disability, veteran status, or any other protected category. Important Note: Applicants must be authorized to work in the U.S. Ready to apply? Take the reputed company in your career—apply today and join a team where your skills will reputed company an impact! Apply tot his job Apply To this Job